公开(公告)号：US08644808B2

公开(公告)日：2014-02-04

申请号：US12059460

申请日：2008-03-31

Applicant: Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

Inventor： Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

IPC: H04L29/08

CPC classification number: G06Q30/0257 ,  G06Q30/02 ,  G06Q30/0256 ,  H04M1/72561

Abstract: A system for providing mobile advertisement actions may include a memory to store a request, mobile carrier data, mobile advertisement data, and mobile advertisement action data. The system may include an interface operatively connected to the memory to communicate with a mobile device. The system may include a processor operatively connected to the memory and the interface. The processor may receive information and a request from the mobile device via the interface and may determine the mobile carrier data relating to a mobile carrier associated with the mobile device. The processor may identify the mobile advertisement data and the mobile advertisement action targeted to the request and the mobile carrier data. The processor may append the mobile advertisement action data to the mobile advertisement data. The processor may provide the mobile advertisement data with the appended mobile advertisement action data to the mobile device via the interface.

Abstract translation: 用于提供移动广告动作的系统可以包括存储请求，移动运营商数据，移动广告数据和移动广告动作数据的存储器。 系统可以包括可操作地连接到存储器以与移动设备通信的接口。 该系统可以包括可操作地连接到存储器和接口的处理器。 处理器可以经由接口从移动设备接收信息和请求，并且可以确定与移动设备相关联的移动运营商相关的移动运营商数据。 处理器可以识别针对该请求的移动广告数据和移动广告动作以及移动运营商数据。 处理器可以将移动广告动作数据附加到移动广告数据。 处理器可以经由接口向移动设备提供移动广告数据与附加的移动广告动作数据。

公开(公告)号：US08196095B2

公开(公告)日：2012-06-05

申请号：US12026515

申请日：2008-02-05

Applicant: Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

Inventor： Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

IPC: G06F9/44

CPC classification number: G06Q30/02

Abstract: Disclosed is a method for facilitating quick mobile website creation by mobile advertisers, including providing access to an advertiser of a mobile marketing application that interfaces with an ad server, wherein the advertiser is authenticated for access to the ad server; enabling the advertiser to input to an interface of the application a plurality of content items selected from the group consisting of a descriptive text, an image, a phone number, and a hyperlink; presenting the advertiser with a go live option; automatically creating the mobile website to include the submitted content items when the go live option is selected, wherein the application facilitates rapid creation by the advertiser of a mobile website having a plurality of web pages, and the mobile website is optimized for mobile delivery; subjecting the created mobile website to a plurality of error checks; and publishing the mobile website to a network through a mobile service provider system.

Abstract translation: 公开了一种用于促进移动广告主的快速移动网站创建的方法，包括向与广告服务器接口的移动营销应用的广告商提供访问，其中广告商被认证用于访问广告服务器; 使所述广告商能够向所述应用的接口输入从由描述性文本，图像，电话号码和超链接组成的组中选择的多个内容项目; 向广告客户呈现直播选项; 自动创建移动网站，以便在选择去往活动选项时包括所提交的内容项，其中该应用促进广告主快速创建具有多个网页的移动网站，并且移动网站被优化用于移动传送; 对创建的移动网站进行多次错误检查; 并通过移动服务提供商系统将移动网站发布到网络。

公开(公告)号：US20090199229A1

公开(公告)日：2009-08-06

申请号：US12026522

申请日：2008-02-05

Applicant: Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

Inventor： Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

IPC: H04N7/025

CPC classification number: H04N21/2547 ,  G06Q30/0251 ,  H04N21/252 ,  H04N21/2668 ,  H04N21/6125 ,  H04N21/6175 ,  H04N21/812

Abstract: A system is described for providing advertisements across multiple channels. The system may include a processor, a memory and an interface. The memory may store advertisements and a request. The interface may be operatively connected to the memory and the processor and may communicate with a user. The processor may be operatively connected to the interface and the memory and may associate the advertisements with channels. An advertisement associated with a channel may be formatted for display on the channel. The processor may receive a request from the user via the interface. The processor may determine the channel associated with the request and retrieve an advertisement associated with the channel. The processor may provide the advertisement to the user via the interface.

Abstract translation: 描述了用于在多个通道上提供广告的系统。 该系统可以包括处理器，存储器和接口。 内存可以存储广告和请求。 接口可以可操作地连接到存储器和处理器，并且可以与用户通信。 处理器可以可操作地连接到接口和存储器，并且可以将广告与通道相关联。 与频道相关联的广告可以被格式化以在频道上显示。 处理器可以经由接口从用户接收请求。 处理器可以确定与请求相关联的信道并且检索与信道相关联的广告。 处理器可以经由接口向用户提供广告。

公开(公告)号：US20090197581A1

公开(公告)日：2009-08-06

申请号：US12026526

申请日：2008-02-05

Applicant: Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

Inventor： Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

IPC: H04M3/42

CPC classification number: G06Q30/02

Abstract: A method is disclosed for providing mobile publishers with multiple versions of an advertisement, including enabling an advertiser to create at least two different versions of an advertisement, wherein each version is formatted for display on a mobile device with a predetermined device attribute including a screen attribute, and providing a mobile publisher with the at least two versions of the advertisement for service to a plurality of mobile devices having different screen attributes, at least one of the plurality of mobile devices having a screen attribute corresponding to that of at least one of a plurality of advertisement versions.

Abstract translation: 公开了一种用于向移动发布者提供广告的多个版本的方法，包括允许广告商创建广告的至少两个不同版本，其中每个版本被格式化以在具有包括屏幕属性的预定设备属性的移动设备上显示 并且向移动发行者提供所述至少两个版本的所述广告以用于具有不同屏幕属性的多个移动设备，所述多个移动设备中的至少一个具有与至少一个 多个广告版本。

公开(公告)号：US08799069B2

公开(公告)日：2014-08-05

申请号：US11963165

申请日：2007-12-21

Applicant: Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

Inventor： Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

IPC: G06Q30/00

CPC classification number: G06Q30/0248 ,  G06F21/552 ,  G06Q30/02 ,  G06Q30/0246 ,  G06Q30/0267

Abstract: A system is disclosed for detecting and handling click fraud in a mobile environment. The system may identify a source of a request. The request may be handled differently based on whether the source of the request originated from mobile traffic or web traffic. The source of the request may be used to determine whether a request is valid or invalid. The request may be flagged if the request is invalid.

Abstract translation: 公开了用于在移动环境中检测和处理点击欺诈的系统。 系统可以识别请求的来源。 该请求可以根据来自移动流量或网络流量的请求的来源被不同地处理。 请求的来源可用于确定请求是有效还是无效。 如果请求无效，则可以标记该请求。

公开(公告)号：US20090164299A1

公开(公告)日：2009-06-25

申请号：US11963082

申请日：2007-12-21

Applicant: Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

Inventor： Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

IPC: G06Q30/00

CPC classification number: G06Q30/02 ,  G06Q30/0239 ,  G06Q30/0267 ,  G06Q30/0275

Abstract: A system is described for providing a user interface for displaying and creating advertiser defined groups of mobile advertisement campaign information targeted to mobile carriers. The system may include a processor, a memory and an interface. The memory may store mobile advertisement campaign information and one or more ad groups. The interface may be operatively connected to the memory and the processor and may communicate with users. The processor may be operatively connected to the interface and the memory and may organize the mobile advertisement information into one or more ad groups. The one or more ad groups may be associated with one or more mobile carriers. The processor may send at least a portion of the mobile advertisement campaign information via the interface to a user interface for display to a user. The portion sent to the user may be based on the one or more mobile carriers.

Abstract translation: 描述了一种用于提供用于显示和创建针对移动运营商的广告商定义的移动广告活动信息组的用户界面的系统。 该系统可以包括处理器，存储器和接口。 内存可以存储移动广告活动信息和一个或多个广告组。 接口可以可操作地连接到存储器和处理器，并且可以与用户通信。 处理器可以可操作地连接到接口和存储器，并且可以将移动广告信息组织成一个或多个广告组。 一个或多个广告组可以与一个或多个移动运营商相关联。 处理器可以经由接口将至少一部分移动广告活动信息发送到用户界面，以向用户显示。 发送给用户的部分可以基于一个或多个移动运营商。

公开(公告)号：US20100312646A1

公开(公告)日：2010-12-09

申请号：US11963029

申请日：2007-12-21

Applicant: Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

Inventor： Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

IPC: G06Q30/00

CPC classification number: G06Q30/02 ,  G06Q30/0261

Abstract: A system is described for serving advertisements targeted to geographic areas over mobile devices. The system may include a processor, a memory and an interface being operatively connected. The memory may store a request associated with a mobile device, and an advertisement. The processor may be operative to communicate with the mobile device. The mobile device may be associated with a mobile carrier. The processor may receive the request associated with the mobile device and may determine a geographic location associated with the request. The processor may identify an advertisement, the advertisement being targeted to the geographic area and the mobile carrier. The processor may provide the identified advertisement to the mobile device.

Abstract translation: 描述了用于为通过移动设备定位到地理区域的广告服务的系统。 该系统可以包括处理器，存储器和可操作地连接的接口。 存储器可以存储与移动设备相关联的请求和广告。 处理器可操作以与移动设备进行通信。 移动设备可以与移动运营商相关联。 处理器可以接收与移动设备相关联的请求，并且可以确定与该请求相关联的地理位置。 处理器可以识别广告，广告被定位到地理区域和移动运营商。 处理器可以向移动设备提供所识别的广告。

公开(公告)号：US20090247140A1

公开(公告)日：2009-10-01

申请号：US12059460

申请日：2008-03-31

Applicant: Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

Inventor： Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

IPC: H04M3/00 ,  H04Q7/20

CPC classification number: G06Q30/0257 ,  G06Q30/02 ,  G06Q30/0256 ,  H04M1/72561

Abstract: A system for providing mobile advertisement actions may include a memory to store a request, mobile carrier data, mobile advertisement data, and mobile advertisement action data. The system may include an interface operatively connected to the memory to communicate with a mobile device. The system may include a processor operatively connected to the memory and the interface. The processor may receive information and a request from the mobile device via the interface and may determine the mobile carrier data relating to a mobile carrier associated with the mobile device. The processor may identify the mobile advertisement data and the mobile advertisement action targeted to the request and the mobile carrier data. The processor may append the mobile advertisement action data to the mobile advertisement data. The processor may provide the mobile advertisement data with the appended mobile advertisement action data to the mobile device via the interface.

Abstract translation: 用于提供移动广告动作的系统可以包括存储请求，移动运营商数据，移动广告数据和移动广告动作数据的存储器。 系统可以包括可操作地连接到存储器以与移动设备通信的接口。 该系统可以包括可操作地连接到存储器和接口的处理器。 处理器可以经由接口从移动设备接收信息和请求，并且可以确定与移动设备相关联的移动运营商相关的移动运营商数据。 处理器可以识别针对该请求的移动广告数据和移动广告动作以及移动运营商数据。 处理器可以将移动广告动作数据附加到移动广告数据。 处理器可以经由接口向移动设备提供移动广告数据与附加的移动广告动作数据。

公开(公告)号：US20090164300A1

公开(公告)日：2009-06-25

申请号：US11963114

申请日：2007-12-21

Applicant: Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

Inventor： Arvind Gupta ,  Ashutosh Tiwari ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

IPC: G06F17/00

CPC classification number: G06Q30/02 ,  G06Q30/0267 ,  G06Q30/0275

Abstract: Systems and methods for targeting mobile advertisement listings are provided. In one implementation, the method may include displaying carrier selection options associated with a mobile advertisement listing in a user interface and receiving, via the user interface, carrier selection information for targeting the mobile advertisement listings to selected carriers.

Abstract translation: 提供了用于定位移动广告列表的系统和方法。 在一个实现中，该方法可以包括在用户界面中显示与移动广告列表相关联的载体选择选项，并且经由用户界面接收用于将移动广告列表定位到所选载波的载波选择信息。

公开(公告)号：US20090248486A1

公开(公告)日：2009-10-01

申请号：US12059421

申请日：2008-03-31

Applicant: Arvind Gupta ,  Ashutosh Tiwan ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

Inventor： Arvind Gupta ,  Ashutosh Tiwan ,  Gopalakrishnan Venkatraman ,  Dominic Cheung ,  Stacy R. Bennett ,  Douglas B. Koen

IPC: G06Q30/00

CPC classification number: G06Q30/02 ,  G06Q30/0267

Abstract: A system is described for suggesting categories of mobile keywords to revenue generators. The system may include a processor, a memory and an interface being operatively connected. The memory may store categories associated with mobile carriers, keywords, and advertisements. The interface may communicate with revenue generators and users. The processor may identify the categories and associate each category with related keywords. The processor may receive advertisements and a selected mobile carrier from a revenue generator. The processor may suggest categories associated with the selected mobile carrier to the revenue generator. The processor may receive selected categories from the revenue generator. The processor may associate the keywords associated with the selected categories with the mobile advertisements and selected mobile carrier. The processor may provide one of the mobile advertisements to a user when the user searches for one of the keywords on a mobile device associated with the selected mobile carrier.

Abstract translation: 描述了一种系统，用于向收入来源建议移动关键字类别。 该系统可以包括处理器，存储器和可操作地连接的接口。 存储器可以存储与移动运营商，关键字和广告相关联的类别。 接口可以与收益生成器和用户通信。 处理器可以识别类别并将每个类别与相关关键字相关联。 处理器可以从收入生成器接收广告和选择的移动运营商。 处理器可以向收益生成器建议与所选择的移动运营商相关联的类别。 处理器可以从收入生成器接收所选择的类别。 处理器可以将与所选择的类别相关联的关键词与移动广告和选定的移动运营商相关联。 当用户搜索与所选择的移动运营商相关联的移动设备上的关键字之一时，处理器可以向用户提供移动广告之一。