Abstract:
A display apparatus displaying content corresponding to an installation location and a server providing content considering the installation location of the display apparatus are provided. The display apparatus includes: a display; a communication interface configured to communicate with an external server; and a processes configured to control the communication interface to receive, from the external server, content including an element with a large number of expected viewers identified based on at least one of a number of viewers or an installation location, and control the display to display the received content.
Abstract:
A smart apparatus for storing pairing information of an accessory and automatically performing pairing with the accessory if the accessory is operated, a pairing system using the smart apparatus, and a pairing method thereof includes a purchase module for receiving a purchase order for an accessory, and a pairing module for receiving product information including pairing information of the accessory if the purchase order for the accessory is received, and automatically performing pairing with the accessory using the pairing information of the accessory.