公开(公告)号：US20080000812A1

公开(公告)日：2008-01-03

申请号：US11818192

申请日：2007-06-13

申请人： Brian Reistad ,  William Snapper ,  Andrew Payne ,  James Campbell

发明人： Brian Reistad ,  William Snapper ,  Andrew Payne ,  James Campbell

IPC分类号： G06F15/16

CPC分类号： H04L51/32 ,  G06F3/04847 ,  G06Q10/06316 ,  G06Q30/02 ,  G06Q30/0201 ,  G06Q30/0235 ,  G06Q30/0239 ,  G06Q30/0241 ,  G06Q30/0255 ,  G06Q30/0271 ,  H04L51/04 ,  H04L51/22

摘要： Systems and methods for carrying on marketing dialogues are disclosed. Specifically, embodiments of the systems and methods presented may allow marketing dialogues to be carried on with a set of participants by sending a communication to each of the participants. Another set of participant may be assembled from the initial participants and an action may then be taken with respect to this second set of participants.

摘要翻译： 披露了进行营销对话的系统和方法。 具体地，所呈现的系统和方法的实施例可以允许通过向每个参与者发送通信来与一组参与者进行营销对话。 另一组参与者可以从初始参与者组装，然后可以针对第二组参与者采取行动。

公开(公告)号：US20060136545A1

公开(公告)日：2006-06-22

申请号：US11353792

申请日：2006-02-14

申请人： Brian Reistad ,  William Snapper ,  Andrew Payne ,  James Campbell

发明人： Brian Reistad ,  William Snapper ,  Andrew Payne ,  James Campbell

IPC分类号： G06F15/16

CPC分类号： H04L51/32 ,  G06F3/04847 ,  G06Q10/06316 ,  G06Q30/02 ,  G06Q30/0201 ,  G06Q30/0235 ,  G06Q30/0239 ,  G06Q30/0241 ,  G06Q30/0255 ,  G06Q30/0271 ,  H04L51/04 ,  H04L51/22

摘要： A system for facilitating marketing dialogues permits multiple instances of multiple scripts to be active at the same time, where each of these dialogues can be at a different place in its script. The dialogues permit interactive communications between the user of the system (such as a marketer) and the user's customers or other participants. Scripts are created using a graphical user interface, in which shapes corresponding to steps in a script are dragged and dropped into a script. Communications can be over a network, by telephone, by mail, or by other means. Overall data from the execution of the scripts can be monitored using another graphical user interface, allowing results and trends to be observed and corrections made to the marketing program. Information regarding the scripts and variables used by the scripts is maintained in a set of tables in one or more databases. A data dictionary provides an interface for data stored in the databases.