公开(公告)号：US20240320713A1

公开(公告)日：2024-09-26

申请号：US18736365

申请日：2024-06-06

Applicant: GOOGLE LLC

Inventor： Amit Agarwal ,  Surojit Chatterjee ,  Gaurav Bhaya ,  Anshul Kothari ,  Vibhor Nanavati

IPC: G06Q30/0273 ,  G06Q30/0251 ,  H04L67/55

CPC classification number: G06Q30/0275 ,  G06Q30/0252 ,  G06Q30/0261 ,  H04L67/55

Abstract: The present disclosure is directed to systems and methods of providing content. A server can generate a request for a push content item for an account identifier linked with a computing device. The server can establish a push auction for the account identifier with multiple candidate push content items. The server can determine an auction score for each candidate push content item and select a push content item therefrom based on the auction score. The server can determine a parameter for the account identifier and control delivery of the selected push content item based on a delivery control policy. The server can compare a value of the parameter with a threshold value to authorize the push content item. The server can provide the selected and authorized push content item for presentation in a push content slot via the computing device linked to the account identifier.

公开(公告)号：US12026752B2

公开(公告)日：2024-07-02

申请号：US17139728

申请日：2020-12-31

Applicant: Google LLC

Inventor： Amit Agarwal ,  Surojit Chatterjee ,  Gaurav Bhaya ,  Anshul Kothari ,  Vibhor Nanavati

IPC: G06Q30/00 ,  G06Q30/0251 ,  G06Q30/0273 ,  H04L67/55

CPC classification number: G06Q30/0275 ,  G06Q30/0252 ,  G06Q30/0261 ,  H04L67/55

Abstract: The present disclosure is directed to systems and methods of providing content. A server can generate a request for a push content item for an account identifier linked with a computing device. The server can establish a push auction for the account identifier with multiple candidate push content items. The server can determine an auction score for each candidate push content item and select a push content item therefrom based on the auction score. The server can determine a parameter for the account identifier and control delivery of the selected push content item based on a delivery control policy. The server can compare a value of the parameter with a threshold value to authorize the push content item. The server can provide the selected and authorized push content item for presentation in a push content slot via the computing device linked to the account identifier.

公开(公告)号：US11874887B2

公开(公告)日：2024-01-16

申请号：US17539190

申请日：2021-11-30

Applicant: GOOGLE LLC

Inventor： Krzystof Duleba ,  Amin Charaniya ,  Vibhor Nanavati ,  Aileen Tang

IPC: G06F16/00 ,  G06F16/9535 ,  G06F16/29 ,  G06F16/9038 ,  H04L67/303 ,  G06F16/9537 ,  H04L67/01 ,  H04L67/52

CPC classification number: G06F16/9535 ,  G06F16/29 ,  G06F16/9038 ,  G06F16/9537 ,  H04L67/01 ,  H04L67/303 ,  H04L67/52

Abstract: A content management system server can obtain a protocol based data transmission via a computer network from a script that executes at the publisher device server, and can obtain search result content items from an index of electronic documents that include snippets of text extracted from the search result content items and that include hypertext links to the search result content items. The system can extract feature vectors and document identifiers of the search result content items, and can determine information retrieval scores of search result content items. Based on the network identifier, location probabilities of device locations can be ranked and compared to thresholds. The system can determine a confidence threshold representing a minimum degree of certainty of the geographical location of the devices and can select content for protocol based transmission accordingly.

公开(公告)号：US20220092139A1

公开(公告)日：2022-03-24

申请号：US17539190

申请日：2021-11-30

Applicant: GOOGLE LLC

Inventor： Krzystof Duleba ,  Amin Charaniya ,  Vibhor Nanavati ,  Aileen Tang

IPC: G06F16/9535 ,  H04L29/08 ,  H04L29/06 ,  G06F16/29 ,  G06F16/9038 ,  G06F16/9537

Abstract: A content management system server can obtain a protocol based data transmission via a computer network from a script that executes at the publisher device server, and can obtain search result content items from an index of electronic documents that include snippets of text extracted from the search result content items and that include hypertext links to the search result content items. The system can extract feature vectors and document identifiers of the search result content items, and can determine information retrieval scores of search result content items. Based on the network identifier, location probabilities of device locations can be ranked and compared to thresholds. The system can determine a confidence threshold representing a minimum degree of certainty of the geographical location of the devices and can select content for protocol based transmission accordingly.

公开(公告)号：US11153397B2

公开(公告)日：2021-10-19

申请号：US16750867

申请日：2020-01-23

Applicant: Google LLC

Inventor： Vibhor Nanavati ,  Anshul Kothari ,  Amit Agarwal ,  Gaurav Ravindra Bhaya ,  Surojit Chatterjee

IPC: H04L29/08 ,  H04L12/58 ,  G06F16/9535 ,  G06F16/9537 ,  G06Q30/02 ,  G06F15/16

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for facilitating and improving push messaging provided to users. In one aspect, a method includes receiving, from a user device, a request to subscribe to a push messaging service, selecting a given phone number that is uniquely associated with the user based on the received request, transmitting, to a user device, a first message that presents visual information at the user device and includes the given phone number, receiving, by the one or more servers, a second message addressed to the given phone number, selecting an additional message that presents additional visual information at the user device based, at least in part, on the message received from the user device and one or more of a geolocation of the mobile device or a time of day, and transmitting the additional message to the user device.

公开(公告)号：US20190205352A1

公开(公告)日：2019-07-04

申请号：US16298216

申请日：2019-03-11

Applicant: Google LLC

Inventor： Krzysztof Duleba ,  Amin Charaniya ,  Vibhor Nanavati ,  Aileen Tang

IPC: G06F16/9535 ,  G06F16/9038 ,  H04L29/08 ,  H04L29/06 ,  G06F16/29

CPC classification number: G06F16/9535 ,  G06F16/29 ,  G06F16/9038 ,  G06F16/9537 ,  H04L67/18 ,  H04L67/303 ,  H04L67/42

Abstract: A content management system server can obtain a protocol based data transmission via a computer network from a script that executes at the publisher device server, and can obtain search result content items from an index of electronic documents that include snippets of text extracted from the search result content items and that include hypertext links to the search result content items. The system can extract feature vectors and document identifiers of the search result content items, and can determine information retrieval scores of search result content items. Based on the network identifier, location probabilities of device locations can be ranked and compared to thresholds. The system can determine a confidence threshold representing a minimum degree of certainty of the geographical location of the devices and can select content for protocol based transmission accordingly.