公开(公告)号：US09947026B2

公开(公告)日：2018-04-17

申请号：US15153589

申请日：2016-05-12

Applicant: Google Inc.

Inventor： Conrad Wai ,  Christopher Souvey ,  Lewis Denizen ,  Gaurav Garg ,  Awaneesh Verma ,  Emily Kay Moxley ,  Jeremy Silber ,  Daniel Amaral de Medeiros Rocha ,  Alexander Fischer

IPC: G06F17/30 ,  G06Q30/02 ,  G06F3/0482 ,  G06F3/0484

CPC classification number: G06Q30/0256 ,  G06F3/0482 ,  G06F3/04842 ,  G06F17/30424 ,  G06F17/30554 ,  G06F17/3056 ,  G06F17/30864 ,  G06Q30/0241

Abstract: Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. A search query is received. Search results responsive to the query are identified, including identifying a first search result in a top set of search results that is associated with a brand. Based at least in part on the query, one or more eligible content items are identified for delivery along with the search results responsive to the query. A determination is made as to when at least one of the eligible content items is associated with a same brand as the brand associated with the first search result. The first search result and one of the determined at least one eligible content items are combined into a combined content item and providing the combined content item as a search result responsive to the request.

公开(公告)号：US20170011102A1

公开(公告)日：2017-01-12

申请号：US15271631

申请日：2016-09-21

Applicant: Google Inc.

Inventor： Kavi J. Goel ,  Shashidhar A. Thakur ,  Jared L. Levy ,  Christina R. Dhanaraj ,  Eyal Carmi ,  John R. Provine ,  Emily Kay Moxley

IPC: G06F17/30

CPC classification number: G06F17/30554 ,  G06F17/3053 ,  G06F17/30598 ,  G06F17/30696 ,  G06F17/30864 ,  G06F17/30867

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for providing knowledge panels. In one aspect, a method includes determining an entity that is referenced by a received search query. Content items relevant to the entity are identified. A set of knowledge modules is selected for presentation in a knowledge panel for the entity. The knowledge panel can be a portion of a search results page in which knowledge modules are presented. Data that causes the knowledge modules to be presented in the knowledge panel is provided to a user device.

Abstract translation: 方法，系统和装置，包括在计算机存储介质上编码的用于提供知识面板的计算机程序。 一方面，一种方法包括确定由接收到的搜索查询引用的实体。 确定与实体相关的内容。 选择一组知识模块来呈现给实体的知识面板。 知识面板可以是提供知识模块的搜索结果页面的一部分。 使知识模块在知识面板中呈现的数据被提供给用户设备。

公开(公告)号：US20160260131A1

公开(公告)日：2016-09-08

申请号：US15153589

申请日：2016-05-12

Applicant: Google Inc.

Inventor： Conrad Wai ,  Christopher Souvey ,  Lewis Denizen ,  Gaurav Garg ,  Awaneesh Verma ,  Emily Kay Moxley ,  Jeremy Silber ,  Daniel Amaral de Medeiros Rocha ,  Alexander Fischer

IPC: G06Q30/02 ,  G06F3/0482 ,  G06F3/0484 ,  G06F17/30

CPC classification number: G06Q30/0256 ,  G06F3/0482 ,  G06F3/04842 ,  G06F17/30424 ,  G06F17/30554 ,  G06F17/3056 ,  G06F17/30864 ,  G06Q30/0241

Abstract: Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. A search query is received. Search results responsive to the query are identified, including identifying a first search result in a top set of search results that is associated with a brand. Based at least in part on the query, one or more eligible content items are identified for delivery along with the search results responsive to the query. A determination is made as to when at least one of the eligible content items is associated with a same brand as the brand associated with the first search result. The first search result and one of the determined at least one eligible content items are combined into a combined content item and providing the combined content item as a search result responsive to the request.