METHODS AND SYSTEMS FOR AUGMENTING CONTENT DISPLAYED ON A MOBILE DEVICE
    2.
    发明申请
    METHODS AND SYSTEMS FOR AUGMENTING CONTENT DISPLAYED ON A MOBILE DEVICE 有权
    用于在移动设备上显示内容的方法和系统

    公开(公告)号:US20120072547A1

    公开(公告)日:2012-03-22

    申请号:US13236164

    申请日:2011-09-19

    IPC分类号: G06F15/16

    CPC分类号: G06F17/30902

    摘要: Techniques for enhancing web content presented with a mobile application are described. Consistent with some embodiments, a contextual content server communicates to a mobile application executing at a mobile computing device, content modification instructions. The content modifications instructions direct the mobile computing device to present modified, or additional, content, generally selected for its relevance to some original content being presented by an application executing at the mobile computing device.

    摘要翻译: 描述了用于增强用移动应用呈现的网页内容的技术。 与一些实施例一致,上下文内容服务器与在移动计算设备上执行的移动应用通信内容修改指令。 所述内容修改指令指示所述移动计算设备呈现通常由与在所述移动计算设备处执行的应用程序呈现的一些原始内容相关的修改或附加的内容。

    Methods and systems for augmenting content displayed on a mobile device
    3.
    发明授权
    Methods and systems for augmenting content displayed on a mobile device 有权
    用于增加在移动设备上显示的内容的方法和系统

    公开(公告)号:US09195774B2

    公开(公告)日:2015-11-24

    申请号:US13236164

    申请日:2011-09-19

    IPC分类号: G06F15/16 G06F17/30

    CPC分类号: G06F17/30902

    摘要: Techniques for enhancing web content presented with a mobile application are described. Consistent with some embodiments, a contextual content server communicates to a mobile application executing at a mobile computing device, content modification instructions. The content modifications instructions direct the mobile computing device to present modified, or additional, content, generally selected for its relevance to some original content being presented by an application executing at the mobile computing device.

    摘要翻译: 描述了用于增强用移动应用呈现的网页内容的技术。 与一些实施例一致,上下文内容服务器与在移动计算设备上执行的移动应用通信内容修改指令。 所述内容修改指令指示所述移动计算设备呈现通常由与在所述移动计算设备处执行的应用程序呈现的一些原始内容相关的修改或附加的内容。

    METHODS AND SYSTEMS FOR ENHANCING WEB CONTENT BASED ON A WEB SEARCH QUERY
    5.
    发明申请
    METHODS AND SYSTEMS FOR ENHANCING WEB CONTENT BASED ON A WEB SEARCH QUERY 审中-公开
    基于WEB搜索查询增强WEB内容的方法和系统

    公开(公告)号:US20130073382A1

    公开(公告)日:2013-03-21

    申请号:US13234679

    申请日:2011-09-16

    IPC分类号: G06Q30/02 G06F7/06 G06F17/30

    摘要: Methods and systems for enhancing a web page are described. Consistent with some embodiments, a content enhancement server analyzes receives a user's web search query submitted to a search engine during a web browsing session. Using the received web search query, the content enhancement server performs various algorithmic operations to select text within a web page being presented to a user for conversion to an interactive link, and/or to select content (e.g., an advertisement) to be presented in connection with the presentation of the web page.

    摘要翻译: 描述了用于增强网页的方法和系统。 与一些实施例一致,内容增强服务器分析在web浏览会话期间接收提交给搜索引擎的用户的网络搜索查询。 使用所接收的网页搜索查询,内容增强服务器执行各种算法操作,以选择呈现给用户的网页中的文本以转换为交互式链接,和/或选择要呈现的内容(例如,广告) 与网页呈现的连接。

    METHODS AND SYSTEMS FOR LEVERAGING SOCIAL INFORMATION, INCLUDING A SOCIAL GRAPH, TO IDENTIFY AND PRESENT CONTENT OF INTEREST
    6.
    发明申请
    METHODS AND SYSTEMS FOR LEVERAGING SOCIAL INFORMATION, INCLUDING A SOCIAL GRAPH, TO IDENTIFY AND PRESENT CONTENT OF INTEREST 有权
    涉及社会信息的方法和系统,包括社会图,识别和现在的利益内容

    公开(公告)号:US20120233256A1

    公开(公告)日:2012-09-13

    申请号:US13410069

    申请日:2012-03-01

    IPC分类号: G06F15/16

    摘要: Techniques for leveraging social information, including a social graph, to identify content likely to be of interest to a user are described. With some embodiments, a content enhancement server receives a request for web-based content that is to be presented with a web page that is being presented at a client computing device. The server will then identify some web-based content that is relevant to a topic or subject matter of the web page, and also popular as determined by analyzing some social information, including in some instances information relating to asocial graph of the viewing user, that is associated with the web-based content. Finally, some items of web-based content are selected, based on a combination of the content's relevance and popularity as indicated by the analysis of the social information. The selected web content is then communicated to the client computing device for presentation with the web page.

    摘要翻译: 描述了利用社交信息(包括社交图)来识别用户可能感兴趣的内容的技术。 利用一些实施例,内容增强服务器接收对要呈现在客户端计算设备上呈现的网页的基于web的内容的请求。 然后,服务器将识别与网页的主题或主题相关的一些基于网络的内容,并且还通过分析一些社交信息(包括在某些情况下与观看用户的社交图相关的信息)来确定的流行 与基于Web的内容相关联。 最后,根据社会信息分析所指出的内容的相关性和受欢迎程度的组合,选择了基于网络的内容的一些项目。 然后将所选择的网络内容传送到客户端计算设备以与网页一起呈现。