公开(公告)号：US20140201768A1

公开(公告)日：2014-07-17

申请号：US13956379

申请日：2013-08-01

Applicant: Industrial Technology Research Institute

Inventor： Tun-Hao You ,  Cheng-Liang Lin ,  Jin-Chin Chung

IPC: H04N21/442

CPC classification number: H04N21/24 ,  H04N21/2407 ,  H04N21/44213 ,  H04N21/6582 ,  H04N21/812

Abstract: A method for recording and analyzing audience information of an audio/video program is provided. The method includes receiving at least one user information from at least one online social service, at least one audio/video capture information from at least one terminal device associated with the at least one user information, and at least one social behavior information related to the at least one audio/video capture information from the at least one online social service. The method includes establishing a relationship between the at least one user information, the at least one audio/video capture information, and the at least one social behavior information, and recording the relationship and the foregoing information into an audience information database. The method includes when receiving a querying command, generating a querying result of qualitative rating according to at least one reference information acquired from the audience information database in accordance with the querying command.

Abstract translation: 提供了一种用于记录和分析音频/视频节目的观众信息的方法。 所述方法包括从至少一个在线社交服务接收至少一个用户信息，至少一个来自与所述至少一个用户信息相关联的终端设备的音频/视频捕获信息，以及至少一个与所述至少一个用户信息有关的社交行为信息 来自至少一个在线社交服务的至少一个音频/视频捕获信息。 所述方法包括建立所述至少一个用户信息，所述至少一个音频/视频捕获信息和所述至少一个社交行为信息之间的关系，以及将所述关系和所述信息记录到观众信息数据库中。 该方法包括当接收到查询命令时，根据查询命令，根据从观众信息数据库获得的至少一个参考信息，产生定性评级的查询结果。

公开(公告)号：US08898696B2

公开(公告)日：2014-11-25

申请号：US13718645

申请日：2012-12-18

Applicant: Industrial Technology Research Institute

Inventor： Tun-Hao You ,  Yi-Jui Wu ,  Yi-Jen Yeh

IPC: H04H60/32 ,  H04N7/10 ,  H04N7/173 ,  H04N21/478 ,  G06Q30/02 ,  H04N21/2668

CPC classification number: H04N21/478 ,  G06Q30/0254 ,  H04N21/251 ,  H04N21/25891 ,  H04N21/2668 ,  H04N21/44213 ,  H04N21/812

Abstract: According to one exemplary embodiment of an advertisement allocating system, an image object marking and response element receives a TV program signal and then marks at least one object appearing in the TV program during a current time slot; a user element tallies all the users interested in the object, and collects all the feedback information from all the users on the TV program; based on an allowable advertisement set for the current time slot, an advertisement auto-matching element computes the correlation between each specific object and each advertisement of the allowable advertisement set, computes a score for each advertisement of the allowable advertisement set, and extracts an advertisement candidate group for broadcasting.

Abstract translation: 根据广告分配系统的一个示例性实施例，图像对象标记和响应元件接收TV节目信号，然后在当前时隙中标记出现在TV节目中的至少一个对象; 用户元素对所有对该对象感兴趣的用户进行计时，并从电视节目上的所有用户收集所有反馈信息; 广告自动匹配元件基于当前时隙的允许广告集合，计算每个特定对象与允许广告集合的每个广告之间的相关性，计算允许广告集合的每个广告的得分，并提取广告 广播候选人组。