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公开(公告)号：US11132705B1
公开(公告)日：2021-09-28
申请号：US11088263
申请日：2005-03-24
摘要： The amount of dynamic content consumed by an audience at one or more locations in one or more content sites may be determined. This information may then be used by an inventory management system to forecast or estimate the future available advertising inventory at the locations. When the entity receives an insertion order, the entity may use the forecasted advertising inventory to help determine the locations to which the campaign should be allocated and when the advertising campaign should be scheduled so that the requirements of the advertising campaign can be met.
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公开(公告)号：US09047624B1
公开(公告)日：2015-06-02
申请号：US11023631
申请日：2004-12-29
申请人： G. Thomas Des Jardins , Jeffrey Dalton Porter , Vinayak Raghuvamshi , Bryan Slavin , Paul Miller
发明人： G. Thomas Des Jardins , Jeffrey Dalton Porter , Vinayak Raghuvamshi , Bryan Slavin , Paul Miller
CPC分类号： H04L43/106 , G06Q30/0272 , H04L43/04 , H04L67/10
摘要： At times, it may be desirable to determine that a client system is, or to determine the number of client systems that are, presenting particular dynamic content when an auditable event occurs in the dynamic content. One manner of making the determination may include accessing presentation time information that indicates the time(s) at which one or more client systems present particular dynamic content and accessing event time information indicating the time(s) at which one or more auditable events occur in the dynamic particular content. Based on the presentation time information and the event time information, it may be possible to determine that a client system is, or to determine the number of client systems that are, presenting particular dynamic content when an auditable event occurs in the dynamic content.
摘要翻译： 有时，可能需要确定在动态内容中发生可审计事件时，客户端系统是或确定呈现特定动态内容的客户端系统的数量。 进行确定的一种方式可以包括访问表示时间信息，其指示一个或多个客户端系统呈现特定动态内容的时间，以及访问指示一个或多个可审核事件发生的时间的事件时间信息 动态的特定内容。 基于呈现时间信息和事件时间信息，当动态内容中发生可审计事件时，可以确定客户机系统是或者确定呈现特定动态内容的客户端系统的数量。
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公开(公告)号：US20120191548A1
公开(公告)日：2012-07-26
申请号：US13355418
申请日：2012-01-20
IPC分类号： G06Q30/02
CPC分类号： H04N21/812 , G06Q30/0241 , G06Q30/0254 , G06Q30/0272 , G06Q30/0277 , H04N21/26233 , H04N21/2668
摘要： Programming media and advertising media may be presented in a manner that approximates or equals a target ratio. In one implementation, a total temporal length of one or more programming media segments is accessed after the user has selected the programming media segments. One or more advertising media segments are then selected. The advertising media segments have a total length that is based on the total temporal length of the programming media segments and a target temporal ratio between programming media and advertising media. The client system may present the one or more selected advertising media segments.
摘要翻译： 可以以近似或等于目标比率的方式呈现编程媒体和广告媒体。 在一个实现中，在用户选择了节目媒体片段之后，访问一个或多个节目媒体片段的总时间长度。 然后选择一个或多个广告媒体段。 广告媒体片段具有基于节目媒体片段的总时间长度和节目媒体与广告媒体之间的目标时间比例的总长度。 客户端系统可以呈现一个或多个所选择的广告媒体段。
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公开(公告)号：US08401901B2
公开(公告)日：2013-03-19
申请号：US13355418
申请日：2012-01-20
CPC分类号： H04N21/812 , G06Q30/0241 , G06Q30/0254 , G06Q30/0272 , G06Q30/0277 , H04N21/26233 , H04N21/2668
摘要： Programming media and advertising media may be presented in a manner that approximates or equals a target ratio. In one implementation, a total temporal length of one or more programming media segments is accessed after the user has selected the programming media segments. One or more advertising media segments are then selected. The advertising media segments have a total length that is based on the total temporal length of the programming media segments and a target temporal ratio between programming media and advertising media. The client system may present the one or more selected advertising media segments.
摘要翻译： 可以以近似或等于目标比率的方式呈现编程媒体和广告媒体。 在一个实现中，在用户选择了节目媒体片段之后，访问一个或多个节目媒体片段的总时间长度。 然后选择一个或多个广告媒体段。 广告媒体片段具有基于编程媒体片段的总时间长度和节目媒体与广告媒体之间的目标时间比例的总长度。 客户端系统可以呈现一个或多个所选择的广告媒体段。
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公开(公告)号：US08103546B1
公开(公告)日：2012-01-24
申请号：US11023638
申请日：2004-12-29
CPC分类号： H04N21/812 , G06Q30/0241 , G06Q30/0254 , G06Q30/0272 , G06Q30/0277 , H04N21/26233 , H04N21/2668
摘要： Programming media and advertising media may be presented in a manner that approximates or equals a target ratio. In one implementation, a total temporal length of one or more programming media segments is accessed after the user has selected the programming media segments. One or more advertising media segments are then selected. The advertising media segments have a total length that is based on the total temporal length of the programming media segments and a target temporal ratio between programming media and advertising media. The client system may present the one or more selected advertising media segments.
摘要翻译： 可以以近似或等于目标比率的方式呈现编程媒体和广告媒体。 在一个实现中，在用户选择了节目媒体片段之后，访问一个或多个节目媒体片段的总时间长度。 然后选择一个或多个广告媒体段。 广告媒体片段具有基于节目媒体片段的总时间长度和节目媒体与广告媒体之间的目标时间比例的总长度。 客户端系统可以呈现一个或多个所选择的广告媒体段。
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公开(公告)号：US08682722B1
公开(公告)日：2014-03-25
申请号：US11341873
申请日：2006-01-30
CPC分类号： G06Q30/0277 , G06Q30/0251 , H04N21/2408 , H04N21/251 , H04N21/2668 , H04N21/458 , H04N21/4825 , H04N21/812
摘要： A client-side advertising application may work with an advertising back-end and a content downloading system to perform one or more of the following functions: download advertising content, manage the downloaded advertising content, define the user experience, facilitate the dynamic insertion of the downloaded advertising content into or around downloaded programming content, and ensure auditing messages are sent to an auditing server.
摘要翻译： 客户端广告应用可以与广告后端和内容下载系统一起工作以执行以下功能中的一个或多个：下载广告内容，管理下载的广告内容，定义用户体验，促进动态插入 将下载的广告内容下载到下载的节目内容中或其周围，并确保审核消息被发送到审核服务器。
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公开(公告)号：US20060080171A1
公开(公告)日：2006-04-13
申请号：US11088262
申请日：2005-03-24
申请人： G. Jardins , Paul Miller , Jeffrey Porter , Bryan Slavin , Mark Westling
发明人： G. Jardins , Paul Miller , Jeffrey Porter , Bryan Slavin , Mark Westling
CPC分类号： G06Q30/02 , G06Q10/087 , G06Q30/0272
摘要： The amount of dynamic content consumed by an audience at one or more locations in one or more content sites may be determined. This information may then be used by an inventory management system to forecast or estimate the future available advertising inventory at the locations. When the entity receives an insertion order, the entity may use the forecasted advertising inventory to help determine the locations to which the campaign should be allocated and when the advertising campaign should be scheduled so that the requirements of the advertising campaign can be met.
摘要翻译： 可以确定在一个或多个内容站点中的一个或多个位置处的观众所消耗的动态内容的数量。 然后，该信息可以由库存管理系统用于预测或估计在该地点的将来可用的广告库存。 当实体接收到插入订单时，实体可以使用预测的广告库存来帮助确定应当分配广告系列的位置以及何时应该安排广告活动，以便满足广告活动的要求。
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