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公开(公告)号:US11924487B2
公开(公告)日:2024-03-05
申请号:US17854984
申请日:2022-06-30
发明人: Chiara Frisardi , Claudio Meraviglia , Stefano Pedretti , Fabio Filatrella , Davide Rindori , Stefano Ghiotto , Valerio Maretti , Gianmarco Ria , Marco Abrate , Fabio Scantamburlo , Gianluca Costante , Michela Papandrea , Tiziano Leidi , Andrea Quattrini , Davide Nasi
IPC分类号: H04N21/25 , H04N21/442 , H04N21/81
CPC分类号: H04N21/252 , H04N21/44204 , H04N21/812
摘要: Example methods, apparatus, systems and articles of manufacture to determine synthetic total audience ratings are disclosed. Disclosed example apparatus are to access census data including census viewing statements associated with media content presented by census devices, access panel data including panelist viewing statements associated with media content presented by panel devices, the panel data including weights to represent numbers of individuals to be represented by corresponding panelists, determine scores representing similarities between ones of a first group of census devices determined to having matching panel devices in the panel data and ones of a second group of census devices determined to be unmatched in the panel data, and assign the census devices to the panel devices based on the scores and the weights.
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公开(公告)号:US11991404B2
公开(公告)日:2024-05-21
申请号:US17855003
申请日:2022-06-30
发明人: Chiara Frisardi , Claudio Meraviglia , Stefano Pedretti , Fabio Filatrella , Davide Rindori , Stefano Ghiotto , Valerio Maretti , Gianmarco Ria , Marco Abrate , Fabio Scantamburlo , Gianluca Costante , Michela Papandrea , Tiziano Leidi , Andrea Quattrini , Davide Nasi
IPC分类号: H04N21/25 , H04N21/442 , H04N21/81
CPC分类号: H04N21/252 , H04N21/44204 , H04N21/812
摘要: Example methods, apparatus, systems and articles of manufacture to determine synthetic total audience ratings are disclosed. Disclosed example apparatus are to access census data including census viewing statements associated with media content presented by census devices, access panel data including panelist viewing statements associated with media content presented by panel devices, the panel data including weights to represent numbers of individuals to be represented by corresponding panelists, determine scores representing similarities between ones of a first group of census devices determined to having matching panel devices in the panel data and ones of a second group of census devices determined to be unmatched in the panel data, and assign the census devices to the panel devices based on the scores and the weights.
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公开(公告)号:US11985368B2
公开(公告)日:2024-05-14
申请号:US17854996
申请日:2022-06-30
发明人: Chiara Frisardi , Claudio Meraviglia , Stefano Pedretti , Fabio Filatrella , Davide Rindori , Stefano Ghiotto , Valerio Maretti , Gianmarco Ria , Marco Abrate , Fabio Scantamburlo , Gianluca Costante , Michela Papandrea , Tiziano Leidi , Andrea Quattrini , Davide Nasi
IPC分类号: H04N21/25 , H04N21/442 , H04N21/81
CPC分类号: H04N21/252 , H04N21/44204 , H04N21/812
摘要: Example methods, apparatus, systems and articles of manufacture to determine synthetic total audience ratings are disclosed. Disclosed example apparatus are to access census data including census viewing statements associated with media content presented by census devices, access panel data including panelist viewing statements associated with media content presented by panel devices, the panel data including weights to represent numbers of individuals to be represented by corresponding panelists, divide the weights for respective ones of the panelists into respective sets of split weights, and assign the census viewing statements to at least subsets of the sets of split weights to determine the audience ratings for the population, the assignment of the census viewing statements to the at least subsets of the sets of split weights based on a reach constraint.
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