Abstract:
A method for customer relations management in respect of services provided over a network comprising the steps of monitoring a user's interaction with a service provided over a network; and modifying the service in response to the monitored interactions. The user's interactions are monitored by use of an applet (102) running within the user's browser and are forwarded to a central unit (41). From here the interactions may be passed to a personalisation engine (200), which can use the gathered information to alter the service being used by the user, in particular web pages may be changed in response to a user's actions.
Abstract:
A method and apparatus for setting cookies on client devices (6), in particular for allowing maintenance of cross domain session continuity. A server (5) is provided for extracting a session ID from a first party cookie in the domain of the server (5) which is included in a HTTP request generated by a page (8) from a different domain active in a browser (7). Code is returned by the server (5) to that page (8) to cause it to generate a first party cookie in its domain which includes the extracted session ID.
Abstract:
Method for receiving tailored pages, providing tailored pages and apparatus therefore. By way of illustrating the method for receiving tailored pages within a browser running on a client device, comprises the steps of: i) browsing, in the browser, pages from a page server; ii) sending from an active page in the browser to a monitoring server, at least one monitoring message including information concerning at least one of: interactions with and performance of at least one page browsed within the browser running on the respective client device; iii) receiving in the active page, from the monitoring server, a control message including an instruction to generate a cookie within the browser including selected monitoring information; iv) generating said cookie within the browser; v) sending a message to the page server, which message includes said cookie including the respective selected monitoring information; and vi) receiving from the page server, at least one page content item selected in dependence on the selected monitoring information included in the cookie.
Abstract:
Methods and apparatus for monitoring the performance of services provided over a network (2). The methods and apparatus make use of the computing power provided at the communications units (1) used by users to access the services. Activity instigated by users both directly and indirectly are monitored and/or reproduced at each communications unit (1). Information gathered in the monitoring processes is sent to a central unit (4) for further processing. Typically the services are accessed via the World Wide Web and part of the apparatus is controlled by a Java/Javascript applet running on a communications unit (1).