Methods and apparatus for matching relevant content to user intention

    公开(公告)号:US10733250B2

    公开(公告)日:2020-08-04

    申请号:US15810773

    申请日:2017-11-13

    申请人: NETSEER, INC.

    发明人: Behnam A. Rezaei

    摘要: Methods and apparatus for a new approach to the problem of matching relevant content to user queries. Instead of looking for the exact keyword, the invention expands it into groupings of concepts and phrases, where each such group represents one possible user intention (as implied by the query phrase or keyword). Each such grouping is analyzed to provide relevant content, including but not limited to, unstructured data like world wide web, categorized data and paid listings. The provided method can better capture user intentions even for cases where there is no click-through information.

    Concept-level User Intent Profile Extraction and Applications
    2.
    发明申请
    Concept-level User Intent Profile Extraction and Applications 审中-公开
    概念级用户意图简档提取和应用程序

    公开(公告)号:US20140067535A1

    公开(公告)日:2014-03-06

    申请号:US14017123

    申请日:2013-09-03

    申请人: NetSeer, Inc.

    IPC分类号: G06F17/30 G06Q50/00 G06Q30/02

    摘要: Methods and systems for extracting intents and intent profiles of users, as inferred from the different activities they execute and data they share on social media sites, and then (i) monetization of such intents via targeted advertisements, and (ii) enhancement of user experience via organization of their contact lists and conversations and posts based on their content and conceptual context.

    摘要翻译: 用于提取用户意图和意图简档的​​方法和系统,从他们执行的不同活动推断出来,以及他们在社交媒体网站上分享的数据,然后(i)通过有针对性的广告货币化这种意图,以及(ii)增强用户体验 通过根据其内容和概念上下文组织其联系人列表和对话和帖子。