公开(公告)号：US20200005354A1

公开(公告)日：2020-01-02

申请号：US16024753

申请日：2018-06-30

Applicant: Microsoft Technology Licensing, LLC

Inventor： Rupesh Gupta ,  Guangde Chen ,  Curtis Chung-Yen Wang ,  Deepak K. Agarwal ,  Souvik Ghosh ,  Shipeng Yu

IPC: G06Q30/02 ,  G06Q10/06 ,  G06N99/00

Abstract: Machine learning techniques for multi-objective content item selection are provided. In one technique, resource allocation data is stored that indicates, for each campaign of multiple campaigns, a resource allocation amount that is assigned by a central authority. In response to receiving the content request, a subset of the campaigns is identified based on targeting criteria. Multiple scores are generated, each score reflecting a likelihood that a content item of the corresponding campaign will be selected. Based on the scores, a particular campaign from the subset is selected and the corresponding content item transmitted over a computer network to be displayed on a computing device. A resource allocation amount that is associated with the particular campaign is identified. A resource reduction amount associated with displaying the content item of the particular campaign is determined. The particular resource allocation is reduced based on the resource reduction amount.

公开(公告)号：US20190334848A1

公开(公告)日：2019-10-31

申请号：US15967218

申请日：2018-04-30

Applicant: Microsoft Technology Licensing, LLC

Inventor： Guangde Chen ,  Shipeng Yu ,  Shaunak Chatterjee ,  Brad Christopher Ciraulo ,  Sandor Nyako

IPC: H04L12/58

Abstract: A message spacing system evenly distributes the communication of one or more notifications to a computing device communicatively coupled with an online service. The message spacing system also instructs an application residing on the computing device to display a badge notification. The badge notification indicates a number of pending notifications awaiting review by a member of the online service. The badge notification may be overlaid an icon corresponding to an application that the member uses to access or interact with the online service. The badge notification may also be overlaid on an icon displayed on a webpage, where the icon represents a selectable topic that the member may select to interact with the online service. The notifications that the messaging spacing system may send include offline notifications and online notifications.

公开(公告)号：US10110546B2

公开(公告)日：2018-10-23

申请号：US15140778

申请日：2016-04-28

Applicant: Microsoft Technology Licensing, LLC

Inventor： Bee-Chung Chen ,  Guangde Chen ,  Deepak Agarwal

IPC: G06F15/16 ,  H04L12/58 ,  H04L29/08

Abstract: A social networking system receives from a member an item for sharing on the social networking system. The system determines whether the item for sharing is a first sharing for the member or whether the member has not shared an item for a time period that transgresses a threshold. When the item for sharing is a first sharing or a sharing that transgresses the threshold, the system marks the item for a promotion in a feed of another member of the social networking system.

公开(公告)号：US11025579B2

公开(公告)日：2021-06-01

申请号：US15967218

申请日：2018-04-30

Applicant: Microsoft Technology Licensing, LLC

Inventor： Guangde Chen ,  Shipeng Yu ,  Shaunak Chatterjee ,  Brad Christopher Ciraulo ,  Sandor Nyako

IPC: H04L12/58

Abstract: A message spacing system evenly distributes the communication of one or more notifications to a computing device communicatively coupled with an online service. The message spacing system also instructs an application residing on the computing device to display a badge notification. The badge notification indicates a number of pending notifications awaiting review by a member of the online service. The badge notification may be overlaid an icon corresponding to an application that the member uses to access or interact with the online service. The badge notification may also be overlaid on an icon displayed on a webpage, where the icon represents a selectable topic that the member may select to interact with the online service. The notifications that the messaging spacing system may send include offline notifications and online notifications.