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公开(公告)号:US11943488B2
公开(公告)日:2024-03-26
申请号:US17716920
申请日:2022-04-08
申请人: WideOrbit LLC
IPC分类号: H04N21/81 , H04H60/37 , H04N21/234 , H04N21/262
CPC分类号: H04N21/23424 , H04H60/375 , H04N21/26241 , H04N21/812
摘要: Systems, methods, and articles for assigning content, such as advertisements, to similar content breaks, such as advertisement placement opportunities, across multiple content providers. The systems disclosed herein automatically identify similar advertisement placement opportunities, such as advertisement placement opportunities occurring at the same time, across a plurality of media content providers, and assign an indicated advertisement spot to as many of the identified advertisement placement opportunities as possible. This is achieved by re-assigning advertisement spots which are already assigned to a slot in one of the advertisement placement opportunities to another slot in order to allow the indicated advertisement spot to be assigned to the slot.
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公开(公告)号:US20230328299A1
公开(公告)日:2023-10-12
申请号:US17716920
申请日:2022-04-08
申请人: WideOrbit LLC
IPC分类号: H04N21/234 , H04N21/262 , H04N21/81 , H04H60/37
CPC分类号: H04N21/23424 , H04N21/26241 , H04N21/812 , H04H60/375
摘要: Systems, methods, and articles for assigning content, such as advertisements, to similar content breaks, such as advertisement placement opportunities, across multiple content providers. The systems disclosed herein automatically identify similar advertisement placement opportunities, such as advertisement placement opportunities occurring at the same time, across a plurality of media content providers, and assign an indicated advertisement spot to as many of the identified advertisement placement opportunities as possible. This is achieved by re-assigning advertisement spots which are already assigned to a slot in one of the advertisement placement opportunities to another slot in order to allow the indicated advertisement spot to be assigned to the slot.
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公开(公告)号:US11729437B1
公开(公告)日:2023-08-15
申请号:US17716917
申请日:2022-04-08
申请人: WideOrbit LLC
IPC分类号: H04N21/234 , H04H60/37 , H04N21/81
CPC分类号: H04N21/23424 , H04H60/375 , H04N21/812
摘要: Systems, methods, and articles for optimizing the placement of content, such as advertisements, within content breaks. The systems disclosed herein automatically identify the optimal allocation of content within breaks included in advertisement placement opportunities. This is achieved by scoring placed advertisements and determining whether a prospective advertisement can be placed within a break. The system may score the placed advertisements based on rules provided by a media content provider and multiple buyers.
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