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公开(公告)号:US10956603B2
公开(公告)日:2021-03-23
申请号:US15282776
申请日:2016-09-30
Applicant: Samsung Electronics Co., Ltd.
Inventor: Rui Chen , Haoran Li , Shiva Kasiviswanathan , Hongxia Jin
IPC: G06F21/62 , H04W12/08 , H04W12/02 , H04W12/00 , G06F21/32 , G06Q30/02 , H04W4/21 , H04L12/58 , G06Q50/00 , H04L29/08 , H04L29/06 , G06F16/951
Abstract: A first device specifies a privacy specification. The privacy specification includes at least a safe zone and a precision parameter may also be specified. A second device, such as an untrusted server, uses the privacy specification to provide guidance to the first device on how to perturb sensitive data. The first device then uses the guidance to transform sensitive data and provides it to the second device. The data transformation permits the first device to share sensitive data in a manner that preserves the privacy of the first user but permits statistics on aggregated data to be generated by an untrusted server.
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公开(公告)号:US20210065251A1
公开(公告)日:2021-03-04
申请号:US17006495
申请日:2020-08-28
Applicant: Samsung Electronics Co., Ltd.
Inventor: Xianshan Qu , Li Li , Xi Liu , Rui Chen , Yong Ge , Soo-Hyun Choi
Abstract: A system and method capable of learning dynamic user and advertisement behavior for more effective click-through rate prediction. The system and method include at least one processor configured to obtain at least one item data, wherein the at least one item data comprises at least one explicit feedback to a user interaction event and other data associated with an item. The at least one processor also uses an interaction model that incorporates the obtained at least one item data to generate a user response prediction for a user and another interaction event
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公开(公告)号:US11443347B2
公开(公告)日:2022-09-13
申请号:US17006495
申请日:2020-08-28
Applicant: Samsung Electronics Co., Ltd.
Inventor: Xianshan Qu , Li Li , Xi Liu , Rui Chen , Yong Ge , Soo-Hyun Choi
Abstract: A system and method capable of learning dynamic user and advertisement behavior for more effective click-through rate prediction. The system and method include at least one processor configured to obtain at least one item data, wherein the at least one item data comprises at least one explicit feedback to a user interaction event and other data associated with an item. The at least one processor also uses an interaction model that incorporates the obtained at least one item data to generate a user response prediction for a user and another interaction event.
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公开(公告)号:US20210365818A1
公开(公告)日:2021-11-25
申请号:US17318808
申请日:2021-05-12
Applicant: Samsung Electronics Co., Ltd.
Inventor: Ninghao Liu , Yong Ge , Li Li , Xia Hu , Rui Chen , Soo-Hyun Choi
Abstract: A method includes obtaining, by an electronic device, an interpretation hierarchy generated based on a knowledge graph and behavioral data. The method also includes performing, by the electronic device, graph convolution operations on the interpretation hierarchy to generate one or more embeddings. The method further includes generating, by the electronic device, a recommendation based at least in part on associations between the one or more embeddings. In addition, the method includes providing, by the electronic device, an explanation corresponding to the recommendation.
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公开(公告)号:US20170109544A1
公开(公告)日:2017-04-20
申请号:US15294570
申请日:2016-10-14
Applicant: Samsung Electronics Co., Ltd
Inventor: Rui Chen , Yilin Shen , Hongxia Jin
CPC classification number: G06F21/6254 , G06F21/6245 , H04L63/0407 , H04L63/0421
Abstract: An apparatus, method, and computer readable medium for management of infinite data streams. The apparatus includes a memory that stores streaming data with a data set and a processor operably connected to the memory. The processor transforms the data set to a second data set. To transform the data set, the processor determines whether a difference level exceeds a threshold, and transforms the data set by adding a noise when the difference level exceeds the threshold. When the difference level does not exceed the threshold, the processor determines whether a retroactive count is greater than a threshold, transforms the data set by adding a second noise when the retroactive count is greater than the threshold, and transforms the data set by adding a third noise when the retroactive count is not greater than the threshold. The processor transmits the second data set to a data processing system for further processing.
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公开(公告)号:US20230089895A1
公开(公告)日:2023-03-23
申请号:US17676687
申请日:2022-02-21
Applicant: Samsung Electronics Co., Ltd.
Inventor: Zhimeng Jiang , Kaixiong Zhou , Mi Zhang , Rui Chen , Xia Hu , Soo-Hyun Choi
Abstract: A method of operating a demand side platform (DSP) includes determining a current state of the DSP, wherein the current state of the DSP is based on a remaining bid budget and remaining number of opportunities, receiving, at the DSP, a bid request for one or more advertisement impressions, and determining an uncertainty of a predicted user response probability. The method further includes determining a risk tendency value based on the current state of the DSP, determining an adjusted value of the one or more advertisement impressions based on the uncertainty and risk tendency, determining a bid price for each of the one or more advertisement impressions based on the adjusted value of the one or more advertisement impressions, transmitting the bid price to an exchange platform to participate in an auction, receiving an auction result and updating the current state of the DSP based on the auction result.
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公开(公告)号:US10366249B2
公开(公告)日:2019-07-30
申请号:US15294570
申请日:2016-10-14
Applicant: Samsung Electronics Co., Ltd
Inventor: Rui Chen , Yilin Shen , Hongxia Jin
Abstract: An apparatus, method, and computer readable medium for management of infinite data streams. The apparatus includes a memory that stores streaming data with a data set and a processor operably connected to the memory. The processor transforms the data set to a second data set. To transform the data set, the processor determines whether a difference level exceeds a threshold, and transforms the data set by adding a noise when the difference level exceeds the threshold. When the difference level does not exceed the threshold, the processor determines whether a retroactive count is greater than a threshold, transforms the data set by adding a second noise when the retroactive count is greater than the threshold, and transforms the data set by adding a third noise when the retroactive count is not greater than the threshold. The processor transmits the second data set to a data processing system for further processing.
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