Marketing investment optimizer with dynamic hierarchies
    2.
    发明授权
    Marketing investment optimizer with dynamic hierarchies 有权
    具有动态层次结构的营销投资优化器

    公开(公告)号:US08401944B2

    公开(公告)日:2013-03-19

    申请号:US12749756

    申请日:2010-03-30

    IPC分类号: G06Q40/00

    摘要: A hierarchal view preserving relationships between data is generated by storing information related to sales and investment. The information includes dimensions and each of the dimensions includes a level and each of the levels is described by variables. Relationships between the variables are also stored. A request for a hierarchy is received. The requested hierarchy includes a set of dimensions from the stored dimensions, a level for each dimension in the set, and a sequence of the dimensions or levels in the hierarchy. A computer system calculates values for the variables in the levels for the requested hierarchy using the stored relationships that are applicable to the variables in the levels. A view of the hierarchy is generated and includes the calculated values. The view also includes the dimensions or levels of the requested hierarchy in the sequence specified for the requested hierarchy.

    摘要翻译: 通过存储与销售和投资相关的信息来生成保持数据之间的关系的层次视图。 信息包括维度,每个维度包括一个级别,每个级别都由变量描述。 变量之间的关系也被存储。 接收到对层次结构的请求。 所请求的层次结构包括来自存储维度的维度集合,集合中每个维度的级别以及层次结构中维度或级别的顺序。 计算机系统使用适用于级别中的变量的存储关系来计算所请求层级的级别中的变量的值。 生成层次结构的视图,并包含计算值。 该视图还包括为所请求的层次结构指定的序列中请求的层次结构的维度或级别。

    MARKETING INVESTMENT OPTIMIZER WITH DYNAMIC HIERARCHIES
    3.
    发明申请
    MARKETING INVESTMENT OPTIMIZER WITH DYNAMIC HIERARCHIES 有权
    营销投资优化者与动态分层

    公开(公告)号:US20110166980A1

    公开(公告)日:2011-07-07

    申请号:US12749756

    申请日:2010-03-30

    IPC分类号: G06Q10/00 G06F3/048 G06Q40/00

    摘要: A hierarchal view preserving relationships between data is generated by storing information related to sales and investment. The information includes dimensions and each of the dimensions includes a level and each of the levels is described by variables. Relationships between the variables are also stored. A request for a hierarchy is received. The requested hierarchy includes a set of dimensions from the stored dimensions, a level for each dimension in the set, and a sequence of the dimensions or levels in the hierarchy. A computer system calculates values for the variables in the levels for the requested hierarchy using the stored relationships that are applicable to the variables in the levels. A view of the hierarchy is generated and includes the calculated values. The view also includes the dimensions or levels of the requested hierarchy in the sequence specified for the requested hierarchy.

    摘要翻译: 通过存储与销售和投资相关的信息来生成保持数据之间的关系的层次视图。 信息包括维度,每个维度包括一个级别,每个级别都由变量描述。 变量之间的关系也被存储。 接收到对层次结构的请求。 所请求的层次结构包括来自存储维度的维度集合,集合中每个维度的级别以及层次结构中维度或级别的顺序。 计算机系统使用适用于级别中的变量的存储关系来计算所请求层级的级别中的变量的值。 生成层次结构的视图,并包含计算值。 该视图还包括为所请求的层次结构指定的序列中请求的层次结构的维度或级别。