公开(公告)号：US11687968B1

公开(公告)日：2023-06-27

申请号：US17177787

申请日：2021-02-17

Applicant: Google LLC

Inventor： Emmanuel Christophe ,  Japinder Singh ,  Vivek Raghunathan ,  Arash Baratloo

IPC: G06Q30/00 ,  G06Q30/0251

CPC classification number: G06Q30/0256

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for serving advertisements based on partial queries. In one aspect, a method includes receiving a request for advertisements that specifies a set of query suggestions. The query suggestions are ranked based, at least in part on a probability of each query suggestion being selected by a user that input the partial query. A proper subset of the query suggestions is selected and includes a highest ranked query suggestion based on the ranking and one or more query suggestions of the set of query suggestions that is at least one of a revision of the highest ranked query suggestion or refers to a same topic as the highest ranked query suggestion. One or more advertisements are identified for each query suggestion of the proper subset. Data specifying the identified advertisements are provided.

公开(公告)号：US10956935B1

公开(公告)日：2021-03-23

申请号：US15889896

申请日：2018-02-06

Applicant: Google LLC

Inventor： Emmanuel Christophe ,  Japinder Singh ,  Vivek Raghunathan ,  Arash Baratloo

IPC: G06Q30/00 ,  G06Q30/02

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for serving advertisements based on partial queries. In one aspect, a method includes receiving a request for advertisements that specifies a set of query suggestions. The query suggestions are ranked based, at least in part on a probability of each query suggestion being selected by a user that input the partial query. A proper subset of the query suggestions is selected and includes a highest ranked query suggestion based on the ranking and one or more query suggestions of the set of query suggestions that is at least one of a revision of the highest ranked query suggestion or refers to a same topic as the highest ranked query suggestion. One or more advertisements are identified for each query suggestion of the proper subset. Data specifying the identified advertisements are provided.

公开(公告)号：US20230281664A1

公开(公告)日：2023-09-07

申请号：US18197235

申请日：2023-05-15

Applicant: Google LLC

Inventor： Emmanuel Christophe ,  Japinder Singh ,  Vivek Raghunathan ,  Arash Baratloo

IPC: G06Q30/0251

CPC classification number: G06Q30/0256

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for serving advertisements based on partial queries. In one aspect, a method includes receiving a request for advertisements that specifies a set of query suggestions. The query suggestions are ranked based, at least in part on a probability of each query suggestion being selected by a user that input the partial query. A proper subset of the query suggestions is selected and includes a highest ranked query suggestion based on the ranking and one or more query suggestions of the set of query suggestions that is at least one of a revision of the highest ranked query suggestion or refers to a same topic as the highest ranked query suggestion. One or more advertisements are identified for each query suggestion of the proper subset. Data specifying the identified advertisements are provided.