Disclosed herein is a method for transmitting a wake-up signal in a wireless communication system supporting a wake-up radio (WUR). The method performed by a network entity comprises receiving WUR capability information from a terminal; assigning a category related to an operation of a WUR module to the terminal based on the received WUR capability information; transmitting information for the assigned category to the terminal; and transmitting a wake-up signal to the terminal according to an on-duration of each category.