In one example, a system and method includes transmitting a first type of information from a transmitter at a first set of transmission parameters, wherein the first set of transmission parameters includes a first PHY data rate and a first transmission power, transmitting a second type of information at a second set of transmission parameters, wherein the second set of transmission parameters includes a second PHY data rate and a second transmission power, and switching between the first set of transmission parameters and the second set of transmission parameters as a function of the type of information to be transmitted. One or more of the first PHY data rate and the first transmission power are different than the second PHY data rate and the second transmission power, respectively.