Audience segmentation based on viewing angle of a user viewing a video of a multi-angle viewing environment

    公开(公告)号:US10176496B2

    公开(公告)日:2019-01-08

    申请号:US15193183

    申请日:2016-06-27

    Applicant: Adobe Inc.

    Abstract: Audience segmentation can be based on a viewing angle of a user viewing a video of a multi-angle viewing environment. During playback, a sequence of the user-controlled viewing angles of the video are recorded. The sequence represents the viewing angle of the user at a given point in time. Based on the sequences of several users, a predominant sequence of viewing angles of the video is determined. One or more audience segment tags are assigned to the predominant sequence of viewing angles. During subsequent playbacks of the video, the sequence(s) of user-controlled viewing angles of the video are recorded. The recorded sequence(s) of the subsequent user(s) are compared to the predominant sequence of viewing angles of the video, and the subsequent user(s) are assigned to an audience segment based on the comparison and the corresponding audience segment tags.

    Controlling start times at which skippable video advertisements begin playback in a digital medium environment

    公开(公告)号:US10887664B2

    公开(公告)日:2021-01-05

    申请号:US14988059

    申请日:2016-01-05

    Applicant: Adobe Inc.

    Inventor: Raman Gupta

    Abstract: A digital medium environment is described to control a start time at which a skippable video advertisement made available by an advertisement provider begins playback at a client. A skippable video advertisement is selected for playback by the client. Data is queried that identifies a skip time corresponding to a time within the skippable video advertisement at which the skippable video advertisement was skipped during a previous viewing of the skippable video advertisement by a user of the client. One of a plurality of start times associated with the skippable video advertisement is then selected based at least in part on the skip time. The skippable video advertisement and the selected start time are then provided to the client effective to cause the skippable video advertisement to begin playback at the selected start time.

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