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1.发明申请公开(公告)号：US20120259921A1
公开(公告)日：2012-10-11
申请号：US13528152
申请日：2012-06-20
IPC分类号： G06F15/16
CPC分类号： H04L51/32 , G06F3/04847 , G06Q10/06316 , G06Q30/02 , G06Q30/0201 , G06Q30/0235 , G06Q30/0239 , G06Q30/0241 , G06Q30/0255 , G06Q30/0271 , H04L51/04 , H04L51/22
摘要： Systems and methods for personalizing marketing dialogues are disclosed. Specifically, embodiments of the systems and methods presented may associate a variable to each event in a script. A variable may be associated with each event. A first instruction in the script may be operable to send a first communication to a user from a server via the network. A second instruction may be operable to according to the script based on the stored set of user information and the variable associated with the first event
摘要翻译： 披露了个性化营销对话的系统和方法。 具体地，所呈现的系统和方法的实施例可以将变量与脚本中的每个事件相关联。 变量可能与每个事件相关联。 脚本中的第一指令可以用于经由网络从服务器向用户发送第一通信。 第二指令可以可操作以根据所存储的用户信息集合和与第一事件相关联的变量的脚本
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公开(公告)号：US20100050091A1
公开(公告)日：2010-02-25
申请号：US12546220
申请日：2009-08-24
CPC分类号： H04L51/32 , G06F3/04847 , G06Q10/06316 , G06Q30/02 , G06Q30/0201 , G06Q30/0235 , G06Q30/0239 , G06Q30/0241 , G06Q30/0255 , G06Q30/0271 , H04L51/04 , H04L51/22
摘要： Systems and methods for carrying on marketing dialogues are disclosed. Specifically, embodiments of the systems and methods presented may allow marketing dialogues to be carried on with a set of participants by sending a communication to each of the participants. Another set of participant may be assembled from the initial participants and an action may then be taken with respect to this second set of participants.
摘要翻译： 披露了进行营销对话的系统和方法。 具体地，所呈现的系统和方法的实施例可以允许通过向每个参与者发送通信来与一组参与者进行营销对话。 另一组参与者可以从初始参与者组装，然后可以针对第二组参与者采取行动。
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公开(公告)号：US07389320B2
公开(公告)日：2008-06-17
申请号：US11353792
申请日：2006-02-14
IPC分类号： G06F15/16
CPC分类号： H04L51/32 , G06F3/04847 , G06Q10/06316 , G06Q30/02 , G06Q30/0201 , G06Q30/0235 , G06Q30/0239 , G06Q30/0241 , G06Q30/0255 , G06Q30/0271 , H04L51/04 , H04L51/22
摘要： A system for facilitating marketing dialogues permits multiple instances of multiple scripts to be active at the same time, where each of these dialogues can be at a different place in its script. The dialogues permit interactive communications between the user of the system (such as a marketer) and the user's customers or other participants. Scripts are created using a graphical user interface, in which shapes corresponding to steps in a script are dragged and dropped into a script. Communications can be over a network, by telephone, by mail, or by other means. Overall data from the execution of the scripts can be monitored using another graphical user interface, allowing results and trends to be observed and corrections made to the marketing program. Information regarding the scripts and variables used by the scripts is maintained in a set of tables in one or more databases. A data dictionary provides an interface for data stored in the databases.
摘要翻译： 用于促进营销对话的系统允许多个脚本的多个实例在同一时间处于活动状态，其中每个对话可以在其脚本中的不同位置。 对话允许系统的用户（如营销人员）与用户的客户或其他参与者之间的交互式通信。 使用图形用户界面创建脚本，其中将与脚本中的步骤对应的形状拖放到脚本中。 通信可以通过网络，电话，邮件或其他方式。 可以使用另一个图形用户界面来监视来自脚本执行的总体数据，从而允许观察结果和趋势并对营销程序进行更正。 关于脚本使用的脚本和变量的信息在一个或多个数据库的一组表中维护。 数据字典提供了存储在数据库中的数据的接口。
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公开(公告)号：US08234334B2
公开(公告)日：2012-07-31
申请号：US12546220
申请日：2009-08-24
IPC分类号： G06F15/16
CPC分类号： H04L51/32 , G06F3/04847 , G06Q10/06316 , G06Q30/02 , G06Q30/0201 , G06Q30/0235 , G06Q30/0239 , G06Q30/0241 , G06Q30/0255 , G06Q30/0271 , H04L51/04 , H04L51/22
摘要： Systems and methods for carrying on marketing dialogues are disclosed. Specifically, embodiments of the systems and methods presented may allow marketing dialogues to be carried on with a set of participants by sending a communication to each of the participants. Another set of participant may be assembled from the initial participants and an action may then be taken with respect to this second set of participants.
摘要翻译： 披露了进行营销对话的系统和方法。 具体地，所呈现的系统和方法的实施例可以允许通过向每个参与者发送通信来与一组参与者进行营销对话。 另一组参与者可以从初始参与者组装，然后可以针对第二组参与者采取行动。
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公开(公告)号：US07127486B1
公开(公告)日：2006-10-24
申请号：US09621913
申请日：2000-07-24
IPC分类号： G06F15/16
CPC分类号： H04L51/32 , G06F3/04847 , G06Q10/06316 , G06Q30/02 , G06Q30/0201 , G06Q30/0235 , G06Q30/0239 , G06Q30/0241 , G06Q30/0255 , G06Q30/0271 , H04L51/04 , H04L51/22
摘要： A system for facilitating marketing dialogues permits multiple instances of multiple scripts to be active at the same time, where each of these dialogues can be at a different place in its script. The dialogues permit interactive communications between the user of the system (such as a marketer) and the user's customers or other participants. Scripts are created using a graphical user interface, in which shapes corresponding to steps in a script are dragged and dropped into a script. Communications can be over a network, by telephone, by mail, or by other means. Overall data from the execution of the scripts can be monitored using another graphical user interface, allowing results and trends to be observed and corrections made to the marketing program. Information regarding the scripts and variables used by the scripts is maintained in a set of tables in one or more databases. A data dictionary provides an interface for data stored in the databases.
摘要翻译： 用于促进营销对话的系统允许多个脚本的多个实例在同一时间处于活动状态，其中每个对话可以在其脚本中的不同位置。 对话允许系统的用户（如营销人员）与用户的客户或其他参与者之间的交互式通信。 使用图形用户界面创建脚本，其中将与脚本中的步骤对应的形状拖放到脚本中。 通信可以通过网络，电话，邮件或其他方式。 可以使用另一个图形用户界面来监视来自脚本执行的总体数据，从而允许观察结果和趋势并对营销程序进行更正。 关于脚本使用的脚本和变量的信息在一个或多个数据库的一组表中维护。 数据字典提供了存储在数据库中的数据的接口。
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6.发明授权公开(公告)号：US08255460B2
公开(公告)日：2012-08-28
申请号：US13110342
申请日：2011-05-18
IPC分类号： G06F15/16
CPC分类号： H04L51/32 , G06F3/04847 , G06Q10/06316 , G06Q30/02 , G06Q30/0201 , G06Q30/0235 , G06Q30/0239 , G06Q30/0241 , G06Q30/0255 , G06Q30/0271 , H04L51/04 , H04L51/22
摘要： Systems and methods for personalizing marketing dialogues are disclosed. Specifically, embodiments of the systems and methods presented may allow obtain a set of user actions from a participant. The set of user information may include user information, such as demographics, and may also contain event related information, such as a purchase or the user clicking on a link in an email. A program or script may be generated having decision branches. At each decision branch, a first dialogue or a second dialogue may be selected based on the user information. The personalized program or script may be presented to the user based on the user information.
摘要翻译： 披露了个性化营销对话的系统和方法。 具体地，所呈现的系统和方法的实施例可以允许从参与者获得一组用户动作。 该组用户信息可以包括诸如人口统计的用户信息，并且还可以包含事件相关信息，例如购买或用户点击电子邮件中的链接。 可以生成具有决策分支的程序或脚本。 在每个决策分支处，可以基于用户信息来选择第一对话或第二对话。 个性化程序或脚本可以基于用户信息呈现给用户。
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7.发明授权公开(公告)号：US09118615B2
公开(公告)日：2015-08-25
申请号：US13528152
申请日：2012-06-20
CPC分类号： H04L51/32 , G06F3/04847 , G06Q10/06316 , G06Q30/02 , G06Q30/0201 , G06Q30/0235 , G06Q30/0239 , G06Q30/0241 , G06Q30/0255 , G06Q30/0271 , H04L51/04 , H04L51/22
摘要： Systems and methods for personalizing marketing dialogues are disclosed. Specifically, embodiments of the systems and methods presented may associate a variable to each event in a script. A variable may be associated with each event. A first instruction in the script may be operable to send a first communication to a user from a server via the network. A second instruction may be operable to according to the script based on the stored set of user information and the variable associated with the first event.
摘要翻译： 披露了个性化营销对话的系统和方法。 具体地，所呈现的系统和方法的实施例可以将变量与脚本中的每个事件相关联。 变量可能与每个事件相关联。 脚本中的第一指令可以用于经由网络从服务器向用户发送第一通信。 第二指令可以可操作以根据所存储的用户信息集合和与第一事件相关联的变量的脚本。
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8.发明申请METHOD AND SYSTEM FOR PROVIDING PERSONALIZED NETWORK BASED MARKETING DIALOGUES 有权提供基于个人化网络营销对话的方法和系统公开(公告)号：US20110225237A1
公开(公告)日：2011-09-15
申请号：US13110342
申请日：2011-05-18
IPC分类号： G06F15/16
CPC分类号： H04L51/32 , G06F3/04847 , G06Q10/06316 , G06Q30/02 , G06Q30/0201 , G06Q30/0235 , G06Q30/0239 , G06Q30/0241 , G06Q30/0255 , G06Q30/0271 , H04L51/04 , H04L51/22
摘要： Systems and methods for personalizing marketing dialogues are disclosed. Specifically, embodiments of the systems and methods presented may allow obtain a set of user actions from a participant. The set of user information may include user information, such as demographics, and may also contain event related information, such as a purchase or the user clicking on a link in an email. A program or script may be generated having decision branches. At each decision branch, a first dialogue or a second dialogue may be selected based on the user information. The personalized program or script may be presented to the user based on the user information.
摘要翻译： 披露了个性化营销对话的系统和方法。 具体地，所呈现的系统和方法的实施例可以允许从参与者获得一组用户动作。 该组用户信息可以包括诸如人口统计的用户信息，并且还可以包含事件相关信息，例如购买或用户点击电子邮件中的链接。 可以生成具有决策分支的程序或脚本。 在每个决策分支处，可以基于用户信息来选择第一对话或第二对话。 个性化程序或脚本可以基于用户信息呈现给用户。
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公开(公告)号：US07975007B2
公开(公告)日：2011-07-05
申请号：US12546981
申请日：2009-08-25
IPC分类号： G06F15/16
CPC分类号： H04L51/32 , G06F3/04847 , G06Q10/06316 , G06Q30/02 , G06Q30/0201 , G06Q30/0235 , G06Q30/0239 , G06Q30/0241 , G06Q30/0255 , G06Q30/0271 , H04L51/04 , H04L51/22
摘要： Systems and methods for carrying on marketing dialogues are disclosed. Specifically, embodiments of the systems and methods presented may allow marketing dialogues to be carried on with a set of participants by sending a communication to each of the participants. Another set of participant may be assembled from the initial participants and an action may then be taken with respect to this second set of participants.
摘要翻译： 披露了进行营销对话的系统和方法。 具体地，所呈现的系统和方法的实施例可以允许通过向每个参与者发送通信来与一组参与者进行营销对话。 另一组参与者可以从初始参与者组装，然后可以针对第二组参与者采取行动。
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公开(公告)号：US07647372B2
公开(公告)日：2010-01-12
申请号：US11818192
申请日：2007-06-13
IPC分类号： G06F15/16
CPC分类号： H04L51/32 , G06F3/04847 , G06Q10/06316 , G06Q30/02 , G06Q30/0201 , G06Q30/0235 , G06Q30/0239 , G06Q30/0241 , G06Q30/0255 , G06Q30/0271 , H04L51/04 , H04L51/22
摘要： Systems and methods for carrying on marketing dialogues are disclosed. Specifically, embodiments of the systems and methods presented may allow marketing dialogues to be carried on with a set of participants by sending a communication to each of the participants. Another set of participant may be assembled from the initial participants and an action may then be taken with respect to this second set of participants.
摘要翻译： 披露了进行营销对话的系统和方法。 具体地，所呈现的系统和方法的实施例可以允许通过向每个参与者发送通信来与一组参与者进行营销对话。 另一组参与者可以从初始参与者组装，然后可以针对第二组参与者采取行动。
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