Controlling user experience
    3.
    发明授权
    Controlling user experience 有权
    控制用户体验

    公开(公告)号:US08682722B1

    公开(公告)日:2014-03-25

    申请号:US11341873

    申请日:2006-01-30

    IPC分类号: G10H1/26 H04N7/10 G11C7/00

    摘要: A client-side advertising application may work with an advertising back-end and a content downloading system to perform one or more of the following functions: download advertising content, manage the downloaded advertising content, define the user experience, facilitate the dynamic insertion of the downloaded advertising content into or around downloaded programming content, and ensure auditing messages are sent to an auditing server.

    摘要翻译: 客户端广告应用可以与广告后端和内容下载系统一起工作以执行以下功能中的一个或多个:下载广告内容,管理下载的广告内容,定义用户体验,促进动态插入 将下载的广告内容下载到下载的节目内容中或其周围,并确保审核消息被发送到审核服务器。

    Computer network page advertising method
    4.
    发明申请
    Computer network page advertising method 审中-公开
    计算机网页广告方式

    公开(公告)号:US20060041474A1

    公开(公告)日:2006-02-23

    申请号:US11191172

    申请日:2005-07-27

    IPC分类号: G07G1/14

    摘要: The invention provides a system for promoting computer network pages. The system includes a mobile station that allows a user to conduct telephone calls and connect to a computer network. A call management server selects and transmits an audible advertisement for a network page to a user, based on profile information of the user. A gateway then causes a menu including a selection choice for connecting to the advertised computer network page to appear on the mobile station when the user connects to the computer network.

    摘要翻译: 本发明提供一种促进计算机网页的系统。 该系统包括允许用户进行电话呼叫并连接到计算机网络的移动台。 呼叫管理服务器基于用户的简档信息,选择并向用户发送网页的可听广告。 然后,当用户连接到计算机网络时,网关将引起包括用于连接到广告的计算机网络页面的选择选项出现在移动台上的菜单。

    Managing advertising inventory
    5.
    发明申请
    Managing advertising inventory 审中-公开
    管理广告库存

    公开(公告)号:US20060080171A1

    公开(公告)日:2006-04-13

    申请号:US11088262

    申请日:2005-03-24

    IPC分类号: G07G1/14 G07G1/00 G06E1/00

    摘要: The amount of dynamic content consumed by an audience at one or more locations in one or more content sites may be determined. This information may then be used by an inventory management system to forecast or estimate the future available advertising inventory at the locations. When the entity receives an insertion order, the entity may use the forecasted advertising inventory to help determine the locations to which the campaign should be allocated and when the advertising campaign should be scheduled so that the requirements of the advertising campaign can be met.

    摘要翻译: 可以确定在一个或多个内容站点中的一个或多个位置处的观众所消耗的动态内容的数量。 然后,该信息可以由库存管理系统用于预测或估计在该地点的将来可用的广告库存。 当实体接收到插入订单时,实体可以使用预测的广告库存来帮助确定应当分配广告系列的位置以及何时应该安排广告活动,以便满足广告活动的要求。