INCREASING USER ENGAGEMENT THROUGH AUTOMATIC FEEDBACK OF INCENTIVIZED USER TASK COMPLETION

    公开(公告)号:US20230410156A1

    公开(公告)日:2023-12-21

    申请号:US17843711

    申请日:2022-06-17

    IPC分类号: G06Q30/02

    摘要: Aspects of the present disclosure relate to systems and methods for increasing user engagement using incentivized user task completion. In some embodiments, the incentivized user tasks relate to game related tasks in exchange for rewards, also referred to as “gamification”. Such gamification techniques entice user interaction by involving introducing user specific games, rewards, and prizes into the online shopping experience. As described herein, such functionality relates to identifying user specific features, identifying a list of prized products for the user, introducing games for the user to engage with, and rewarding the user for successfully completing a game. The games and rewards may be presented to the user in an interactive visual display incorporating the game modules and rewards throughout. The gamification process may be a collaborative endeavor between the online shopping platform and online sellers to develop games and rewards which market products directly to specific users.

    IDENTIFYING CONTEXTUAL OBJECTS FROM WEB CONTENT

    公开(公告)号:US20240354355A1

    公开(公告)日:2024-10-24

    申请号:US18760271

    申请日:2024-07-01

    IPC分类号: G06F16/955 G06F16/9538

    CPC分类号: G06F16/9558 G06F16/9538

    摘要: Systems and methods are provided for determining contextual objects related to web content. Web content may include one or more elements, which may be extracted from the web content and analyzed to identify any contextual objects. The web content elements may be hyperlink elements, and contextual objects may be identified based on the hyperlink elements. A dominant entity may be identified for the web content, and contextual objects relating to the dominant entity may be identified. When a request for web content is received, contextual objects may be provided with the requested content. Personalized contextual objects may be selected from the identified contextual objects based on data associated with the request for web content. Selection of a contextual object may result in navigation to a browsing environment associated with the selected contextual object.

    DETERMINING DIGITAL CONTENT SERVICE QUALITY LEVELS BASED ON CUSTOMIZED USER METRICS

    公开(公告)号:US20240106919A1

    公开(公告)日:2024-03-28

    申请号:US17954177

    申请日:2022-09-27

    IPC分类号: H04L67/61

    CPC分类号: H04L67/61

    摘要: The present disclosure relates to utilizing a content service system to improve selecting data sources that are used to retrieve digital content items in response to content requests. For example, in response to receiving a content request, the content service system determines to retrieve content items by either calling a lower-quality data source with lower computing costs based on the request having lower service quality metrics or by calling a higher-quality data source with higher computing-costs based on the request having superior service quality metrics. In many instances, the service quality metric is based on the user characteristics of a user identifier associated with the requesting device. By dynamically determining to utilize different data sources having different computing costs based on service quality metrics, the content service system significantly reduces the total amount of computing costs for retrieving and providing digital content, without hurting the user experience.

    IDENTIFYING CONTEXTUAL OBJECTS FROM WEB CONTENT

    公开(公告)号:US20230409657A1

    公开(公告)日:2023-12-21

    申请号:US17845410

    申请日:2022-06-21

    IPC分类号: G06F16/955 G06F16/9538

    CPC分类号: G06F16/9558 G06F16/9538

    摘要: Systems and methods are provided for determining contextual objects related to web content. Web content may include one or more elements, which may be extracted from the web content and analyzed to identify any contextual objects. The web content elements may be hyperlink elements, and contextual objects may be identified based on the hyperlink elements. A dominant entity may be identified for the web content, and contextual objects relating to the dominant entity may be identified. When a request for web content is received, contextual objects may be provided with the requested content. Personalized contextual objects may be selected from the identified contextual objects based on data associated with the request for web content. Selection of a contextual object may result in navigation to a browsing environment associated with the selected contextual object.