DETECTING VULNERABILITIES IN A SUPPLY CHAIN
    3.
    发明申请

    公开(公告)号:US20180197129A1

    公开(公告)日:2018-07-12

    申请号:US15401222

    申请日:2017-01-09

    CPC classification number: G06Q10/06315

    Abstract: Vulnerabilities in a supply chain are detected by creating a graphical representation of the supply chain containing a plurality of nodes and a plurality of edges between nodes. Each node is an entity in the supply chain, and each entity has an associated profile of properties for that entity. Each edge represents an interaction between two entities. The set of descriptive properties at each entity in the supply chain and each interaction between two entities are used to determine a current level of vulnerability to perturbations in the supply chain for a plurality of entities in the supply chain. Remedial actions to be taken in the supply chain can then be identified to reduce the current level of vulnerability for at least one entity in the supply chain.

    DELIVERING PERSONALIZED ADVERTISING
    4.
    发明申请

    公开(公告)号:US20180189831A1

    公开(公告)日:2018-07-05

    申请号:US15399036

    申请日:2017-01-05

    CPC classification number: G06Q30/0255 G06Q50/01

    Abstract: Personalized advertising is delivered to a subject at a time when the state of mind of the subject is most receptive to the receipt of advertising such that the content of the advertising is selected based on the state of mind of the subject at the time of delivery. Activities of a subject to receive the advertisement and indicators of physiological status of the subject are monitored, and the monitored activities and indicators of physiological status are used to determine a current state of mind of the subject. The current state of mind of the subject is used to select a delivery time for the advertisement, and the content for the advertisement that is personalized to the subject is selected based on the current state of mind of the subject at the delivery time. The advertisement containing the content is communicated to the subject at the delivery time.

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