Per-Machine Based Shared Revenue Ad Delivery Fraud Detection and Mitigation
    7.
    发明申请
    Per-Machine Based Shared Revenue Ad Delivery Fraud Detection and Mitigation 审中-公开
    基于机器的共享收入广告投放欺诈检测和缓解

    公开(公告)号:US20080319841A1

    公开(公告)日:2008-12-25

    申请号:US11766605

    申请日:2007-06-21

    IPC分类号: G06Q30/00

    摘要: A per-machine based owner compensation advertising delivery systems targets advertising content to individual computer machines. Computer owners are compensated by receiving a portion of the per-machine advertising revenue, obtaining subsidized ad software, or by other financial agreements corresponding to ad delivery to a specific computer. The client software responsible for showing the ad content is also responsible for requesting ads from a server of an ad delivery service provider based on a deterministic combination of sequence and timing information that is also known by the server. The server may detect potential client fraud based on the comparing the pattern, frequency, and content of received ad requests to the expected behavior of the client machine, and then take action to mitigate the fraud through various strategies.

    摘要翻译: 基于机器的所有者补偿广告传递系统将广告内容定向到个人计算机机器。 计算机所有者通过接收每台机器广告收入的一部分,获得补贴的广告软件,或通过与特定计算机的广告投放相对应的其他财务协议来进行补偿。 负责显示广告内容的客户端软件还负责根据服务器也知道的序列和时间信息的确定性组合,从广告投放服务提供商的服务器请求广告。 服务器可以基于将接收到的广告请求的模式,频率和内容与客户机的预期行为进行比较来检测潜在的客户端欺诈,然后通过各种策略采取行动来减轻欺诈。

    Social context monitor
    9.
    发明授权
    Social context monitor 有权
    社会环境监控

    公开(公告)号:US08788319B2

    公开(公告)日:2014-07-22

    申请号:US11323561

    申请日:2005-12-30

    IPC分类号: G06Q30/00

    CPC分类号: G06Q30/02 G06Q30/0269

    摘要: The method tracks keywords about a non-user of a computer and stores it in various contact profiles. The keywords in the contact profiles can be compared to stored content and content related to the keywords in the contact profile may be communicated to the user.

    摘要翻译: 该方法跟踪有关计算机非用户的关键字,并将其存储在各种联系人资料中。 可以将联系人资料中的关键字与存储的内容进行比较,并且可以将联系人简档中的关键字相关的内容传达给用户。