公开(公告)号：US09148466B2

公开(公告)日：2015-09-29

申请号：US12898655

申请日：2010-10-05

申请人： Karen Fay ,  Renaud Waldura ,  Michael Chow ,  Mike Wexler

发明人： Karen Fay ,  Renaud Waldura ,  Michael Chow ,  Mike Wexler

IPC分类号： G06F15/16 ,  H04L29/08

CPC分类号： H04L67/02 ,  H04L67/2842

摘要： Module management software receives a request from the browser for a presentation composed of at least one module. The module management software transmits a request for module data associated with the module to a first server that caches the module data after retrieving the module data from a website. The module management software then receives the requested module data from the first server and transmits a request for each of the resource files described in the module data to a second server that caches each of the resource files after retrieving the resource file from an external (or internal) website. Each request for a resource file can be handled by a corresponding thread. The module management software delays transmission of the module data to the browser, if any requested resource file is not received within a time limit derived at least in part from a service level agreement.

摘要翻译： 模块管理软件从浏览器接收由至少一个模块组成的呈现的请求。 模块管理软件将与模块相关联的模块数据的请求发送到在从网站检索模块数据之后缓存模块数据的第一服务器。 然后，模块管理软件从第一服务器接收所请求的模块数据，并将从模块数据中描述的每个资源文件的请求发送到从外部（或 内部）网站。 资源文件的每个请求都可以由相应的线程处理。 如果在至少部分从服务级别协议导出的时限内未收到任何请求的资源文件，模块管理软件将模块数据的传输延迟到浏览器。

公开(公告)号：US20120084347A1

公开(公告)日：2012-04-05

申请号：US12898655

申请日：2010-10-05

申请人： Karen Fay ,  Renaud Waldura ,  Michael Chow ,  Mike Wexler

发明人： Karen Fay ,  Renaud Waldura ,  Michael Chow ,  Mike Wexler

IPC分类号： G06F15/16

CPC分类号： H04L67/02 ,  H04L67/2842

摘要： Module management software receives a request from the browser for a presentation composed of at least one module. The module management software transmits a request for module data associated with the module to a first server that caches the module data after retrieving the module data from a website. The module management software then receives the requested module data from the first server and transmits a request for each of the resource files described in the module data to a second server that caches each of the resource files after retrieving the resource file from an external (or internal) website. Each request for a resource file can be handled by a corresponding thread. The module management software delays transmission of the module data to the browser, if any requested resource file is not received within a time limit derived at least in part from a service level agreement.

摘要翻译： 模块管理软件从浏览器接收由至少一个模块组成的呈现的请求。 模块管理软件将与模块相关联的模块数据的请求发送到在从网站检索模块数据之后缓存模块数据的第一服务器。 然后，模块管理软件从第一服务器接收所请求的模块数据，并将从模块数据中描述的每个资源文件的请求发送到从外部（或 内部）网站。 资源文件的每个请求都可以由相应的线程处理。 如果在至少部分从服务级别协议导出的时限内未收到任何请求的资源文件，模块管理软件将模块数据的传输延迟到浏览器。

公开(公告)号：US20100228712A1

公开(公告)日：2010-09-09

申请号：US12391968

申请日：2009-02-24

申请人： Mike Wexler ,  Scott Roy ,  Ingrid Lestiyo

发明人： Mike Wexler ,  Scott Roy ,  Ingrid Lestiyo

IPC分类号： G06F17/30 ,  G06Q30/00

CPC分类号： G06F17/30864 ,  G06F17/30991 ,  G06Q30/02 ,  G06Q30/0256

摘要： A method and system for generating a topic page for a search query on a search webpage includes receiving a query at the search webpage on a client. The query is transmitted from the search webpage on the client to a search engine on a server. A topic page generator available to the search engine analyzes the query to identify a plurality of dimensions. One or more content modules, including at least one interactive advertising module, that match one or more of the dimensions are selected from a plurality of sources based on a weight associated with each of the content modules. The weight defines the ranking of a content module. The content modules for the plurality of dimensions are glued together and presented on the topic page in the order of the corresponding weight of the content modules. The order of presentation identifies the relevancy of the content modules to the query. The presented topic page provides the most relevant content modules for the query, and for a user located in a specific geo location.

摘要翻译： 用于在搜索网页上生成用于搜索查询的主题页面的方法和系统包括在客户端上的搜索网页处接收查询。 该查询从客户端上的搜索网页发送到服务器上的搜索引擎。 可用于搜索引擎的主题页生成器分析查询以识别多个维度。 基于与每个内容模块相关联的权重，从多个源中选择与一个或多个维度相匹配的一个或多个交互式广告模块的一个或多个内容模块。 权重定义内容模块的排名。 用于多个维度的内容模块被粘合在一起并以内容模块的相应权重的顺序呈现在主题页面上。 演示顺序识别内容模块与查询的相关性。 所呈现的主题页面为查询提供了最相关的内容模块，以及位于特定地理位置的用户。

公开(公告)号：US08126930B2

公开(公告)日：2012-02-28

申请号：US12116198

申请日：2008-05-06

申请人： Ashish Shukla ,  Mike Wexler ,  Vik Singh ,  Ethan Kan ,  Deepa Joshi ,  Ingrid Lestiyo

发明人： Ashish Shukla ,  Mike Wexler ,  Vik Singh ,  Ethan Kan ,  Deepa Joshi ,  Ingrid Lestiyo

IPC分类号： G06F17/30

CPC分类号： G06F17/30893

摘要： Methods for optimizing webpage content by micro-bucket testing user customization to the webpage include presenting a plurality of modules at a webpage based on a request from a user. The modules define an intent of the webpage. A change defining customization to one or more modules within the webpage is detected. A test case representing the change is automatically generated. The generated test case is a modified webpage having the customization. The webpage is presented to a first segment of users as a control page and the modified webpage is presented to a second segment of users in response to a request for the webpage. User interaction by the first and segment of users is monitored at the webpage and the modified webpage to determine website metrics of the corresponding webpages. The website metrics is used in defining a new control page of the webpage from the modified webpage or retaining the webpage as the control page.

摘要翻译： 通过微型桶测试用户定制来优化网页内容的方法包括基于来自用户的请求在网页上呈现多个模块。 这些模块定义了网页的意图。 检测到定义到网页中的一个或多个模块的定制更改。 自动生成表示更改的测试用例。 生成的测试用例是具有定制功能的修改后的网页。 网页被呈现给第一用户部分作为控制页面，并且响应于对网页的请求，将修改的网页呈现给第二用户部分。 在网页和修改的网页上监控第一和第一段用户的用户交互，以确定相应网页的网站指标。 网站指标用于从修改的网页定义网页的新控制页面或将网页保留为控制页面。

公开(公告)号：US08886650B2

公开(公告)日：2014-11-11

申请号：US12626584

申请日：2009-11-25

申请人： Mike Wexler ,  Deepa Joshi

发明人： Mike Wexler ,  Deepa Joshi

IPC分类号： G06F7/00 ,  G06F17/30

CPC分类号： G06F17/30905 ,  G06F17/30867

摘要： A method and apparatus for optimizing content on a topic page includes receiving a query for a topic at a topic page on a client and transmitting the query from the topic page on the client to a web application on a server. The web application includes algorithm to analyze the query to identify a plurality of content modules that match the query. The content modules are identified from anyone of a branded source or an un-branded source. One or more module performance indicators are computed for each of the identified content modules. An aggregate module performance indicator for each of the plurality of content modules is generated from the one or more computed module performance indicators. One or more content modules from the identified plurality of content modules are automatically selected for rendering on the topic page based on the aggregate module performance indicator associated with each of the identified content modules. The resulting topic page includes content modules from just the branded source, just the un-branded source or an aggregate of content modules from both branded source and un-branded source providing optimal content that is most relevant to the query.

摘要翻译： 用于优化主题页面上的内容的方法和装置包括在客户端上的主题页面上接收关于主题的查询，并将查询从客户端上的主题页面发送到服务器上的Web应用程序。 web应用程序包括分析查询以识别与查询匹配的多个内容模块的算法。 内容模块是从任何一个品牌来源或非品牌来源中识别出来的。 为每个识别的内容模块计算一个或多个模块性能指标。 从所述一个或多个计算的模块性能指标生成用于所述多个内容模块中的每一个的聚合模块性能指标。 基于与每个识别的内容模块相关联的聚合模块性能指标，自动选择来自所识别的多个内容模块的一个或多个内容模块，用于在主题页面上呈现。 结果主题页面包括来自品牌来源的内容模块，仅来自品牌来源的品牌来源或来自品牌来源和未品牌源的内容模块的集合，从而提供与查询最相关的最佳内容。

公开(公告)号：US08700630B2

公开(公告)日：2014-04-15

申请号：US12391968

申请日：2009-02-24

申请人： Mike Wexler ,  Scott Roy ,  Ingrid Lestiyo

发明人： Mike Wexler ,  Scott Roy ,  Ingrid Lestiyo

IPC分类号： G06F17/30 ,  G06F7/00

CPC分类号： G06F17/30864 ,  G06F17/30991 ,  G06Q30/02 ,  G06Q30/0256

摘要： A method and system for generating a topic page for a search query on a search webpage includes receiving a query at the search webpage on a client. The query is transmitted from the search webpage on the client to a search engine on a server. A topic page generator available to the search engine analyzes the query to identify a plurality of dimensions. One or more content modules, including at least one interactive advertising module, that match one or more of the dimensions are selected from a plurality of sources based on a weight associated with each of the content modules. The weight defines the ranking of a content module. The content modules for the plurality of dimensions are glued together and presented on the topic page in the order of the corresponding weight of the content modules. The order of presentation identifies the relevancy of the content modules to the query. The presented topic page provides the most relevant content modules for the query, and for a user located in a specific geo location.

摘要翻译： 用于在搜索网页上生成用于搜索查询的主题页面的方法和系统包括在客户端上的搜索网页处接收查询。 该查询从客户端上的搜索网页发送到服务器上的搜索引擎。 可用于搜索引擎的主题页生成器分析查询以识别多个维度。 基于与每个内容模块相关联的权重，从多个源中选择与一个或多个维度相匹配的一个或多个交互式广告模块的一个或多个内容模块。 权重定义内容模块的排名。 用于多个维度的内容模块被粘合在一起并以内容模块的相应权重的顺序呈现在主题页面上。 演示顺序识别内容模块与查询的相关性。 所呈现的主题页面为查询提供了最相关的内容模块，以及位于特定地理位置的用户。

公开(公告)号：US20090282013A1

公开(公告)日：2009-11-12

申请号：US12116195

申请日：2008-05-06

申请人： Deepa Joshi ,  Ingrid Lestiyo ,  Mike Wexler ,  Ashish Shukla

发明人： Deepa Joshi ,  Ingrid Lestiyo ,  Mike Wexler ,  Ashish Shukla

IPC分类号： G06F17/30 ,  G06F7/00

CPC分类号： G06F17/30864 ,  G06F17/3089

摘要： A method and system for generating a topic page for a search query on a search webpage includes receiving a query at the search webpage on a client. The query is transmitted from the search webpage on the client to a search engine on a server. A topic page generator available to the search engine analyzes the query to identify a plurality of dimensions. One or more content modules that match one or more of the dimensions are selected from a plurality of sources based on a weight associated with each of the content modules. The weight defines the ranking of a content module. The content modules for the plurality of dimensions are glued together and presented on the topic page in the order of the corresponding weight of the content modules. The order of presentation identifies the relevancy of the content modules to the query. The presented topic page provides the most relevant content modules for the query, and for a user located in a specific geo location.

摘要翻译： 用于在搜索网页上生成用于搜索查询的主题页面的方法和系统包括在客户端上的搜索网页处接收查询。 该查询从客户端上的搜索网页发送到服务器上的搜索引擎。 可用于搜索引擎的主题页生成器分析查询以识别多个维度。 基于与每个内容模块相关联的权重，从多个源中选择与一个或多个维度匹配的一个或多个内容模块。 权重定义内容模块的排名。 用于多个维度的内容模块被粘合在一起并以内容模块的相应权重的顺序呈现在主题页面上。 演示顺序识别内容模块与查询的相关性。 所呈现的主题页面为查询提供了最相关的内容模块，以及位于特定地理位置的用户。

公开(公告)号：US20090281989A1

公开(公告)日：2009-11-12

申请号：US12116198

申请日：2008-05-06

申请人： Ashish Shukla ,  Mike Wexler ,  Vik Sing ,  Ethan Kan ,  Deepa Joshi ,  Ingrid Lestivo

发明人： Ashish Shukla ,  Mike Wexler ,  Vik Sing ,  Ethan Kan ,  Deepa Joshi ,  Ingrid Lestivo

IPC分类号： G06F3/048 ,  G06F17/30

CPC分类号： G06F17/30893

摘要： Methods for optimizing webpage content by micro-bucket testing user customization to the webpage include presenting a plurality of modules at a webpage based on a request from a user. The modules define an intent of the webpage. A change defining customization to one or more modules within the webpage is detected. A test case representing the change is automatically generated. The generated test case is a modified webpage having the customization. The webpage is presented to a first segment of users as a control page and the modified webpage is presented to a second segment of users in response to a request for the webpage. User interaction by the first and segment of users is monitored at the webpage and the modified webpage to determine website metrics of the corresponding webpages. The website metrics is used in defining a new control page of the webpage from the modified webpage or retaining the webpage as the control page.

摘要翻译： 通过微型桶测试用户定制来优化网页内容的方法包括基于来自用户的请求在网页上呈现多个模块。 这些模块定义了网页的意图。 检测到定义到网页中的一个或多个模块的定制更改。 自动生成表示更改的测试用例。 生成的测试用例是具有定制功能的修改后的网页。 网页被呈现给第一用户部分作为控制页面，并且响应于对网页的请求，将修改的网页呈现给第二用户部分。 在网页和修改的网页上监控第一和第一段用户的用户交互，以确定相应网页的网站指标。 网站指标用于从修改的网页定义网页的新控制页面或将网页保留为控制页面。

公开(公告)号：US20110125739A1

公开(公告)日：2011-05-26

申请号：US12626584

申请日：2009-11-25

申请人： Mike Wexler ,  Deepa Joshi

发明人： Mike Wexler ,  Deepa Joshi

IPC分类号： G06F7/10 ,  G06F17/30

CPC分类号： G06F17/30905 ,  G06F17/30867

摘要： A method and apparatus for optimizing content on a topic page includes receiving a query for a topic at a topic page on a client and transmitting the query from the topic page on the client to a web application on a server. The web application includes algorithm to analyze the query to identify a plurality of content modules that match the query. The content modules are identified from anyone of a branded source or an un-branded source. One or more module performance indicators are computed for each of the identified content modules. An aggregate module performance indicator for each of the plurality of content modules is generated from the one or more computed module performance indicators. One or more content modules from the identified plurality of content modules are automatically selected for rendering on the topic page based on the aggregate module performance indicator associated with each of the identified content modules. The resulting topic page includes content modules from just the branded source, just the un-branded source or an aggregate of content modules from both branded source and un-branded source providing optimal content that is most relevant to the query.

摘要翻译： 用于优化主题页面上的内容的方法和装置包括在客户端上的主题页面上接收关于主题的查询，并将查询从客户端上的主题页面发送到服务器上的Web应用程序。 web应用程序包括分析查询以识别与查询匹配的多个内容模块的算法。 内容模块是从任何一个品牌来源或非品牌来源中识别出来的。 为每个识别的内容模块计算一个或多个模块性能指标。 从所述一个或多个计算的模块性能指标生成用于所述多个内容模块中的每一个的聚合模块性能指标。 基于与每个识别的内容模块相关联的聚合模块性能指标，自动选择来自所识别的多个内容模块的一个或多个内容模块，用于在主题页面上呈现。 结果主题页面包括来自品牌来源的内容模块，仅来自品牌来源的品牌来源或来自品牌来源和未品牌源的内容模块的集合，从而提供与查询最相关的最佳内容。

公开(公告)号：US09798807B2

公开(公告)日：2017-10-24

申请号：US12116195

申请日：2008-05-06

申请人： Deepa Joshi ,  Ingrid Lestiyo ,  Mike Wexler ,  Ashish Shukla

发明人： Deepa Joshi ,  Ingrid Lestiyo ,  Mike Wexler ,  Ashish Shukla

IPC分类号： G06F17/30

CPC分类号： G06F17/30864 ,  G06F17/3089

摘要： A method and system for generating a topic page for a search query on a search webpage includes receiving a query at the search webpage on a client. The query is transmitted from the search webpage on the client to a search engine on a server. A topic page generator available to the search engine analyzes the query to identify a plurality of dimensions. One or more content modules that match one or more of the dimensions are selected from a plurality of sources based on a weight associated with each of the content modules. The weight defines the ranking of a content module. The content modules for the plurality of dimensions are glued together and presented on the topic page in the order of the corresponding weight of the content modules. The order of presentation identifies the relevancy of the content modules to the query. The presented topic page provides the most relevant content modules for the query, and for a user located in a specific geo location.