METHODS, SYSTEMS, AND MEDIA FOR PROVIDING AUDIENCE RECOMMENDATIONS

    公开(公告)号:US20230005019A1

    公开(公告)日:2023-01-05

    申请号:US17856160

    申请日:2022-07-01

    申请人: Google LLC

    IPC分类号: G06Q30/02

    摘要: Methods, systems, and media for providing audience recommendations are provided. In some embodiments, the method for providing content recommendations includes: receiving an indication that a user account has been authenticated; determining whether a campaign associated with the user account meets one or more criterion to receive a recommendation interface for creating a custom audience for one or more promotional content items in the campaign, wherein the custom audience is applied to a campaign to assist a content provider reach audiences searching for a product or a service associated with the content provider on a plurality of platforms; determining that a performance metric in response to applying the custom audience to the campaign is greater than a threshold performance metric; in response to determining that the campaign associated with the user account meets the one or more criterion, generating the recommendation interface that prompts the content provider to create the custom audience for application to the campaign, wherein the recommendation interface includes the performance metric and a plurality of suggested keywords for reaching the custom audience; and causing the recommendation interface to be presented.