Method and apparatus for providing mobile advertising service in mobile advertising system

    公开(公告)号:US09747607B2

    公开(公告)日:2017-08-29

    申请号:US13263682

    申请日:2010-03-11

    IPC分类号: G06Q30/00 G06Q30/02

    CPC分类号: G06Q30/02 G06Q30/0267

    摘要: A method and apparatus is provided for providing a mobile advertising service in a mobile advertising system, and for sharing a preference to deliver a personalized advertisement requested by a particular group member to other users. In a method for providing a mobile advertising service by a server of a mobile advertising system, a group creation request message including a user list and a group user preference is received from an advertising engine, a group is created according to the user list and the group user preference in the group creation request message, a response message to the group creation request message is sent to the advertising engine, an advertisement request message is received from one of advertising engines included in the user list, an advertisement appropriate for the group user preference is selected, and the selected advertisement is delivered to at least one advertising engine included in the user list. The at least one advertising engine is included in the same group.

    Apparatus and method for managing advertisement application
    2.
    发明授权
    Apparatus and method for managing advertisement application 有权
    用于管理广告应用的装置和方法

    公开(公告)号:US09406070B2

    公开(公告)日:2016-08-02

    申请号:US12581623

    申请日:2009-10-19

    IPC分类号: G06Q30/02

    摘要: A method and apparatus for managing an advertisement application in a mobile advertising system is provided. When an advertisement application for representing an advertisement is installed in an advertisement-receiving terminal, a registration request for the installed advertisement application is made. The advertisement-receiving terminal assigns an application Identifier (ID) to the advertisement application in response to the registration request, and stores a profile of the advertisement application in association with the assigned application ID.

    摘要翻译: 提供了一种用于在移动广告系统中管理广告应用的方法和装置。 当在广告接收终端中安装用于表示广告的广告应用时,进行安装的广告应用的注册请求。 广告接收终端响应于注册请求向广告应用分配应用标识符(ID),并且与分配的应用ID相关联地存储广告应用的简档。

    APPARATUS AND METHOD FOR PROVIDING APPLICATION-RELATED MANAGEMENT OBJECT
    3.
    发明申请
    APPARATUS AND METHOD FOR PROVIDING APPLICATION-RELATED MANAGEMENT OBJECT 有权
    提供应用相关管理对象的设备和方法

    公开(公告)号:US20130117433A1

    公开(公告)日:2013-05-09

    申请号:US13809378

    申请日:2011-05-19

    IPC分类号: H04L12/24

    摘要: A method for providing an application-related MO parameter value is provided. The method includes, as an application processing unit requests an application-related Management Object (MO) parameter value or requests a change thereof, directly creating an MO corresponding to the request through a Device Management (DM) client which receives the request, an MO corresponding to the request, or receiving related data, e.g. software, firmware, and the like, to create an MO corresponding to the request of the application processing unit, from a DM server or a management authority unit; and transferring an MO parameter value corresponding to the request to the application processing unit according to a reception scheme determined by the application processing unit. Since an application-related MO parameter value is directly requested and provided, a function or service which can be provided in real time is optimized.

    摘要翻译: 提供了一种用于提供与应用有关的MO参数值的方法。 该方法包括:作为应用处理单元请求与应用有关的管理对象(MO)参数值或请求其改变,通过接收请求的设备管理(DM)客户端直接创建与请求对应的MO,MO 对应于请求,或接收相关数据,例如 软件,固件等,从DM服务器或管理机构单元创建与应用处理单元的请求对应的MO; 以及根据由所述应用处理单元确定的接收方案,将与所述请求相对应的MO参数值传送到所述应用处理单元。 由于直接请求和提供与应用有关的MO参数值,所以可实时提供的功能或服务被优化。

    APPARATUS AND METHOD FOR CONTROLLING ACCESS TO MULTIPLE SERVICES
    4.
    发明申请
    APPARATUS AND METHOD FOR CONTROLLING ACCESS TO MULTIPLE SERVICES 审中-公开
    用于控制访问多种服务的装置和方法

    公开(公告)号:US20130104200A1

    公开(公告)日:2013-04-25

    申请号:US13807547

    申请日:2011-07-01

    IPC分类号: H04L29/06

    摘要: An apparatus and a method are provided for controlling access to a plurality of services. An authentication request is received for requesting authentication about the plurality of services. Service authentication is performed for the plurality of services based on authentication information for the plurality of services provided from a service provider unit according to the authentication request. An access right to the plurality of services is acquired from the service provider unit.

    摘要翻译: 提供了一种用于控制对多个服务的访问的装置和方法。 接收到用于请求关于多个服务的认证的认证请求。 根据认证请求,基于从服务提供者单元提供的多个服务的认证信息为多个服务执行服务认证。 从服务提供者单元获取对多个服务的访问权限。

    System and method for providing location information service using mobile code
    5.
    发明授权
    System and method for providing location information service using mobile code 有权
    使用移动代码提供位置信息服务的系统和方法

    公开(公告)号:US08374626B2

    公开(公告)日:2013-02-12

    申请号:US12557093

    申请日:2009-09-10

    IPC分类号: H04W24/00

    CPC分类号: H04W24/00 G01S5/16 H04W64/00

    摘要: An apparatus and method for providing a location information service using a mobile code in a Mobile Station (MS). The method includes scanning, by an input device of the MS, a mobile code; analyzing identifier information of the scanned mobile code; determining whether the identifier information corresponds to other information stored in the MS; if the identifier information corresponds to other information stored in the MS, acquiring location information, to be matched on a first cyber map in the MS, corresponding to the identifier information; matching the acquired location information on the first cyber map and displaying the matched first cyber map on an output device of the MS; and calculating a moving distance and a path using at least one location corresponding to the acquired location information.

    摘要翻译: 一种用于在移动站(MS)中使用移动代码提供位置信息服务的装置和方法。 该方法包括通过MS的输入设备扫描移动代码; 分析扫描的移动代码的标识符信息; 确定所述标识符信息是否对应于存储在所述MS中的其他信息; 如果所述标识符信息对应于存储在所述MS中的其他信息,则获取与所述标识符信息相对应的在所述MS中的第一网络地图上匹配的位置信息; 在所述第一网络地图上匹配获取的位置信息,并在所述MS的输出设备上显示所匹配的第一网络地图; 以及使用与获取的位置信息相对应的至少一个位置来计算移动距离和路径。

    METHOD AND APPARATUS FOR PROVIDING SERVICE BASED ON COMPONENT USING PERSONAL NETWORK
    6.
    发明申请
    METHOD AND APPARATUS FOR PROVIDING SERVICE BASED ON COMPONENT USING PERSONAL NETWORK 有权
    使用个人网络提供基于组件的服务的方法和装置

    公开(公告)号:US20130036181A1

    公开(公告)日:2013-02-07

    申请号:US13567454

    申请日:2012-08-06

    IPC分类号: G06F15/16

    摘要: Provided are a method and an apparatus for providing a service based on Personal Network Entity (PNE) components and resources within an apparatus without implementing a function of generating and managing a service group only in a case in which a plurality of PNEs provide a similar function by providing a function of generating and managing the service group based on components included in a network apparatus or resources with the apparatus in an environment providing a Converged Personal Network Service (CPNS) service. Accordingly, it is possible to avoid inefficient overlapping developments and operations and prevent resources from being wasted.

    摘要翻译: 提供了一种用于在设备内提供基于个人网络实体(PNE)组件和资源的服务的方法和装置,而不仅在多个PNE提供类似功能的情况下实现生成和管理服务组的功能 通过在提供融合式个人网络服务(CPNS)服务的环境中提供基于包括在网络设备中的组件或资源与该设备一起生成和管理服务组的功能。 因此,可以避免低效的重叠发展和操作,并防止资源浪费。

    METHOD AND DEVICE FOR AUTHENTICATING PERSONAL NETWORK ENTITY
    7.
    发明申请
    METHOD AND DEVICE FOR AUTHENTICATING PERSONAL NETWORK ENTITY 有权
    用于认证个人网络实体的方法和设备

    公开(公告)号:US20120179906A1

    公开(公告)日:2012-07-12

    申请号:US13345188

    申请日:2012-01-06

    IPC分类号: H04L9/32

    摘要: A method of authenticating a Personal Network Entity (PNE) is provided. The method includes transmitting a PNE serial number (SNPNE) to a CPNS (Converged Personal Network Service) server by a Personal Network GateWay (PN GW); storing an authentication value chain of a PNE transmitted from the CPNS server and an inherent assignment key (TKPNE) that is secret information of a corresponding PNE; encrypting a selected authentication value from among the authentication value chain with the inherent assignment key of the corresponding PNE to transmit the encrypted authentication value to the corresponding PNE and storing the encrypted authentication value in the corresponding PNE; and performing an authentication procedure between the corresponding PNE and the CPNS server by using the encrypted authentication value stored in the PNE.

    摘要翻译: 提供了一种认证个人网络实体(PNE)的方法。 该方法包括通过个人网络网关(PN GW)向CPNS(融合式个人网络服务)服务器发送PNE序列号(SNPNE); 存储从CPNS服务器发送的PNE的认证价值链和作为相应PNE的秘密信息的固有分配密钥(TKPNE); 将认证价值链中的所选认证值与相应PNE的固有分配密钥进行加密,以将加密认证值发送到对应的PNE,并将加密认证值存储在相应的PNE中; 并通过使用存储在PNE中的加密认证值,在对应的PNE与CPNS服务器之间执行认证过程。

    METHOD AND APPARATUS FOR PROVIDING SERVICE USING PERSONAL NETWORK
    8.
    发明申请
    METHOD AND APPARATUS FOR PROVIDING SERVICE USING PERSONAL NETWORK 审中-公开
    使用个人网络提供服务的方法和装置

    公开(公告)号:US20120117190A1

    公开(公告)日:2012-05-10

    申请号:US13293716

    申请日:2011-11-10

    IPC分类号: G06F15/16

    摘要: Disclosed is a method of providing a service of an external network through creating a service group including personal network devices establishing a personal network by a Converged Personal Network Service (CPNS) server. A plurality of service providers provide a service for each group without independent operation of the service group generation and management function, thereby conserving resources and improving efficiency.

    摘要翻译: 公开了一种通过创建包括通过融合个人网络服务(CPNS)服务器建立个人网络的个人网络设备的服务组来提供外部网络的服务的方法。 多个服务提供商为每个组提供服务,而无需服务组生成和管理功能的独立操作,从而节省资源并提高效率。

    APPARATUS, METHOD, AND ADVERTISING SERVER FOR PROVIDING MOBILE ADVERTISING THROUGH MOBILE BROADCASTING NETWORK
    9.
    发明申请
    APPARATUS, METHOD, AND ADVERTISING SERVER FOR PROVIDING MOBILE ADVERTISING THROUGH MOBILE BROADCASTING NETWORK 审中-公开
    装置,方法和广告服务器,用于通过移动广播网络提供移动广告

    公开(公告)号:US20120047019A1

    公开(公告)日:2012-02-23

    申请号:US13265007

    申请日:2010-03-30

    IPC分类号: G06Q30/02

    CPC分类号: G06Q30/02 G06Q30/0267

    摘要: Disclosed is a method for providing a mobile advertising service using a mobile broadcasting network. The method includes the steps of: creating and providing, by a BCAST server, a service guide to which advertisement information is applied to a BCAST client when a MobAd server (Ad Server) provides the advertisement information to the BCAST Server which handles a broadcast service; and requesting, by an advertising engine (Ad engine), the BCAST client to provide a desired advertisement when the Ad server notifies the Ad engine of an object advertisement, and receiving the requested advertisement from the BCAST client.

    摘要翻译: 公开了一种使用移动广播网络提供移动广告服务的方法。 该方法包括以下步骤:当一个MobAd服务器(广告服务器)向处理广播服务的BCAST服务器提供广告信息时,由BCAST服务器创建和提供将广告信息应用于BCAST客户端的服务指南 ; 并且当广告服务器向广告引擎通知对象广告并且从BCAST客户端接收所请求的广告时,由广告引擎(广告引擎)请求BCAST客户端提供期望的广告。

    SYSTEM AND METHOD FOR PROVIDING A PERSONALIZED MOBILE ADVERTISING SERVICE
    10.
    发明申请
    SYSTEM AND METHOD FOR PROVIDING A PERSONALIZED MOBILE ADVERTISING SERVICE 审中-公开
    提供个性化移动广告服务的系统和方法

    公开(公告)号:US20100121690A1

    公开(公告)日:2010-05-13

    申请号:US12618397

    申请日:2009-11-13

    IPC分类号: G06Q30/00

    摘要: A method and system are provided for providing a personalized mobile advertising service by a mobile terminal in a mobile advertising system. The method includes receiving a message requesting an advertisement list through an advertising application, providing the requested advertisement list to a user through the advertising application, receiving a request message for a predetermined advertisement among advertisements included in the provided advertisement list through the advertising application, and delivering the requested advertisement to the advertising application.

    摘要翻译: 提供了一种用于在移动广告系统中由移动终端提供个性化移动广告服务的方法和系统。 该方法包括通过广告应用接收请求广告列表的消息,通过广告应用向用户提供所请求的广告列表,通过广告应用在包含在所提供的广告列表中的广告之间接收预定广告的请求消息;以及 将所请求的广告递送到广告应用。