USING A MEDIA CONTENT RECEIVER TO PROVIDE PROMOTIONAL INFORMATION TO A MOBILE DEVICE
    2.
    发明申请
    USING A MEDIA CONTENT RECEIVER TO PROVIDE PROMOTIONAL INFORMATION TO A MOBILE DEVICE 审中-公开
    使用媒体内容接收器向移动设备提供促销信息

    公开(公告)号:US20120296745A1

    公开(公告)日:2012-11-22

    申请号:US13112423

    申请日:2011-05-20

    IPC分类号: G06Q30/00

    摘要: A method of communicating promotional information to a mobile device begins by determining that a user of a media content receiver is likely to be interested in an advertised item. In response to the determination, the method obtains promotional information related to the advertised item, generates a message that includes the promotional information, and communicates the message from the media content receiver in a manner intended for wireless receipt by the mobile device. In certain situations, the message includes or identifies an electronic coupon for the advertised item, and the message is directly transmitted in a wireless format from the media content receiver to the mobile device.

    摘要翻译: 通过确定媒体内容接收者的用户可能对广告的项目感兴趣,将促销信息传送到移动设备的方法开始。 响应于该确定,该方法获得与所通告的项目有关的促销信息,生成包括促销信息的消息,并且以由移动设备无线接收的方式从媒体内容接收器传送消息。 在某些情况下,消息包括或识别所通告的项目的电子优惠券,并且消息以无线格式从媒体内容接收器直接发送到移动设备。