The invention provides a concealed door handle, a control method thereof, and an automobile. The concealed door handle is arranged on a door handle installation hole of an automobile door metal plateshell, comprises a door handle assembly, and is configured to be provided with a rotary shaft arranged along the length direction of the automobile, a convex surface arranged around the circumferential direction of the rotary shaft, and a concave surface installed with a door handle; the rotary shaft is rotatably arranged on the automobile door metal plate shell; a rotary drive device for drivingthe rotary shaft to rotate is connected to one end of the rotary shaft; and the convex surface and the concave surface can alternately plug the installation hole along with the rotation of the rotaryshaft. According to the concealed door handle provided by the invention, two states of concealing and exposing of the door handle can be realized, so that the noise and the resistance during the automobile driving process are effectively reduced when the door handle is concealed, and the pursuit of customers nowadays on high technology, automation and intelligence of the automobile is met.