The invention provides a display device, a direct-view display device, and a projection display device in which their apparent dynamic ranges are increased with less color change. The display device can include a light modulation device having a plurality of pixels for displaying an image according to an image signal, a light source for illuminating the light modulation device, and a light-source driving device for controlling the intensity of light emitted from the light source by controlling the period in which the light source is lit at a specified brightness per unit time.