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    SYSTEMS, METHODS AND COMPUTER-READABLE MEDIA FOR RESOURCE-BASED ALLOCATION OF CONTENT TRANSMITTED IN A MEDIA NETWORK
    21.
    发明申请
    SYSTEMS, METHODS AND COMPUTER-READABLE MEDIA FOR RESOURCE-BASED ALLOCATION OF CONTENT TRANSMITTED IN A MEDIA NETWORK 有权

    公开(公告)号：US20220377391A1

    公开(公告)日：2022-11-24

    申请号：US17712949

    申请日：2022-04-04

    Applicant: FreeWheel Media, Inc.

    Inventor： Seth Haberman ,  Gerrit Niemeijer

    IPC: H04N21/2385 ,  H04N21/2662 ,  H04N21/236 ,  H04N21/2343 ,  H04N21/647 ,  H04N21/81

    Abstract: Systems, methods and computer-readable storage media for allocating content elements addressed for a content opportunity in a transport stream within a household-addressable media network. A content opportunity may include an advertising slot in a programming stream. The content elements may include advertising content configured to be run during the advertising slot. The advertising slot may be transmitted in a programming stream providing television programming and the advertising content may be provided in a commercial feed. The media network may be configured to transmit various content formats, such as high definition (HD), standard definition (SD), and variations thereof. Systems may be configured to allocate the highest profile corresponding content elements if there is sufficient resources available. If sufficient resources are not available, the system may allocate lower profile versions of the content elements.

    Systems And Methods For Anonymous Behavioral-Based Records Identification
    22.
    发明申请
    Systems And Methods For Anonymous Behavioral-Based Records Identification 有权

    公开(公告)号：US20220156761A1

    公开(公告)日：2022-05-19

    申请号：US17512254

    申请日：2021-10-27

    Applicant: FreeWheel Media, Inc.

    Inventor： Seth Haberman ,  Claudio Marcus

    IPC: G06Q30/02

    Abstract: Methods, systems, and computer-readable media for identifying users, records, and/or devices using anonymous source data records associated with consumer activity are described. In general, the consumer activity may relate to consumer interactions with devices and/or content or data through devices. The source data records may be structured, such as associating the source data records with a sequential timeline. Behavioral markers may be generated by the matching system and associated with the source data records. Each behavioral marker may be analyzed across all of the source data records to determine the effectiveness of the behavioral marker to identify unique source data records. One or more of the behavioral markers may be used to generate a behavioral fingerprint. A behavioral fingerprint may be used to identify unique records, devices, and/or users, including identification based on different sets of source data records.

    Time Compressing Video Content
    23.
    发明申请
    Time Compressing Video Content 有权

    公开(公告)号：US20220036925A1

    公开(公告)日：2022-02-03

    申请号：US17503979

    申请日：2021-10-18

    Applicant: FreeWheel Media, Inc.

    Inventor： Bala Iyer ,  Alex Jansen ,  Gerrit Niemeijer ,  Seth Haberman

    IPC: G11B27/28 ,  G11B27/031 ,  G11B27/34 ,  G11B27/034 ,  H04N5/14

    Abstract: Methods and systems for compressing video content are presented. The methods and systems include analyzing a sequence of media frames stored in the memory device and calculating a displacement level of each of the media frames. The displacement level indicates how different each of the media frames is to a previous media frame. The sequence of media frames is divided into a plurality of cuts where each cut ends at a media frame having a substantially high displacement level. Frames to be removed from the sequence of media frames are identified in each cut based upon the frame's displacement level. The identified frames are then removed.

    Value-based TV advertising audience exchange
    24.
    发明授权
    Value-based TV advertising audience exchange 有权

    公开(公告)号：US12273599B2

    公开(公告)日：2025-04-08

    申请号：US18179186

    申请日：2023-03-06

    Applicant: FreeWheel Media, Inc.

    Inventor： Seth Haberman ,  Gerrit Niemeijer ,  Robert Bress ,  Claudio Marcus

    IPC: H04N21/81 ,  H04N21/234 ,  H04N21/2547 ,  H04N21/262 ,  H04N21/442 ,  H04N21/45 ,  H04N21/858

    Abstract: Systems, methods and computer-readable media for a decentralized application system that enables participating parties to automate the buying and selling of TV media units and/or aggregated TV and premium video audiences is described. The value-based TV/premium video media exchange application system allows the participants to interact with the system directly and/or automate transactions and execution between systems, while ensuring proper governance over each participants own rules and economics associated with the transactions, as well as individual campaign constraints and requirements. The decentralized application system significantly lowers current transaction and execution barriers, timing and costs, while providing a highly accountable and trusted system across all of the exchange participants.

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