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1.发明授权公开(公告)号：US11895366B1
公开(公告)日：2024-02-06
申请号：US17706295
申请日：2022-03-28
Applicant: Amazon Technologies, Inc.
Inventor： Mohamad Hassan Khalil , Ka Long Jesse Hon , Mervine Anand Govada , Hanwei Zhang , Sindhu Mukunda , Ashish Bhandari , Michael McMurray , Aleksandr Kulikov , Edgar Elsdon DSouza , Nam Quach , Nathan B. Lee , Rehan Madhugiri , Charlotte Baxter Maines , Guthrie Chipman Collin , Ala Kallel , Aniket Bhatt
IPC: H04N21/458 , H04N21/482 , H04N21/81 , H04N21/442
CPC classification number: H04N21/458 , H04N21/44204 , H04N21/4828 , H04N21/812
Abstract: Devices, systems, and methods are provided for dynamic and context-based presentation of content using streaming media applications. A method may include receiving, by a first device, a user request to search for media titles based on user context data received by a first streaming media application; identifying, from a catalog of media titles and streaming media applications, the media titles based on the user context data; identifying an advertisement campaign associated with a second streaming media application; selecting, based on the advertisement campaign and the user context data, a first media title; selecting, based on the user context data, a second media title; generating first user interface data indicative of the first media title and second user interface data indicative of the second media title; and causing presentation of the first user interface data and the second user interface data using a user interface of the first streaming media application.
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公开(公告)号：US10528977B1
公开(公告)日：2020-01-07
申请号：US15272956
申请日：2016-09-22
Applicant: Amazon Technologies, Inc.
Abstract: Systems, methods, and computer-readable media are disclosed for generating dynamic audio content for delivery to audio devices. In one embodiment, an example method may include receiving an indication of a selection of a campaign goal for an audio content campaign, determining a user account associated with the selection, and generating a product recommendation for the audio content campaign, where the product recommendation comprises a product identifier of a product associated with the user account. Example methods may include generating a target consumer recommendation for the audio content campaign based at least in part on the campaign goal and historical data associated with the user account, generating a first audio segment for the product based at least in part on the campaign goal and the user account, and causing presentation of an audio content campaign package at a user device after receiving the selection of the campaign goal.
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Patent Agency Ranking
公开(公告)号：US20170180928A1
公开(公告)日：2017-06-22
申请号：US14976688
申请日：2015-12-21
Applicant: Amazon Technologies, Inc.
Inventor： Keerat Singh Sharma , Guthrie Chipman Collin , Chesley Bernard Coughlin , Timothy John Craycroft , Gerard Gjonej , Pramod Raghavendran
Abstract: Various approaches discussed herein enable techniques for managing privacy with respect to location-based operations, for example by receiving point of interest (POI) data corresponding to location data such as global positioning service (GPS) data at a computing device along with various location-based rules, which when satisfied, result in attribution events being generated that indicate various characteristics associated with POIs in the POI data. The attribution events are then sent to a server without compromising the location privacy of the computing device, because the location of the computing device is not included with the attribution events.
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公开(公告)号：US10169778B1
公开(公告)日：2019-01-01
申请号：US14669945
申请日：2015-03-26
Applicant: Amazon Technologies, Inc.
Inventor： Guthrie Chipman Collin , Timothy John Craycroft , Paula Marie Despins , Richard Everett Edwards, III , Cyrus Khoshnevisan , John Michael Nilles , Evgeniy V. Perevodchikov , Jaikannan Ramamoorthy , Shiven Ramji
IPC: G06Q30/02
Abstract: The systems and methods described herein enable measurement of the exposure of a user to advertising campaigns across different channels (e.g., websites accessed by web browsers of laptops, desktops, or mobile computers, electronic readers or tablets, applications on mobile devices, and the like) and credit the exposure of the user to the advertisement to a specific advertisement in the campaign along with subsequent shopping events generated by the user, such as visiting product detail pages, visiting the read all reviews page for a product, adding a product to a wish list, adding a product to a shopping cart, subscribing to a product through an online subscription service, and/or purchasing a product.
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公开(公告)号：US09712964B2
公开(公告)日：2017-07-18
申请号：US14976688
申请日：2015-12-21
Applicant: Amazon Technologies, Inc.
Inventor： Keerat Singh Sharma , Guthrie Chipman Collin , Chesley Bernard Coughlin , Timothy John Craycroft , Gerard Gjonej , Pramod Raghavendran
Abstract: Various approaches discussed herein enable techniques for managing privacy with respect to location-based operations, for example by receiving point of interest (POI) data corresponding to location data such as global positioning service (GPS) data at a computing device along with various location-based rules, which when satisfied, result in attribution events being generated that indicate various characteristics associated with POIs in the POI data. The attribution events are then sent to a server without compromising the location privacy of the computing device, because the location of the computing device is not included with the attribution events.
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6.发明授权公开(公告)号：US10896439B1
公开(公告)日：2021-01-19
申请号：US15272921
申请日：2016-09-22
Applicant: Amazon Technologies, Inc.
IPC: G06Q30/02
Abstract: Systems, methods, and computer-readable media are disclosed for generating content delivery campaigns with dynamic functionality for single-action execution. In one embodiment, an example method may include receiving an indication of a selection of a campaign goal for a content delivery campaign, determining a user account associated with the selection, and generating a product recommendation for the content delivery campaign. Some example methods may include generating a target consumer recommendation for the content delivery campaign based at least in part on the campaign goal and historical data associated with the user account, generating a digital product type recommendation, and generating a creative recommendation for digital impressions of the content delivery campaign. Example methods may include causing presentation of a content delivery campaign package at a user device, determining that a user performed a single-action in response to the presentation of the content delivery campaign package, and initiating the content delivery campaign.
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公开(公告)号：US20170332197A1
公开(公告)日：2017-11-16
申请号：US15651536
申请日：2017-07-17
Applicant: Amazon Technologies, Inc.
Inventor： Keerat Singh Sharma , Guthrie Chipman Collin , Chesley Bernard Coughlin , Timothy John Craycroft , Gerard Gjonej , Pramod Raghavendran
CPC classification number: H04W4/021 , H04W4/025 , H04W4/029 , H04W12/00502 , H04W12/00503 , H04W12/02
Abstract: Various approaches discussed herein enable techniques for managing privacy with respect to location-based operations, for example by receiving point of interest (POI) data corresponding to location data such as global positioning service (GPS) data at a computing device along with various location-based rules, which when satisfied, result in attribution events being generated that indicate various characteristics associated with POIs in the POI data. The attribution events are then sent to a server without compromising the location privacy of the computing device, because the location of the computing device is not included with the attribution events.
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