Methods and apparatus to associate transactions with media impressions

    公开(公告)号:US11562394B2

    公开(公告)日:2023-01-24

    申请号:US16943905

    申请日:2020-07-30

    摘要: Methods and apparatus to associate transactions with media impressions are disclosed. An example method includes transmitting a request for commercial transaction information to a database proprietor, the request including an identifier corresponding to a media impression associated with media presented via a computing device; receiving the commercial transaction information in response to the request, the commercial transaction information comprising data associated with a commercial transaction conducted using an account accessed by the computing device; and associating the media impression with the commercial transaction.

    METHODS AND APPARATUS TO MONITOR MEDIA PRESENTATIONS

    公开(公告)号:US20220198492A1

    公开(公告)日:2022-06-23

    申请号:US17693159

    申请日:2022-03-11

    摘要: Methods, apparatus, systems and articles of manufacture to monitor media are disclosed. An example apparatus includes at least one memory, first instructions in the apparatus, and processor circuitry to execute the first instructions. The first instructions, when executed, are to: instruct a media provider to include second instructions in an application to create an instrumented application and receive data from a media device based on the media device executing the second instructions. The second instructions, when executed, are to cause the media device to: access configuration information to instruct the instrumented application on the media device to operate in at least one of a first mode or a second mode, the second mode different from the first mode; access a media identifier corresponding to a media presentation event when monitoring functionality is enabled on the instrumented application; determine a second identifier to identify at least one of the media device or a user of the media device when the monitoring functionality is enabled, the second identifier assigned by a first entity when the instrumented application is to operate in the first mode, the second identifier assigned by a second entity when the instrumented application is to operate in the second mode, the first entity separate from the second entity; and send the media identifier in association with the second identifier to the second entity when the monitoring functionality is enabled.

    Methods and apparatus to collect distributed user information for media impressions

    公开(公告)号:US11205191B2

    公开(公告)日:2021-12-21

    申请号:US16049478

    申请日:2018-07-30

    IPC分类号: G06Q30/02

    摘要: A disclosed example includes an identifier extractor to: extract a first identifier from mobile device communications at a merchant location; and store the first identifier in a database associated with the merchant location; a communications interface to: monitor for the mobile device communications, the identifier extractor to extract the first identifier in response to the communications interface identifying the mobile device communications during the monitoring; receive a request including the first identifier from an audience measurement entity; and when the first identifier is present in the database, send an association between the first identifier and the merchant location to the audience measurement entity; and a collection interface to determine whether the first identifier is present in the database.

    METHODS AND APPARATUS TO COLLECT DISTRIBUTED USER INFORMATION FOR MEDIA IMPRESSIONS AND SEARCH TERMS
    8.
    发明申请
    METHODS AND APPARATUS TO COLLECT DISTRIBUTED USER INFORMATION FOR MEDIA IMPRESSIONS AND SEARCH TERMS 有权
    收集用于媒体印象和搜索条件的分布式用户信息的方法和装置

    公开(公告)号:US20160119140A1

    公开(公告)日:2016-04-28

    申请号:US14984624

    申请日:2015-12-30

    IPC分类号: H04L9/32 H04L12/26

    摘要: An example method includes facilitating installation of a data collector on a media device; collecting, via the data collector, a media identifier indicative of media presented at the media device; encrypting a user identifier that identifies the user of the media device, the encrypting of the user identifier based on a first encryption key corresponding to a first database proprietor having first user information associated with the user identifier; encrypting a device identifier that identifies the media device, the encrypting of the device identifier based on a second encryption key corresponding to a second database proprietor having second user information associated with the device identifier; sending the media identifier to a data collection server; sending the encrypted user identifier to a second server associated with the first database proprietor; and sending the encrypted device identifier to a third server associated with the second database proprietor.

    摘要翻译: 示例性方法包括促进数据收集器在媒体设备上的安装; 经由所述数据收集器收集指示在所述媒体设备处呈现的媒体的媒体标识符; 加密识别所述媒体设备的用户的用户标识符,基于与具有与所述用户标识符相关联的第一用户信息的第一数据库所有者对应的第一加密密钥加密所述用户标识符; 加密识别媒体设备的设备标识符,基于与具有与设备标识符相关联的第二用户信息的第二数据库所有者对应的第二加密密钥加密设备标识符; 将媒体标识符发送到数据收集服务器; 将加密的用户标识符发送到与第一数据库所有者相关联的第二服务器; 并将加密的设备标识符发送到与第二数据库所有者相关联的第三服务器。