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公开(公告)号:US20090259537A1
公开(公告)日:2009-10-15
申请号:US12102189
申请日:2008-04-14
CPC分类号: G06Q30/02 , G06Q20/102 , G06Q20/40 , G06Q30/0241
摘要: Systems and methods are provided to directly compensate an agent that utilizes a software application in exchange for the agent's intent in using the application, and for displaying intent-driven advertisement to the agent. Intent is inferred through information received from the agent, when utilizing the software application, according to an agent's privacy settings. Based on agent's intent, an advertisement is displayed and an associated software-related compensation is provided to the agent. Compensation accumulation profiles can be established based at least in part on privacy settings. Compensation possesses monetary value and can be directed towards (i) increasing software functionality, (ii) providing credits for training and literature related to the utilization of the application, or (iii) servicing a device in which the application is executed. The monetary aspect of the software-related compensation originated in intent-driven advertisement effectively funds the agent's software application.
摘要翻译: 提供系统和方法来直接补偿使用软件应用程序的代理,以换取代理人在使用应用程序中的意图,并向代理人显示意图驱动的广告。 根据代理人的隐私设置,通过使用软件应用程序从代理收到的信息来推断意图。 根据代理的意图,显示广告,并向代理提供相关的软件相关补偿。 可以至少部分基于隐私设置来建立补偿累积配置文件。 补偿具有货币价值,可以针对(i)增加软件功能,(ii)为与应用程序的使用相关的培训和文献提供信贷,或(iii)为执行应用程序的设备提供服务。 源于意图驱动广告的软件相关补偿的货币方面有效地为代理人的软件应用程序提供资金。
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公开(公告)号:US20080114651A1
公开(公告)日:2008-05-15
申请号:US11768855
申请日:2007-06-26
申请人: Kamal Jain , Zachary Abraham Apter , Jody D. Biggs , Brian Burdick , Nishant V. Dani , Gary W. Flake , Marcel Gavriliu , Randall F. Kern , David Lawrence Kiker , Arun K. Sacheti , Brian James Utter , Polina Veksler
发明人: Kamal Jain , Zachary Abraham Apter , Jody D. Biggs , Brian Burdick , Nishant V. Dani , Gary W. Flake , Marcel Gavriliu , Randall F. Kern , David Lawrence Kiker , Arun K. Sacheti , Brian James Utter , Polina Veksler
CPC分类号: G06Q30/02 , G06Q30/0225 , G06Q30/0226 , G06Q30/0239
摘要: The claimed subject invention presents a system and method to compensate a user of a service platform in return for information regarding the user's intent. The compensation comprises rewards points and direct payments, which can be used to claim rewards online and offline. The compensation is securely maintained in compensation accounts. The user can benefit from third-party content and services through partnerships with the service platform. The intent-compensation proposition of the service platform creates a price incentive to use the service platform over its competitors.
摘要翻译: 所要求保护的主题发明提供了一种用于补偿服务平台的用户以返回关于用户意图的信息的系统和方法。 补偿包括奖励积分和直接付款,可用于在线和离线索赔。 薪酬安全维护在补偿账户中。 用户可以通过与服务平台的合作,从第三方内容和服务中受益。 服务平台的意图补偿主张为其竞争对手创造了使用服务平台的价格激励。
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公开(公告)号:US20080140491A1
公开(公告)日:2008-06-12
申请号:US11768864
申请日:2007-06-26
申请人: Kamal Jain , Jody D. Biggs , Brian Burdick , Nishant V. Dani , Gary W. Flake , Marcel Gavriliu , Randall F. Kern , David Lawrence Kiker , Arun K. Sacheti , Brian James Utter , Polina Veksler
发明人: Kamal Jain , Jody D. Biggs , Brian Burdick , Nishant V. Dani , Gary W. Flake , Marcel Gavriliu , Randall F. Kern , David Lawrence Kiker , Arun K. Sacheti , Brian James Utter , Polina Veksler
CPC分类号: G06Q30/02 , G06Q30/0212 , G06Q30/0248
摘要: The claimed subject invention presents systems and methods to compensate directly a user of a service platform through advertising spending in exchange for knowledge of the user intent. Advertising spending contributions are allocated to a compensation account that can be accessed by an advertising platform, affiliated with the service platform or not, to compensate users and to update compensation records and transactions with the advertiser. Compensation fraud is actively and reactively mitigated. Compensation of the user is conducted securely and includes compensation points, direct payments and instant rebates, which can be used in transactions with online and offline service platforms. The intent-compensation proposition funded through advertising spending creates a price incentive that differentiates both service platform and advertiser from their competitors, and creates value for user and advertiser.
摘要翻译: 所要求保护的本发明提出了通过广告支出直接补偿服务平台的用户以交换用户意图的知识的系统和方法。 广告支出捐款分配给可由与服务平台关联的广告平台访问的补偿帐户,以补偿用户并更新与广告商的补偿记录和交易。 补偿欺诈积极,反应性减轻。 用户的补偿安全进行,包括补偿点,直接付款和即时回扣,可用于在线和离线服务平台的交易。 通过广告支出资助的意图补偿主张产生了将竞争对手的服务平台和广告客户区分开来的价格激励,为用户和广告客户创造了价值。
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