CONVERSION LATENCY REDUCTION IN ONLINE CHAT-BASED COMMUNICATION INFRASTRUCTURE

    公开(公告)号:US20180218085A1

    公开(公告)日:2018-08-02

    申请号:US15128164

    申请日:2016-06-01

    Applicant: Google Inc.

    Abstract: The present disclosure is directed to a technique for reducing latency in converting a term in a message to a hyperlink to a content item. The system can receive, from a messaging application executed by a first computing device, a first portion of a message and select a first content item based on the first portion of the message. The system can receive a second portion of the message and select a second content item based on the second portion and the first portion. The system can replace the first content item with the second content item. The system can provide instructions to the messaging application executed by the first computing device to convert a term of the message to a hyperlink for the second content item prior to transmission of the message from the first computing device to the second computing device via the messaging application.

    Automatic wireless communication protocol toggling

    公开(公告)号:US09949302B2

    公开(公告)日:2018-04-17

    申请号:US15079306

    申请日:2016-03-24

    Applicant: Google Inc.

    Abstract: In general, this disclosure is directed to techniques for toggling communication connections based on signal strengths. A first computing device receives an indication of a user input to send data packets to a second computing device. Responsive to receiving the indication, the first computing device determines a signal strength of a first wireless communication connection, comprising one of a cellular network connection or a wireless local area network connection, to the second computing device, and determines whether the signal strength satisfies a threshold signal strength level. Responsive to determining that the signal strength does not satisfy the threshold signal strength level, the first computing device automatically establishes a second wireless communication connection, including a mesh network using a different wireless communication protocol than the first wireless communication connection, to the second computing device, and sends the data packets to the second computing device via the second wireless communication connection.

    CACHING SYSTEM
    3.
    发明申请
    CACHING SYSTEM 审中-公开

    公开(公告)号:US20180054498A1

    公开(公告)日:2018-02-22

    申请号:US15240876

    申请日:2016-08-18

    Applicant: Google Inc.

    Abstract: This document describes a content caching system for pre-loading digital components, the system including a communication interface configured to communicate with a remote device over a wireless network, a local content cache; and an evaluation system comprising one or more processors. The one or more operations include pre-loading a digital component for rendering in a browser at a time that is subsequent to a time of the pre-loading, registering a scheme of a network reference for the cached digital component, with the scheme comprising a specified portion of the network reference for the cached digital component; retrieving, from the local content cache, the pre-loaded digital component associated with the digital component tag comprising the network reference; and rendering, from the local content cache, the pre-loaded digital component in a graphical user interface rather than requesting the digital component from the remote device.

    Store visit data creation and management

    公开(公告)号:US10592913B2

    公开(公告)日:2020-03-17

    申请号:US14968356

    申请日:2015-12-14

    Applicant: Google Inc.

    Abstract: A method includes receiving, at a user device, a plurality of signals pushed to the user device from a plurality of store devices located in a plurality of physical storefronts. Each signal includes a store identifier identifying the associated physical storefront. Store visit data is generated for each signal, the store visit data including the store identifiers and time data representing times associated with visits to the physical storefronts. Store visit data is aggregated for the plurality of signals pushed to the user device. Aggregated store visit data is transmitted to an analytics server configured to combine aggregated store visit data from a plurality of user devices and generate analytics data from the combined aggregated store visit data. At least a portion of the time data is removed from the aggregated store visit data before transmission to the analytics server.

    REDUCING REDIRECTS
    6.
    发明申请
    REDUCING REDIRECTS 审中-公开

    公开(公告)号:US20180288180A1

    公开(公告)日:2018-10-04

    申请号:US15477713

    申请日:2017-04-03

    Applicant: Google Inc.

    CPC classification number: H04L67/2814 H04L67/2842 H04L67/34

    Abstract: Methods, systems, and computer readable medium for reducing redirects of a client device are disclosed. A method for directing a user to a destination page includes detecting, by one or more servers, interaction with a digital component at a client device, identifying, by the one or more servers, a different server to which the one or more servers are to redirect the client device and a destination page being requested through the interaction with the digital component, redirecting, by the one or more servers, the client device to a destination page without redirecting the client device to the different server, and pinging, by the one or more servers, the different server with a request that includes interaction data corresponding to the interaction with the digital component.

    STORE VISIT DATA CREATION AND MANAGEMENT
    8.
    发明申请

    公开(公告)号:US20170357990A1

    公开(公告)日:2017-12-14

    申请号:US15689938

    申请日:2017-08-29

    Applicant: Google Inc.

    CPC classification number: G06Q30/0204 G06Q30/0201

    Abstract: A method includes receiving, at a user device, a plurality of signals pushed to the user device from a plurality of store devices located in a plurality of physical storefronts. Each signal includes a store identifier identifying the associated physical storefront. Store visit data is generated for each signal, the store visit data including the store identifiers and time data representing times associated with visits to the physical storefronts. Store visit data is aggregated for the plurality of signals pushed to the user device. Aggregated store visit data is transmitted to an analytics server configured to combine aggregated store visit data from a plurality of user devices and generate analytics data from the combined aggregated store visit data. At least a portion of the time data is removed from the aggregated store visit data before transmission to the analytics server.

    DETECTING VISIBILITY OF A CONTENT ITEM IN A CONTENT ITEM SLOT ON A RESOURCE

    公开(公告)号:US20170199888A1

    公开(公告)日:2017-07-13

    申请号:US14994605

    申请日:2016-01-13

    Applicant: Google Inc.

    Abstract: Systems and methods for detecting the visibility of a content item on a resource are provided. One method includes receiving coordinates of a content item slot on a resource. The method further includes splitting the content item slot into a plurality of slot pieces. The method further includes, for each slot piece, determining a representative point of the slot piece and determining whether the slot piece is an uppermost element of the resource visible to a viewer of the resource at the representative point. The method further includes calculating an amount of slot pieces determined to be the uppermost elements of the resource at the representative points. The method further includes detecting a visibility of the content item in the content item slot based at least in part on the amount of slot pieces determined to be the uppermost elements of the resource at the representative points.

    Publisher tool for controlling sponsored content quality across mediation platforms

    公开(公告)号:US10572750B2

    公开(公告)日:2020-02-25

    申请号:US15060339

    申请日:2016-03-03

    Applicant: Google Inc.

    Abstract: Systems and methods are described for providing an interface and implementing rules and metrics received from the interface regarding the selection of sponsored content networks that provide sponsored content items. This may include providing mediation code to a publisher for inclusion in publisher content provided to a user device, the mediation code associated with a table of sponsored content networks, receiving an image of a sponsored content item and a sponsored content network identifier from the user device, analyzing the image of the sponsored content item, the analysis generating extracted image data from the sponsored content item, categorizing the sponsored content item based on the extracted image data and the sponsored content network identifier, receiving an instruction to filter the sponsored content networks exceeding a metric based on a category, and updating the table of sponsored content networks to remove a particular sponsored content network.

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