Method and apparatus for providing cross-benefits via a central authority
    64.
    发明授权
    Method and apparatus for providing cross-benefits via a central authority 有权
    通过中央机构提供交叉收益的方法和装置

    公开(公告)号:US07818284B1

    公开(公告)日:2010-10-19

    申请号:US09274281

    申请日:1999-03-22

    IPC分类号: G06F17/00

    摘要: A controller is in communication with a plurality of vendors that are servicing customers, as well as with a plurality of “subsidizing” vendors seeking access to those customers. The controller receives from a first vendor an indication of one or more items that a customer is to purchase. In response, the controller transmits, on behalf of a subsidizing vendor, an indication of an offer for a subsidy such as a reduction in the customer's purchase price. If the customer accepts the offer, the controller provides an amount of funds from the subsidizing vendor to the first vendor. The controller may also retain a portion of the amount as payment. The controller also facilitates a transaction between the customer and the subsidizing vendor. For example, the customer may be required to sign up for a service (e.g. credit card account service) that is provided by the subsidizing vendor. By having the controller manage such a system by acting between subsidizing vendors and vendors that are servicing customers, a vendor need only communicate with the controller, rather than a plurality of other vendors.

    摘要翻译: 控制器与正在为客户服务的多个供应商以及寻求访问这些客户的多个“补贴”供应商进行通信。 控制器从第一供应商接收客户要购买的一个或多个物品的指示。 作为回应,控制人代表补贴供应商发送一种补贴要求的指示,例如减少客户的购买价格。 如果客户接受要约,控制人就会从补贴供应商向第一个供应商提供一定数量的资金。 控制者还可以将该金额的一部分保留为支付。 控制器还有助于客户和补贴供应商之间的交易。 例如,客户可能需要注册由补贴供应商提供的服务(例如信用卡帐户服务)。 通过使控制器通过在供应商和为客户服务的供应商之间进行协调来管理这样的系统,供应商只需要与控制器而不是多个其他供应商通信。

    Method and system for providing a link in an electronic file being presented to a user
    66.
    发明授权
    Method and system for providing a link in an electronic file being presented to a user 有权
    提供给用户的电子文件中的链接的方法和系统

    公开(公告)号:US09396476B2

    公开(公告)日:2016-07-19

    申请号:US13214276

    申请日:2011-08-22

    IPC分类号: G06F17/30 G06F17/00 G06Q30/02

    摘要: A method for providing a link in an electronic file being presented to a user which includes defining a customized viewpoint for the user. The viewpoint includes a preference for the user that provides an association between a data pattern and a computer network resource. The method also includes generating a request for content, receiving an electronic file in response to the request, and evaluating the electronic file to recognize a match between at least one portion of the electronic file and the data pattern. Upon recognizing a match, the electronic file is modified to include a link to the computer network resource associated with the matching data pattern, and the modified electronic file is presented to the user. Thus, the link included in the electronic file presented to the user is customized for the user, and different users who retrieve the same content can be provided with links to different computer network resources depending on their respective viewpoints.

    摘要翻译: 一种用于在电子文件中提供链接的方法,其被呈现给用户,包括为用户定义定制视点。 视点包括对数据模式和计算机网络资源之间提供关联的用户的偏好。 该方法还包括产生对内容的请求,响应于该请求接收电子文件,以及评估电子文件以识别电子文件的至少一部分与数据模式之间的匹配。 在识别匹配时,电子文件被修改为包括与匹配数据模式相关联的计算机网络资源的链接,并且将修改的电子文件呈现给用户。 因此,呈现给用户的电子文件中包括的链接是针对用户定制的,并且可以根据其各自的观点向不同的计算机网络资源提供检索相同内容的不同用户的链接。