Abstract:
A method for recording and analyzing audience information of an audio/video program is provided. The method includes receiving at least one user information from at least one online social service, at least one audio/video capture information from at least one terminal device associated with the at least one user information, and at least one social behavior information related to the at least one audio/video capture information from the at least one online social service. The method includes establishing a relationship between the at least one user information, the at least one audio/video capture information, and the at least one social behavior information, and recording the relationship and the foregoing information into an audience information database. The method includes when receiving a querying command, generating a querying result of qualitative rating according to at least one reference information acquired from the audience information database in accordance with the querying command.