公开(公告)号：US10785597B2

公开(公告)日：2020-09-22

申请号：US16862067

申请日：2020-04-29

Applicant: Snap Inc.

Inventor： Brent Davis ,  Peter Sellis ,  Farnaz Azmoodeh ,  Samir Ahmed ,  Douglas Cohen

IPC: H04W24/00 ,  H04W4/021 ,  G06F16/2457 ,  G06F16/9537 ,  G06F16/2458 ,  H04W4/02 ,  G06F16/48 ,  G06F16/29 ,  G06Q30/02 ,  H04L12/58 ,  G06F16/248

Abstract: An engagement tracking system monitors user interactions with media items to calculate an engagement score of the media item. The engagement tracking system may be or include a group of one or more server machines configured to detect an exposure of a client device to a media item maintained by the engagement tracking system. In response to detecting the exposure of the client device to the media item, the engagement tracking system tracks a location of the client device based on access requests to location based media items. The engagement tracking system may thereby monitor client devices exposed to the media item in order to calculate an engagement score of the media item.

公开(公告)号：US10783927B1

公开(公告)日：2020-09-22

申请号：US16256549

申请日：2019-01-24

Applicant: Snap Inc.

Inventor： Brent Davis

IPC: G11B27/036 ,  G11B27/34 ,  G06F3/0484 ,  H04N5/92 ,  G11B27/28 ,  G06F3/0488

Abstract: A system is provided that presents video content on an electronic device such that, when a user swipes to dismiss the video content, non-video summary information or contextual material about the video content is automatically displayed in place of the video content. The non-video summary information is presented on a summary card dragged on-screen responsive to user swipe input. If, for example, the user swipes to dismiss a video advertisement before an informational payload of the video advertisement has been delivered, the informational payload can automatically be displayed in text format on a summary card dragged by the user in replacement of the dismissed video advertisement.

公开(公告)号：US10219110B2

公开(公告)日：2019-02-26

申请号：US15461671

申请日：2017-03-17

Applicant: Snap Inc.

Inventor： Brent Davis ,  Peter Sellis ,  Farnaz Azmoodeh ,  Samir Ahmed ,  Douglas Cohen

IPC: H04W24/00 ,  H04W4/021 ,  H04W4/02 ,  H04L12/58 ,  G06F17/30 ,  G06Q30/02

Abstract: An engagement tracking system monitors user interactions with media items to calculate an engagement score of the media item. The engagement tracking system may be or include a group of one or more server machines configured to detect an exposure of a client device to a media item maintained by the engagement tracking system. In response to detecting the exposure of the client device to the media item, the engagement tracking system tracks a location of the client device based on access requests to location based media items. The engagement tracking system may thereby monitor client devices exposed to the media item in order to calculate an engagement score of the media item.

公开(公告)号：US12020729B2

公开(公告)日：2024-06-25

申请号：US18215674

申请日：2023-06-28

Applicant: Snap Inc.

Inventor： Brent Davis

IPC: G11B27/036 ,  G06F3/04845 ,  G06F3/0488 ,  G06Q30/0241 ,  G11B27/28 ,  G11B27/34 ,  H04N5/91 ,  H04N5/92 ,  G06F3/0483

CPC classification number: G11B27/036 ,  G06F3/04845 ,  G06F3/0488 ,  G06Q30/0277 ,  G11B27/28 ,  G11B27/34 ,  H04N5/91 ,  H04N5/92 ,  G06F3/0483

Abstract: A method is disclosed for displaying a sequence of video items on an electronic device. During playback of a current video item, a dismissal input such as a swipe or tap/click is received via a user input mechanism, indicating that display of the current video item is to be ceased and that display of the next video item in the sequence is to be commenced. In response to the dismissal input, summary information is displayed on the display screen, providing non-video communication of an informational payload of the current video item. A timer is started at the commencement of display of the summary information, at the expiry of which display of the next video item is to be commenced. In response to a resumption input such as a touchscreen tap or cursor click on the summary information before expiry of the timer, playback of the current video item is resumed via the display screen.

公开(公告)号：US20230343366A1

公开(公告)日：2023-10-26

申请号：US18215674

申请日：2023-06-28

Applicant: Snap Inc.

Inventor： Brent Davis

IPC: G11B27/036 ,  G11B27/28 ,  G06F3/0488 ,  G11B27/34 ,  H04N5/91 ,  G06Q30/0241 ,  G06F3/04845 ,  H04N5/92

CPC classification number: G11B27/036 ,  G11B27/28 ,  G06F3/0488 ,  G11B27/34 ,  H04N5/91 ,  G06Q30/0277 ,  G06F3/04845 ,  H04N5/92 ,  G06F3/0483

Abstract: A method is disclosed for displaying a sequence of video items on an electronic device. During playback of a current video item, a dismissal input such as a swipe or tap/click is received via a user input mechanism, indicating that display of the current video item is to be ceased and that display of the next video item in the sequence is to be commenced. In response to the dismissal input, summary information is displayed on the display screen, providing non-video communication of an informational payload of the current video item. A timer is started at the commencement of display of the summary information, at the expiry of which display of the next video item is to be commenced. In response to a resumption input such as a touchscreen tap or cursor click on the summary information before expiry of the timer, playback of the current video item is resumed via the display screen.

公开(公告)号：US11756585B2

公开(公告)日：2023-09-12

申请号：US16998759

申请日：2020-08-20

Applicant: Snap Inc.

Inventor： Brent Davis

IPC: G11B27/036 ,  G11B27/28 ,  G06F3/0488 ,  G11B27/34 ,  H04N5/91 ,  G06Q30/0241 ,  G06F3/04845 ,  H04N5/92 ,  G06F3/0483

CPC classification number: G11B27/036 ,  G06F3/0488 ,  G06F3/04845 ,  G06Q30/0277 ,  G11B27/28 ,  G11B27/34 ,  H04N5/91 ,  H04N5/92 ,  G06F3/0483

Abstract: A system is provided that presents video content on an electronic device such that, when a user swipes to dismiss the video content, non-video summary information or contextual material about the video content is automatically displayed in place of the video content. The non-video summary information is presented on a summary card dragged on-screen responsive to user swipe input. If, for example, the user swipes to dismiss a video advertisement before an informational payload of the video advertisement has been delivered, the informational payload can automatically be displayed in text format on a summary card dragged by the user in replacement of the dismissed video advertisement.

公开(公告)号：US11445326B2

公开(公告)日：2022-09-13

申请号：US16992633

申请日：2020-08-13

Applicant: Snap Inc.

Inventor： Brent Davis ,  Peter Sellis ,  Farnaz Azmoodeh ,  Samir Ahmed ,  Douglas Cohen

IPC: H04W24/00 ,  H04W4/021 ,  H04W4/02 ,  G06Q30/02 ,  G06F16/29 ,  G06F16/48 ,  G06F16/248 ,  G06F16/2458 ,  G06F16/9537 ,  G06F16/2457 ,  H04L51/52

Abstract: An engagement tracking system monitors user interactions with media items to calculate an engagement score of the media item. The engagement tracking system may be or include a group of one or more server machines configured to detect an exposure of a client device to a media item maintained by the engagement tracking system. In response to detecting the exposure of the client device to the media item, the engagement tracking system tracks a location of the client device based on access requests to location based media items. The engagement tracking system may thereby monitor client devices exposed to the media item in order to calculate an engagement score of the media item.

公开(公告)号：US20200260216A1

公开(公告)日：2020-08-13

申请号：US16862067

申请日：2020-04-29

Applicant: Snap Inc.

Inventor： Brent Davis ,  Peter Sellis ,  Farnaz Azmoodeh ,  Samir Ahmed ,  Douglas Cohen

IPC: H04W4/021 ,  G06F16/2457 ,  G06F16/9537 ,  G06F16/2458 ,  G06F16/248 ,  G06F16/48 ,  G06F16/29 ,  G06Q30/02 ,  H04L12/58 ,  H04W4/02

Abstract: An engagement tracking system monitors user interactions with media items to calculate an engagement score of the media item. The engagement tracking system may be or include a group of one or more server machines configured to detect an exposure of a client device to a media item maintained by the engagement tracking system. In response to detecting the exposure of the client device to the media item, the engagement tracking system tracks a location of the client device based on access requests to location based media items. The engagement tracking system may thereby monitor client devices exposed to the media item in order to calculate an engagement score of the media item.

公开(公告)号：US10735892B2

公开(公告)日：2020-08-04

申请号：US16665625

申请日：2019-10-28

Applicant: Snap Inc.

Inventor： Brent Davis ,  Peter Sellis ,  Farnaz Azmoodeh ,  Samir Ahmed ,  Douglas Cohen

IPC: H04W24/00 ,  H04W4/021 ,  H04W4/02 ,  H04L12/58 ,  G06Q30/02 ,  G06F16/29 ,  G06F16/48 ,  G06F16/248 ,  G06F16/2458 ,  G06F16/9537 ,  G06F16/2457

Abstract: An engagement tracking system monitors user interactions with media items to calculate an engagement score of the media item. The engagement tracking system may be or include a group of one or more server machines configured to detect an exposure of a client device to a media item maintained by the engagement tracking system. In response to detecting the exposure of the client device to the media item, the engagement tracking system tracks a location of the client device based on access requests to location based media items. The engagement tracking system may thereby monitor client devices exposed to the media item in order to calculate an engagement score of the media item.

公开(公告)号：US20200068342A1

公开(公告)日：2020-02-27

申请号：US16665625

申请日：2019-10-28

Applicant: Snap Inc.

Inventor： Brent Davis ,  Peter Sellis ,  Farnaz Azmoodeh ,  Samir Ahmed ,  Douglas Cohen

IPC: H04W4/021 ,  G06F16/2457 ,  G06F16/9537 ,  G06F16/2458 ,  G06F16/248 ,  G06F16/48 ,  G06F16/29 ,  G06Q30/02 ,  H04L12/58 ,  H04W4/02

Abstract: An engagement tracking system monitors user interactions with media items to calculate an engagement score of the media item. The engagement tracking system may be or include a group of one or more server machines configured to detect an exposure of a client device to a media item maintained by the engagement tracking system. In response to detecting the exposure of the client device to the media item, the engagement tracking system tracks a location of the client device based on access requests to location based media items. The engagement tracking system may thereby monitor client devices exposed to the media item in order to calculate an engagement score of the media item.