公开(公告)号：US20170244796A1

公开(公告)日：2017-08-24

申请号：US15047339

申请日：2016-02-18

Applicant: ADOBE SYSTEMS INCORPORATED

Inventor： ZHICHENG LIU ,  ALAN WILSON ,  MATTHEW HOFFMAN ,  LUBOMIRA DONTCHEVA

IPC: H04L29/08 ,  G06F3/0481 ,  G06F3/0484

CPC classification number: H04L67/22 ,  G06F3/0481 ,  G06F3/0484 ,  H04L67/02

Abstract: Systems and methods are disclosed for analyzing a plurality of clickstreams associated with a resource to identify popular navigational patterns traversed by users of the resource. The analysis provides a navigational framework for performing continued analysis on segmented portions of the identified navigational patterns. To facilitate the analysis, clickstreams associated with the resource are analyzed to identify sets of clickstreams that have a common group of assets with which users of the resource interacted. Navigational patterns, which include commonly traversed series of assets interacted with by the users, are determined for the identified sets. The navigational pattern is then provided to identify popular navigational patterns traversed by users of the resource.