Systems and Methods for In-Home and On-The-Go Targeted Content Delivery
    1.
    发明申请
    Systems and Methods for In-Home and On-The-Go Targeted Content Delivery 有权
    系统和方法,用于家庭内和目前的目标内容交付

    公开(公告)号:US20130160046A1

    公开(公告)日:2013-06-20

    申请号:US13326568

    申请日:2011-12-15

    IPC分类号: H04N21/80

    摘要: A method and apparatus for streaming content is disclosed. A streamer (155) detects a cue for a break in a segment of the program content, wherein the cue includes an identification of an advertising provider associated with the break. The streamer sends, to an advertisement server (115), a request for content associated with the advertising provider, and receives, from the advertisement server, an advertisement associated with the advertising provider. Further, the streamer transcodes the advertisement based on configuration information of an additional device (165) to generate formatted content viewable on the additional device. Moreover, the streamer streams the formatted content to the additional device via the local connection.

    摘要翻译: 公开了流内容的方法和装置。 流分送器(155)检测节目内容的片段中断的提示,其中提示包括与休息相关联的广告提供者的标识。 流传送器向广告服务器(115)发送与广告提供者相关联的内容的请求,并且从广告服务器接收与广告提供者相关联的广告。 此外,流传送器基于附加设备(165)的配置信息来转码广告,以生成可在附加设备上查看的格式化内容。 此外,流分送器通过本地连接将格式化的内容流式传输到附加设备。