公开(公告)号：US10373192B2

公开(公告)日：2019-08-06

申请号：US14470201

申请日：2014-08-27

Applicant: Google LLC

Inventor： Vinod Kumar Ramachandran

IPC: G06Q30/02 ,  H04L12/58 ,  H04L29/06 ,  H04L29/08

Abstract: Matching conversions from within applications on a client device to interactions with content items presented with resources may include receiving first data associated with an interaction with a content item displayed with a resource. The first data includes an application identifier for an application associated with the content item and an account identifier. The matching may also include receiving second data from the client device associated with a conversion using the application. The second data includes the application identifier and a device identifier for the client device. The matching may further include receiving third data from the client device that includes the account identifier and the device identifier. The conversion can be determined as associated with the interaction with the content item displayed with the resource based on matching the second data with the first data based on the third data.

公开(公告)号：US20190158473A1

公开(公告)日：2019-05-23

申请号：US16216768

申请日：2018-12-11

Applicant: Google LLC

Inventor： Mahyar Salek ,  Philip McDonnell ,  Vinod Kumar Ramachandran ,  Shobhit Saxena ,  David Owen Shanahan

IPC: H04L29/06 ,  G06F21/62

Abstract: Systems and methods of matching identifiers between multiple datasets are described herein. A system can transmit a first identifier vector to a third party server. The first identifier vector can include a first identifier, first parameters, and second parameters. The system can receive, from the third party server, the first identifier vector encrypted based on a third-party encryption. The system can receive, from the third party server, a second identifier vector encrypted based on the third-party encryption associated with the third party server. The second identifier vector can include a second identifier, third parameters, and fourth parameters. The system can determine a correlation count between the first identifier vector and the second identifier vector. The system can determine that the first identifier corresponds to the second identifier based on the correlation count. The system can generate one identifier key for both the first identifier and the second identifier.

公开(公告)号：US10210278B2

公开(公告)日：2019-02-19

申请号：US15250247

申请日：2016-08-29

Applicant: Google LLC

Inventor： Shibani Sanan ,  Vinod Kumar Ramachandran ,  Christopher K. Harris ,  Sissie Ling-Ie Hsiao

IPC: G06F17/30 ,  G06F17/21 ,  G06Q10/10 ,  G06Q30/02

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for optimizing digital components. In one aspect, the system includes a digital component server that identifies a digital component to be presented in an electronic document. The system also includes a digital component distribution server that interacts with the digital component server to determine that the electronic document includes a particular item that identifies a same entity as the digital component that was identified to be presented in the electronic document. The system combines at least a portion of the digital component with content from the particular item to form an optimized digital component. The optimized digital component is integrated into the electronic document rather than presenting either of the particular item or the digital component individually.

公开(公告)号：US20180114035A1

公开(公告)日：2018-04-26

申请号：US15838107

申请日：2017-12-11

Applicant: Google LLC

Inventor： Nareshkumar Rajkumar ,  Vinod Kumar Ramachandran

IPC: G06F21/62 ,  G06Q30/02 ,  H04L29/08 ,  H04L29/06 ,  G06F21/00 ,  G06Q30/00

CPC classification number: G06F21/6245 ,  G06F21/00 ,  G06Q30/00 ,  G06Q30/0255 ,  G06Q30/0257 ,  G06Q30/0269 ,  H04L63/0227 ,  H04L63/0407 ,  H04L63/06 ,  H04L63/20 ,  H04L67/22

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, and including a method for managing privacy rights of a user related to the delivery of content. The method comprises providing a global privacy management interface that presents a selection tool for enabling a user to review privacy options and interests. The privacy options and interests include controls for presenting a list of identifiers that are associated with the user and interests associated with those identifiers. Each identifier is associated with a requesting source having been used by the user to access content. The interface enables de-selection of individual interests on a per-identifier or global basis. The method further comprises determining, in a server system, content to deliver to the user in view of the privacy selections.

公开(公告)号：US11734729B2

公开(公告)日：2023-08-22

申请号：US17119264

申请日：2020-12-11

Applicant: GOOGLE LLC

Inventor： Vinod Kumar Ramachandran ,  Surojit Chatterjee ,  Philip McDonnell

IPC: G06Q30/0242 ,  G06Q30/0241 ,  G06Q50/00

CPC classification number: G06Q30/0277 ,  G06Q30/0242 ,  G06Q50/01

Abstract: A computer-implemented method for annotating online content with offline interaction data and offline interaction conversion data is implemented by a content annotating computing device in communication with a memory. The method includes receiving a set of content interaction data based on an online interaction between an online user and a first online content item, identifying at least one physical location associated with the online content provider, determining a set of offline interaction conversion data based on the set of content interaction data and a set of offline interaction data, receiving a second online content item associated with the online content provider, and annotating the second online content item based at least partially on the set of offline interaction conversion data and the set of offline interaction data.

公开(公告)号：US10997270B2

公开(公告)日：2021-05-04

申请号：US16240089

申请日：2019-01-04

Applicant: Google LLC

Inventor： Shibani Sanan ,  Vinod Kumar Ramachandran ,  Christopher K. Harris ,  Sissie Ling-le Hsiao

IPC: G06F7/00 ,  G06F16/958 ,  G06F16/93 ,  G06F16/248 ,  G06F16/9535 ,  G06Q10/10 ,  G06Q30/02 ,  G06F16/438 ,  G06F40/103

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for optimizing digital components. In one aspect, the system includes a digital component server that identifies a digital component to be presented in an electronic document. The system also includes a digital component distribution server that interacts with the digital component server to determine that the electronic document includes a particular item that identifies a same entity as the digital component that was identified to be presented in the electronic document. The system combines at least a portion of the digital component with content from the particular item to form an optimized digital component. The optimized digital component is integrated into the electronic document rather than presenting either of the particular item or the digital component individually.

公开(公告)号：US10891650B2

公开(公告)日：2021-01-12

申请号：US16529718

申请日：2019-08-01

Applicant: Google LLC

Inventor： Vinod Kumar Ramachandran

IPC: G06Q30/02 ,  H04L12/58 ,  H04L29/06 ,  H04L29/08

Abstract: Matching conversions from within applications on a client device to interactions with content items presented with resources may include receiving first data associated with an interaction with a content item displayed with a resource. The first data includes an application identifier for an application associated with the content item and an account identifier. The matching may also include receiving second data from the client device associated with a conversion using the application. The second data includes the application identifier and a device identifier for the client device. The matching may further include receiving third data from the client device that includes the account identifier and the device identifier. The conversion can be determined as associated with the interaction with the content item displayed with the resource based on matching the second data with the first data based on the third data.

公开(公告)号：USRE49262E1

公开(公告)日：2022-10-25

申请号：US16847081

申请日：2020-04-13

Applicant: Google LLC

Inventor： Vinod Kumar Ramachandran ,  Ping Wu ,  Nareshkumar Rajkumar

IPC: G06F15/16 ,  H04N21/239 ,  H04L29/06 ,  H04L9/40

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, and including a method for providing content. The method comprises receiving a first login request from a first device used by a user, the request being associated with a first anonymous identifier associated with the first device, and determining a user tag for the user, that does not include any personally identifiable information associated with the user. The method further comprises receiving a second login request from a second different device used by the user, the request being associated with a second different anonymous identifier associated with the second different device, and storing an association between the user tag, the first anonymous identifier and the second different anonymous identifier. The method further comprises receiving a request for content from either the first or second different device and providing content in response to the request using the association.

公开(公告)号：US11363006B2

公开(公告)日：2022-06-14

申请号：US16843553

申请日：2020-04-08

Applicant: Google LLC

Inventor： Mahyar Salek ,  Philip McDonnell ,  Vinod Kumar Ramachandran ,  Shobhit Saxena ,  David Owen Shanahan

IPC: G06F21/62 ,  H04L9/40

Abstract: Systems and methods of matching identifiers between multiple datasets are described herein. A system can transmit a first identifier vector to a third party server. The first identifier vector can include a first identifier, first parameters, and second parameters. The system can receive, from the third party server, the first identifier vector encrypted based on a third-party encryption. The system can receive, from the third party server, a second identifier vector encrypted based on the third-party encryption associated with the third party server. The second identifier vector can include a second identifier, third parameters, and fourth parameters. The system can determine a correlation count between the first identifier vector and the second identifier vector. The system can determine that the first identifier corresponds to the second identifier based on the correlation count. The system can generate one identifier key for both the first identifier and the second identifier.

公开(公告)号：US11055706B2

公开(公告)日：2021-07-06

申请号：US14660204

申请日：2015-03-17

Applicant: Google LLC

Inventor： Vinod Kumar Ramachandran ,  Shobhit Saxena ,  David Owen Shanahan ,  Marcel M. M. Yung ,  Sarvar Patel

IPC: G06Q20/00 ,  G06Q20/38 ,  G06Q30/06

Abstract: Aggregated transaction data from a transaction data provider may be encrypted and exchanged with a content item selection system using commutative encryption algorithms. The transaction data provider and content item selection system may utilize a set of common identifiers that are each encrypted using a respective commutative encryption algorithm of the transaction data provider or content item selection system. The other of the transaction data provider or content item selection system encrypts the single-encrypted common identifier using a respective commutative encryption algorithm to generate double encrypted common identifiers. The double encrypted common identifiers may be used to match a set of common identifiers with transaction data. The transaction data may be encrypted and/or may include random offset values.