System for delivery of XR ad programs

    公开(公告)号:US12020292B2

    公开(公告)日:2024-06-25

    申请号:US17962977

    申请日:2022-10-10

    CPC classification number: G06Q30/0276 G06T11/60 G06T2200/24

    Abstract: Aspects of the subject disclosure may include, for example, a method including obtaining an advertisement package, wherein the advertisement package defines an interactive extended reality advertisement and includes a plurality of optional features; obtaining information about a user, their equipment, and their environment; creating an interactive extended reality advertisement by choosing a selected feature of the plurality of optional features according to the user information; and presenting the interactive extended reality advertisement to the user equipment. Other embodiments are disclosed.

    Gaze-based workflow adaptation
    4.
    发明授权

    公开(公告)号:US11593725B2

    公开(公告)日:2023-02-28

    申请号:US16385652

    申请日:2019-04-16

    Abstract: A method for gaze-based workflow adaptation includes identifying a workflow in which a user is engaged, where the workflow comprises a plurality of tasks that collectively achieves a desired goal, creating a trigger for a given task of the plurality of tasks, wherein the trigger specifies an action to be automatically taken in response to a gaze of the user meeting a defined criterion, monitoring a progress of the workflow, monitoring the gaze of the user, and sending a signal to a remote device in response to the gaze of the user meeting the defined criterion, wherein the signal instructs the remote device to take the action.

    VIEWPORT-BASED TRANSCODING FOR IMMERSIVE VISUAL STREAMS

    公开(公告)号:US20220337831A1

    公开(公告)日:2022-10-20

    申请号:US17810636

    申请日:2022-07-04

    Abstract: In one example, a processing system including at least one processor may obtain a predicted viewport of a mobile computing device for an immersive visual stream, identify a first plurality of blocks of a frame of the immersive visual stream that are associated with the predicted viewport, encode the first plurality of blocks at a first encoding quality level, and encode a second plurality of blocks of the frame at a second encoding quality level, where the second encoding quality level is associated with a lesser visual quality as compared to the first encoding quality level and where the second plurality of blocks are outside of the predicted viewport. The processing system may then transmit the frame having the first plurality of blocks encoded at the first encoding quality level and the second plurality of blocks encoded at the second encoding quality level to the mobile computing device.

    Adaptive field of view prediction

    公开(公告)号:US11470360B2

    公开(公告)日:2022-10-11

    申请号:US17301719

    申请日:2021-04-12

    Abstract: A method for streaming a 360 degree video over a communications network, wherein the video is streamed in a plurality of chunks, includes selecting a prediction window during which to predict a field of view within the video, the field of view is expected to be visible by a viewer at a time of playback of a next chunk of the video, wherein a duration of the prediction window is based on at least one condition within the communications network, selecting a machine learning algorithm to predict the field of view based on a head movement of the viewer, wherein the machine learning algorithm is selected based on the duration of the prediction window, predicting the field of view based on the head movement of the viewer and the machine learning algorithm, identifying a tile of the next chunk that corresponds to the field of view, and downloading the tile.

    EXTENDED REALITY ANCHOR CACHING BASED ON VIEWPORT PREDICTION

    公开(公告)号:US20220254113A1

    公开(公告)日:2022-08-11

    申请号:US17660620

    申请日:2022-04-25

    Abstract: A processing system of a mobile device may determine the device's predicted viewport, which defines a portion of a real world environment that is expected to be visible to the device's user at a future time. The processing system may determine a set of extended reality anchors that are present in the real world environment, where each anchor stores a digital object that, when rendered by the device and presented to the user simultaneously with the real world environment, creates extended reality media. The processing system may remove a first subset anchors from the set, where locations of anchors in the first subset fall outside a threshold distance from the predicted viewport. The removing results in a second subset of anchors remaining in the set. The processing system may download a digital object from a second device, where the digital object is stored by an anchor of the second subset.

    METHODS, SYSTEMS AND DEVICES FOR SELECTING ADVERTISEMENTS BASED ON MEDIA PROFILES AND ADVERTISEMENT PROFILES

    公开(公告)号:US20220237663A1

    公开(公告)日:2022-07-28

    申请号:US17723654

    申请日:2022-04-19

    Abstract: Aspects of the subject disclosure may include, for example, embodiments for determining a media profile for media content. The media profile comprises a media metric for each of a plurality of portions of the media content. Further, embodiments include determining a price for advertising associated with the media content. In addition, embodiments include identifying an advertisement profile for each of a plurality of advertisements. The advertisement profile comprises an ad metric for each of a plurality of portions of an advertisement. Also, embodiments include selecting a first advertisement associated with a first advertisement profile from the plurality of advertisements according to the media profile, the first advertisement profile, and the price for the advertising associated with the media content. Further, embodiments include providing the first advertisement to be presented with the media content at a playback device. Other embodiments are disclosed.

    ACTIVATION OF EXTENDED REALITY ACTUATORS BASED ON CONTENT ANALYSIS

    公开(公告)号:US20220215637A1

    公开(公告)日:2022-07-07

    申请号:US17700365

    申请日:2022-03-21

    Abstract: In one example, a method performed by a processing system in a telecommunications network includes acquiring the media stream and identifying an anchor in a scene of the media stream. The anchor is a presence in the scene that has a physical effect on the scene. A type and a magnitude of the physical effect of the anchor on the scene is estimated. An actuator in a vicinity of the user endpoint device that is capable of producing a physical effect in the real world to match the physical effect of the anchor on the scene is identified. A signal is sent to the actuator. The signal controls the actuator to produce the physical effect in the real world when the physical effect of the anchor on the scene occurs in the media stream.

    Viewport-based transcoding for immersive visual streams

    公开(公告)号:US11381817B2

    公开(公告)日:2022-07-05

    申请号:US16580903

    申请日:2019-09-24

    Abstract: In one example, a processing system including at least one processor may obtain a predicted viewport of a mobile computing device for an immersive visual stream, identify a first plurality of blocks of a frame of the immersive visual stream that are associated with the predicted viewport, encode the first plurality of blocks at a first encoding quality level, and encode a second plurality of blocks of the frame at a second encoding quality level, where the second encoding quality level is associated with a lesser visual quality as compared to the first encoding quality level and where the second plurality of blocks are outside of the predicted viewport. The processing system may then transmit the frame having the first plurality of blocks encoded at the first encoding quality level and the second plurality of blocks encoded at the second encoding quality level to the mobile computing device.

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