Safety for bicyclists while travelling on a road near to certain motor vehicles is achieved through the use of systems and methods that communicate the physical location of the bicyclist in relation to the motor vehicle. The systems and methods allow a bicyclist to generate a “safety bubble” of an exclusion zone set of location coordinates. The motor vehicle is automatically prompted to navigate away from the exclusion zone. The exclusion zone of location coordinates may be generated based on the bicyclist user's preferences, as well as legal data and road data. By drawing from these several parameters, the exclusion zone may be sized and located so as to best meet the bicyclist's need without unduly impacting traffic flow.