摘要:
Exemplary electronic coupon distribution, collection, and utilization systems and methods are disclosed. An exemplary method includes maintaining coupon data representative of at least one electronic coupon collected by a consumer, the coupon data accessible by a mobile computing device associated with the consumer, detecting an occurrence of a predetermined trigger event related to the at least one electronic coupon, and providing, in response to the predetermined trigger event, a message for presentation to the consumer via the mobile computing device associated with the consumer, the message configured to direct the consumer to a physical location of a product associated with the at least one electronic coupon. Corresponding systems and methods are also disclosed.