REINFORCEMENT LEARNING FOR GUARANTEED DELIVERY OF SUPPLEMENTAL CONTENT

    公开(公告)号:US20220360854A1

    公开(公告)日:2022-11-10

    申请号:US17315107

    申请日:2021-05-07

    申请人: HULU, LLC

    摘要: In some embodiments, a method receives a request for supplemental content to be provided in association with main content. The method selects an instance of supplemental content based on a long-term reward metric and a short-term reward metric. The long-term reward metric is based on feedback from delivery of a plurality of instances of supplemental content and a delivery status for a delivery constraint of one instance of supplemental content. The short-term reward metric is based on feedback from delivery of the one instance of supplemental content. The long-term reward metric is based on feedback from delivery of a plurality of instances of supplemental content and the short-term reward metric is based on feedback from delivery of one instance of supplemental content. The instance of supplemental content is provided to a client device.

    Reinforcement learning for guaranteed delivery of supplemental content

    公开(公告)号:US11546665B2

    公开(公告)日:2023-01-03

    申请号:US17315107

    申请日:2021-05-07

    申请人: HULU, LLC

    摘要: In some embodiments, a method receives a request for supplemental content to be provided in association with main content. The method selects an instance of supplemental content based on a long-term reward metric and a short-term reward metric. The long-term reward metric is based on feedback from delivery of a plurality of instances of supplemental content and a delivery status for a delivery constraint of one instance of supplemental content. The short-term reward metric is based on feedback from delivery of the one instance of supplemental content. The long-term reward metric is based on feedback from delivery of a plurality of instances of supplemental content and the short-term reward metric is based on feedback from delivery of one instance of supplemental content. The instance of supplemental content is provided to a client device.