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公开(公告)号:US09865006B2
公开(公告)日:2018-01-09
申请号:US14757539
申请日:2015-12-23
Applicant: Google Inc.
Inventor: Davi De Castro Reis , Christian Oestlien , Eider Silva Oliveira , Marcus A. Leal
CPC classification number: G06Q30/0258 , G06F17/3089 , G06Q30/0241 , G06Q30/0269 , G06Q30/0277 , G06Q50/01
Abstract: In general, a method for providing content to a user includes providing a content item to a user responsive to a received request. The content item is displayed to the user in a slot associated with a third party content site. The content item includes a first annotation providing information for or about re-publishing the content item. A request is received from the user to follow a content provider associated with the content item. The user is designated as being interested in updated content from the content provider. Designating the user includes presenting information about the user to one or more of the content provider or a social application that includes a content provider presence so as to allow for updates associated with the content provider to be followed by the user.
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公开(公告)号:US20170249198A1
公开(公告)日:2017-08-31
申请号:US15592450
申请日:2017-05-11
Applicant: Google Inc.
Inventor: Sean Cook , Jeffrey H. Seibert, JR. , Alex Roetter , Kevin Weil , Akash Garg , Jeremy Gordon , Christian Oestlien
CPC classification number: G06F9/547 , G06F8/70 , G06F17/30321 , G06F17/3053 , G06F17/30887 , G06F17/30958 , G06Q10/06 , H04L51/12 , H04L63/145
Abstract: A computing system including a first and a second application. The first application includes a first local software development kit (SDK) platform instance, and the first local SDK platform instance includes a first non-core SDK module instance, an application discovery module, and an inter-application communication module. The second application includes a second local SDK platform instance. The first non-core SDK module instance is configured to is a request to the application discovery module. Upon receipt of the request, the discovery module is configured to determine that the second local SDK platform instance includes a second non-core SDK module instance that is configured to service the request. The first local SDK platform instance, based on the determination, is configured to generate a deep link associated with the second application based on data collected by the first local SDK platform instance and provide the deep link to the first non-core SDK module.
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公开(公告)号:US20160358222A1
公开(公告)日:2016-12-08
申请号:US15182347
申请日:2016-06-14
Applicant: GOOGLE INC.
Inventor: Davi De Castro Reis , Christian Oestlien , Eider Silva de Oliveira , Marcus A. Leal , Igor Prata Soares
CPC classification number: G06Q30/0269 , G06Q30/0241 , G06Q30/0251 , G06Q30/0255 , G06Q30/0273 , G06Q30/0277 , G06Q50/01
Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, for providing a method that includes receiving an indication from a user to promote an item that is included in an activity stream associated with the user, the activity stream being presented in a social context by a social application; receiving a request for an advertisement; determining the item is responsive to the request; determining one or more advertisements responsive to the request; ranking the item and the one or more advertisements; and providing the item in response to the request rather than the one or more advertisements and based at least in part on the rankings.
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公开(公告)号:US20160117731A1
公开(公告)日:2016-04-28
申请号:US14757539
申请日:2015-12-23
Applicant: Google Inc.
Inventor: Davi De Castro Reis , Christian Oestlien , Eider Silva Oliveira , Marcus A. Leal
CPC classification number: G06Q30/0258 , G06F17/3089 , G06Q30/0241 , G06Q30/0269 , G06Q30/0277 , G06Q50/01
Abstract: In general, a method for providing content to a user includes providing a content item to a user responsive to a received request. The content item is displayed to the user in a slot associated with a third party content site. The content item includes a first annotation providing information for or about re-publishing the content item. A request is received from the user to follow a content provider associated with the content item. The user is designated as being interested in updated content from the content provider. Designating the user includes presenting information about the user to one or more of the content provider or a social application that includes a content provider presence so as to allow for updates associated with the content provider to be followed by the user.
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公开(公告)号:US20150278344A1
公开(公告)日:2015-10-01
申请号:US14737773
申请日:2015-06-12
Applicant: Google Inc.
Inventor: Christian Oestlien , Aaron Lee
IPC: G06F17/30
CPC classification number: G06F17/30598 , G06F17/3089
Abstract: First topics related to a content page, such as a web page, are identified. Thereafter, second topics related to a first content element, such as advertisements, and a second content element, such as media files, are identified based on the first topics. Common topics are identified that are common to the first and second topics. Based on the common topics, first and second content elements are identified and combined in a bundle that is transmitted to a user requesting the content page.
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公开(公告)号:US20140114763A1
公开(公告)日:2014-04-24
申请号:US14055153
申请日:2013-10-16
Applicant: Google Inc.
Inventor: Christian Oestlien , Cinthya Rossana Urasaki , Rafael M. Borges , Richard D. Borovoy , Marcus A. Leal , Julia H. Farago , Fred Bertsch , Elena Kon
CPC classification number: G06Q50/01 , G06Q30/0241 , G06Q30/08
Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, are provided for facilitating a following of a content sponsor in a social network. In one aspect, a method includes the actions of identifying a creative for presentation to users in response to requests for content, and receiving selection criteria from a sponsor associated with the creative, the selection criteria for use in determining when to present the creative. The creative is augmented to include a control that enables a user to follow the content sponsor automatically upon interaction with the control, and the augmented creative is presented in response to received requests for content in accordance with the selection criteria. The sponsor is charged when the creative is presented and a user initiates an action to follow the sponsor in a social network.
Abstract translation: 提供方法,系统和装置,包括在计算机存储介质上编码的计算机程序,用于促进在社交网络中的内容赞助者的跟踪。 一方面,一种方法包括识别用于响应于内容的请求呈现给用户的广告素材的动作,以及从与广告素材相关联的赞助商接收选择标准,用于确定何时呈现广告素材的选择标准。 广告素材被扩充以包括使得用户能够在与控件交互时自动跟随内容赞助者的控件,并且响应于接收到的内容请求,根据选择标准来呈现增强的广告素材。 当广告素材被呈现并且用户发起动作以跟随社交网络中的赞助商时,赞助商被收费。
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