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    System and method for processing commerce events
    1.
    发明授权
    System and method for processing commerce events 有权
    处理商业活动的系统和方法

    公开(公告)号：US09538225B2

    公开(公告)日：2017-01-03

    申请号：US14452660

    申请日：2014-08-06

    Applicant: AT&T Intellectual Property I, LP

    Inventor： Anthony Bonvolanta ,  Roland Noll ,  Scott Alan Pettit

    IPC: H04N21/2668 ,  H04N21/488 ,  H04N21/81 ,  H04N21/478 ,  H04N21/258 ,  H04N21/237 ,  H04N21/4788 ,  H04N21/254

    CPC classification number: H04N21/4884 ,  G06Q30/0264 ,  H04N21/237 ,  H04N21/2542 ,  H04N21/25891 ,  H04N21/2668 ,  H04N21/4122 ,  H04N21/4126 ,  H04N21/47815 ,  H04N21/4788 ,  H04N21/488 ,  H04N21/812 ,  H04N21/8133

    Abstract: Aspects of the subject disclosure may include, for example, a method that includes providing, by a server, media content to a set top box; the media content includes an advertisement and a closed captioning line and the set top box is associated with a display device. The method also includes facilitating access to a shopping application for download at a communication device separate from the set top box, and inserting into the closed captioning line an identifier of a commerce event. The method further includes transmitting to the set top box a message for presentation on the closed captioning line on the display device, receiving a request to provide information regarding an advertised product to the communication device, and transmitting to the communication device the information regarding the advertised product. Other embodiments are disclosed.

    Abstract translation: 主题公开的方面可以包括例如一种方法，其包括由服务器将媒体内容提供给机顶盒; 媒体内容包括广告和隐藏字幕行，并且机顶盒与显示设备相关联。 该方法还包括便利访问购物应用程序以便在与机顶盒分离的通信设备上下载，并将隐藏的字幕行插入商业事件的标识符。 所述方法还包括向所述机顶盒发送用于在所述显示设备上的所述隐藏字幕行上呈现的消息，接收向所述通信设备提供关于所通告产品的信息的请求，以及向所述通信设备发送关于所述广告的信息的信息 产品。 公开了其他实施例。

    SYSTEM AND METHOD FOR DELIVERING TARGETED ADVERTISING DATA
    2.
    发明申请
    SYSTEM AND METHOD FOR DELIVERING TARGETED ADVERTISING DATA 审中-公开
    用于传送目标广告数据的系统和方法

    公开(公告)号：US20170034548A1

    公开(公告)日：2017-02-02

    申请号：US15284152

    申请日：2016-10-03

    Applicant: AT&T Intellectual Property I, LP

    Inventor： Roland Noll ,  Jeffrey G. Weber ,  Scott Alan Pettit ,  Mary Catherine McCarthy

    IPC: H04N21/234 ,  H04N21/431 ,  H04N21/81 ,  H04N21/643 ,  G06Q30/02 ,  H04N21/61 ,  H04N21/43 ,  H04N21/258 ,  H04N21/24 ,  H04N21/2668 ,  H04N21/6405

    CPC classification number: H04N21/23424 ,  G06Q30/0251 ,  G06Q30/0269 ,  H04N5/45 ,  H04N7/165 ,  H04N21/2402 ,  H04N21/25833 ,  H04N21/25883 ,  H04N21/2668 ,  H04N21/43 ,  H04N21/4316 ,  H04N21/6125 ,  H04N21/6405 ,  H04N21/64322 ,  H04N21/812

    Abstract: A system is disclosed including but not limited to an advertising server processor for creating a picture in picture queue display comprising a plurality of follow-on advertisements; and a first video server processor interface for sending the picture in picture queue display data to an end user device for rotating the plurality of follow-on advertisements off of an on-screen picture in picture queue display to an off-screen storage on the end user device based on a user input. A method is also disclosed for creating a picture in picture queue display comprising a plurality of follow-on advertisements; and a first video server processor interface for sending the picture in picture queue display data to an end user device for rotating the plurality of follow-on advertisements off of an on-screen picture in picture queue display to an off-screen storage on the end user device based on a user input.

    Abstract translation: 公开了一种系统，包括但不限于用于创建包括多个后续广告的画中画队列显示的广告服务器处理器; 以及第一视频服务器处理器接口，用于将画面画面队列显示数据发送到终端用户设备，用于将多个后续广告从屏幕上画面图片队列显示中旋转到终端上的离屏存储 基于用户输入的用户设备。 还公开了一种用于创建包括多个后续广告的画中画队列显示的方法; 以及第一视频服务器处理器接口，用于将画面画面队列显示数据发送到终端用户设备，用于将多个后续广告从屏幕上画面图片队列显示中旋转到终端上的离屏存储 基于用户输入的用户设备。

    SYSTEM AND METHOD FOR PROCESSING COMMERCE EVENTS
    3.
    发明申请
    SYSTEM AND METHOD FOR PROCESSING COMMERCE EVENTS 有权
    用于处理商业活动的系统和方法

    公开(公告)号：US20160044383A1

    公开(公告)日：2016-02-11

    申请号：US14452660

    申请日：2014-08-06

    Applicant: AT&T Intellectual Property I, LP

    Inventor： Anthony Bonvolanta ,  Roland Noll ,  Scott Alan Pettit

    IPC: H04N21/488 ,  H04N21/478 ,  H04N21/2668 ,  H04N21/41 ,  H04N21/258 ,  H04N21/237 ,  H04N21/81 ,  H04N21/4788

    CPC classification number: H04N21/4884 ,  G06Q30/0264 ,  H04N21/237 ,  H04N21/2542 ,  H04N21/25891 ,  H04N21/2668 ,  H04N21/4122 ,  H04N21/4126 ,  H04N21/47815 ,  H04N21/4788 ,  H04N21/488 ,  H04N21/812 ,  H04N21/8133

    Abstract: Aspects of the subject disclosure may include, for example, a method that includes providing, by a server, media content to a set top box; the media content includes an advertisement and a closed captioning line and the set top box is associated with a display device. The method also includes facilitating access to a shopping application for download at a communication device separate from the set top box, and inserting into the closed captioning line an identifier of a commerce event. The method further includes transmitting to the set top box a message for presentation on the closed captioning line on the display device, receiving a request to provide information regarding an advertised product to the communication device, and transmitting to the communication device the information regarding the advertised product. Other embodiments are disclosed.

    Abstract translation: 主题公开的方面可以包括例如一种方法，其包括由服务器将媒体内容提供给机顶盒; 媒体内容包括广告和隐藏字幕行，并且机顶盒与显示设备相关联。 该方法还包括便利访问购物应用程序以便在与机顶盒分离的通信设备上下载，并将隐藏的字幕行插入商业事件的标识符。 所述方法还包括向所述机顶盒发送用于在所述显示设备上的所述隐藏字幕行上呈现的消息，接收向所述通信设备提供关于所通告产品的信息的请求，以及向所述通信设备发送关于所述广告的信息的信息 产品。 公开了其他实施例。

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