公开(公告)号：US20180053211A1

公开(公告)日：2018-02-22

申请号：US15239369

申请日：2016-08-17

Applicant: MASTERCARD INTERNATIONAL INCORPORATED

Inventor： Richard William Wallen ,  Srinivas Kosaraju ,  Christopher John Merz ,  David C. Youngberg ,  William Curtis Jones

IPC: G06Q30/02 ,  G06Q20/10 ,  G06Q20/18

CPC classification number: G06Q30/0255 ,  G06Q20/10 ,  G06Q20/18 ,  G06Q30/0252 ,  G06Q30/0259

Abstract: Systems and methods are provided for identifying advertising opportunities for subsequent events, based on event data and transaction data for similar prior events. One exemplary method includes accessing event data associated with a prior event where the event data includes tags associated with the prior event, and accessing transaction data for consumers based on transactions by the consumers involving merchants associated with the prior event. The method also includes compiling an aggregate consumer profile for the consumers based on the accessed transaction data, where the profile includes categories of transactions included in the transaction data. The method further includes causing an insight interface to be delivered to a user associated with a subsequent event based on the aggregate consumer profile and the event data, whereby the user is able to identify potential advertising opportunities for the subsequent event via the insight interface for the prior event.

公开(公告)号：US10318501B2

公开(公告)日：2019-06-11

申请号：US15333283

申请日：2016-10-25

Applicant: MasterCard International Incorporated

Inventor： Cristina Irene Hall ,  Robert Brent Gardner ,  William Curtis Jones ,  Charles E. Wheeler ,  Brian L. Wetter

IPC: G06F17/00 ,  G06F16/215

Abstract: A computer-implemented method for assessing data quality of one or more data records. The method is implemented using a quality assessment (QA) computing device. The method includes storing, into a data warehouse, predefined data quality assessment criteria to be applied to the one or more data records to assess the data quality of the one or more data records. The method further includes assessing, by the QA computing device, the one or more data fields of each data record in the one or more views using the assessment criteria, wherein a data quality value is assigned to the one or more data fields based on the data quality.

公开(公告)号：US11288243B2

公开(公告)日：2022-03-29

申请号：US16422609

申请日：2019-05-24

Applicant: MASTERCARD INTERNATIONAL INCORPORATED

Inventor： Cristina Irene Hall ,  Robert Brent Gardner ,  William Curtis Jones ,  Charles E. Wheeler ,  Brian L. Wetter

IPC: G06F16/215

Abstract: A computer-implemented method for assessing data quality of one or more data records. The method is implemented using a quality assessment (QA) computing device. The method includes storing, into a data warehouse, predefined data quality assessment criteria to be applied to the one or more data records to assess the data quality of the one or more data records. The method further includes assessing, by the QA computing device, the one or more data fields of each data record in the one or more views using the assessment criteria, wherein a data quality value is assigned to the one or more data fields based on the data quality.

公开(公告)号：US20190286621A1

公开(公告)日：2019-09-19

申请号：US16422609

申请日：2019-05-24

Applicant: MASTERCARD INTERNATIONAL INCORPORATED

Inventor： Cristina Irene Hall ,  Robert Brent Gardner ,  William Curtis Jones ,  Charles E. Wheeler ,  Brian L. Wetter

IPC: G06F16/215

Abstract: A computer-implemented method for assessing data quality of one or more data records. The method is implemented using a quality assessment (QA) computing device. The method includes storing, into a data warehouse, predefined data quality assessment criteria to be applied to the one or more data records to assess the data quality of the one or more data records. The method further includes assessing, by the QA computing device, the one or more data fields of each data record in the one or more views using the assessment criteria, wherein a data quality value is assigned to the one or more data fields based on the data quality.

公开(公告)号：US20180113898A1

公开(公告)日：2018-04-26

申请号：US15333283

申请日：2016-10-25

Applicant: MasterCard International Incorporated

Inventor： Cristina Irene Hall ,  Robert Brent Gardner ,  William Curtis Jones ,  Charles E. Wheeler ,  Brian L. Wetter

IPC: G06F17/30

CPC classification number: G06F17/30303

Abstract: A computer-implemented method for assessing data quality of one or more data records. The method is implemented using a quality assessment (QA) computing device. The method includes storing, into a data warehouse, predefined data quality assessment criteria to be applied to the one or more data records to assess the data quality of the one or more data records. The method further includes assessing, by the QA computing device, the one or more data fields of each data record in the one or more views using the assessment criteria, wherein a data quality value is assigned to the one or more data fields based on the data quality.