DETERMINING AN AUDIENCE OF USERS TO ASSIGN TO A POSTED CONTENT ITEM IN AN ONLINE SYSTEM

    公开(公告)号:US20170295249A1

    公开(公告)日:2017-10-12

    申请号:US15095007

    申请日:2016-04-08

    Applicant: Facebook, Inc.

    CPC classification number: H04L67/22 G06F17/3053 G06F17/3089 H04L65/403

    Abstract: An online system receives a posted content item from a posting user. The online system labels the posted content item with an audience, the audience being a subset of a group of users having an affinity to a topic of the online system, the subset of the group of users sharing a particular treatment regarding the topic. After identifying an opportunity to present content to a viewing user, the online system selects candidate content items, and scores each candidate content item by determining whether the candidate content item is associated with an audience that includes the viewing user, and if so, modifying the score of the candidate content item to be higher. The online system ranks the candidate content items based on the associated score, selects a subset of the candidate content items based on the associated ranking, and presents the selected subset to the viewing user.

    SYSTEMS AND METHODS FOR THROTTLING CLICK BAIT
    2.
    发明申请
    SYSTEMS AND METHODS FOR THROTTLING CLICK BAIT 审中-公开
    扭转点击的系统和方法

    公开(公告)号:US20160188739A1

    公开(公告)日:2016-06-30

    申请号:US14584087

    申请日:2014-12-29

    Applicant: Facebook, Inc.

    CPC classification number: G06F17/3089 G06F17/30864

    Abstract: Systems, methods, and non-transitory computer readable media configured to determine a value of a utility factor associated with a content item corresponding to a link. An optimized utility value relating to an interaction type of an outbound click is determined based on the value of the utility factor. An expected utility score associated with the content item is generated based on the optimized utility value to determine potential presentation of the content item to a user.

    Abstract translation: 配置为确定与链接对应的内容项相关联的效用因子的值的系统,方法和非暂时计算机可读介质。 基于效用因子的值确定与出站点击的交互类型相关的优化效用值。 基于优化的效用值生成与内容项目相关联的期望效用评分,以确定内容项目向用户的潜在呈现。

    Determining an audience of users to assign to a posted content item in an online system

    公开(公告)号:US10122808B2

    公开(公告)日:2018-11-06

    申请号:US15095007

    申请日:2016-04-08

    Applicant: Facebook, Inc.

    Abstract: An online system receives a posted content item from a posting user. The online system labels the posted content item with an audience, the audience being a subset of a group of users having an affinity to a topic of the online system, the subset of the group of users sharing a particular treatment regarding the topic. After identifying an opportunity to present content to a viewing user, the online system selects candidate content items, and scores each candidate content item by determining whether the candidate content item is associated with an audience that includes the viewing user, and if so, modifying the score of the candidate content item to be higher. The online system ranks the candidate content items based on the associated score, selects a subset of the candidate content items based on the associated ranking, and presents the selected subset to the viewing user.

    TOPIC RANKING OF CONTENT ITEMS FOR TOPIC-BASED CONTENT FEEDS

    公开(公告)号:US20180181572A1

    公开(公告)日:2018-06-28

    申请号:US15393150

    申请日:2016-12-28

    Applicant: Facebook, Inc.

    CPC classification number: G06F16/951 G06F16/9535

    Abstract: An online system ranks topic-groups for users and presents content items in topic-based feeds. A topic group corresponds to one or more topic(s) and can be used to generate a feed for presenting the content items related to the topic(s). For a particular user, the topic groups are ranked according to the likelihood of the user interacting with content items included in the topic groups. The topic groups are ranked using information of the users and/or users' historical interaction data such as click-based interaction data, post-based interaction data, or engagement-based interaction data. The online system generates and provides a user interface for presenting the topic groups to the client device. Content items that are related to the topic(s) corresponding to the topic group are presented in each topic-based feed such that the user can switch between different topic-based feeds.

    Topic ranking of content items for topic-based content feeds

    公开(公告)号:US10558714B2

    公开(公告)日:2020-02-11

    申请号:US15393150

    申请日:2016-12-28

    Applicant: Facebook, Inc.

    Abstract: An online system ranks topic-groups for users and presents content items in topic-based feeds. A topic group corresponds to one or more topic(s) and can be used to generate a feed for presenting the content items related to the topic(s). For a particular user, the topic groups are ranked according to the likelihood of the user interacting with content items included in the topic groups. The topic groups are ranked using information of the users and/or users' historical interaction data such as click-based interaction data, post-based interaction data, or engagement-based interaction data. The online system generates and provides a user interface for presenting the topic groups to the client device. Content items that are related to the topic(s) corresponding to the topic group are presented in each topic-based feed such that the user can switch between different topic-based feeds.

    GENERATING A FEED OF CONTENT FOR A USER OF AN ONLINE SYSTEM INCLUDING CONTENT ASSOCIATED WITH ADDITIONAL ONLINE SYSTEM USERS WHO ARE NOT CONNECTED TO THE USER VIA THE ONLINE SYSTEM

    公开(公告)号:US20180191847A1

    公开(公告)日:2018-07-05

    申请号:US15394722

    申请日:2016-12-29

    Applicant: Facebook, Inc.

    Abstract: An online system generates a feed of content for a user that includes content items provided by, or otherwise related to, other users who are connected to the user via the online system. The online system supplements the feed with additional content items that are not related to users who are connected to the user but are likely to be of interest to the user. The additional content items may be associated with users who are connected to additional users who are connected to the user, content items having received a threshold amount of interacting by other users, content items provided by users who provided other content with which the user interacted, or have other characteristics. The additional content items and content items associated with users connected to the user are included in one or more selection processes that generate the feed for the user.

Patent Agency Ranking