公开(公告)号：US11259079B2

公开(公告)日：2022-02-22

申请号：US16987970

申请日：2020-08-07

Applicant: Xandr Inc.

Inventor： Eric Hoffert ,  Brendan Greene ,  Craig Miller

IPC: H04N21/438 ,  H04N21/442 ,  H04N21/4627 ,  H04N21/472

Abstract: Aspects of the subject disclosure may include, for example, receiving first data from each media publishing system of a plurality of media publishing systems which facilitate a presentation of media content with one or more procurable media content slots, where the first data from each media publishing system have incompatible data structures; mapping the first data from each media publishing system to second data which has a common data structure; receiving a target description from a media procurement system, the target description including information to procure media content slots provided by one or more of the plurality of media publishing systems; comparing the target description to the second data in the common data format; identifying from the comparing at least one procurable media content slot provided by one or more media publishing systems that correlates to the target description; receiving first viewership data associated with viewership of media content presentations that include the at least one procurable media content slot; generating according to the first viewership data an estimated viewership size associated with the viewership of media content presentations that include the at least one procurable media content slot; and providing, by the processing system, the estimated viewership size to the media procurement system. Other embodiments are disclosed.

公开(公告)号：US11640578B2

公开(公告)日：2023-05-02

申请号：US17244537

申请日：2021-04-29

Applicant: Xandr Inc.

Inventor： Craig Miller ,  Charles Douglas Cosman ,  Thomas Evenson ,  Eric Smith ,  Calvin Legh ,  Thomas Shields ,  Aaron Martin

IPC: G06Q10/08 ,  G06Q30/00 ,  G06Q30/02 ,  G06Q10/087

Abstract: Techniques are disclosed for advantageously forecasting an inventory of a product having a particular duration (e.g., video content). The technique can include determining the particular configuration (e.g., maximum number of impressions, maximum amount of time permitted) of breaks identified within an impression log. Based on the number of breaks and the configurations of the breaks, the technique can forecast a future inventory of the product. In some implementations, the disclosed technique can identify an amount of a previous break that was not filled with video content. These forecasts can enable product sellers to better communicate with their customers, negotiate supply contracts, price their products, plan for business operations, etc.

公开(公告)号：US11023853B2

公开(公告)日：2021-06-01

申请号：US16865595

申请日：2020-05-04

Applicant: Xandr Inc.

Inventor： Craig Miller ,  Charles Douglas Cosman ,  Thomas Evenson ,  Eric Smith ,  Calvin Legh ,  Thomas Shields ,  Aaron Martin

IPC: G06Q10/08 ,  G06Q30/00 ,  G06Q30/02

Abstract: Techniques are disclosed for advantageously forecasting an inventory of a product having a particular duration (e.g., video content). The technique can include determining the particular configuration (e.g., maximum number of impressions, maximum amount of time permitted) of breaks identified within an impression log. Based on the number of breaks and the configurations of the breaks, the technique can forecast a future inventory of the product. In some implementations, the disclosed technique can identify an amount of a previous break that was not filled with video content. These forecasts can enable product sellers to better communicate with their customers, negotiate supply contracts, price their products, plan for business operations, etc.

公开(公告)号：US20210150588A1

公开(公告)日：2021-05-20

申请号：US17162198

申请日：2021-01-29

Applicant: Xandr Inc.

Inventor： Craig Miller ,  Thomas Shields ,  Aaron Martin ,  Cheryl Barton

IPC: G06Q30/02

Abstract: Aspects of the subject disclosure may include, for example, receiving a request to forecast allocations for a new descriptor, the new descriptor differing from preexisting descriptors, each of the preexisting descriptors being associated with a subset of locations of a network of locations, each location corresponding to an electronic segment in electronic canvases, and the new descriptor being associated with a new subset of locations of the network of locations, identifying one or more affected descriptors having one or more overlapping subsets of locations of the network of locations and one or more non-overlapping subsets of locations of the network of locations, determining a forecast of allocated locations in each of the one or more affected descriptors; identifying, according to the forecast, at least a portion of allocated locations in the one or more overlapping subsets of locations that are displaceable resulting in a number of displaceable allocations, and determining, according to the number of displaceable allocations, a forecast of available unallocated locations with displacement. Other embodiments are disclosed.

公开(公告)号：US11521243B2

公开(公告)日：2022-12-06

申请号：US17162198

申请日：2021-01-29

Applicant: Xandr Inc.

Inventor： Craig Miller ,  Thomas Shields ,  Aaron Martin ,  Cheryl Barton

IPC: G06Q30/02

Abstract: Aspects of the subject disclosure may include, for example, receiving a request to forecast allocations for a new descriptor, the new descriptor differing from preexisting descriptors, each of the preexisting descriptors being associated with a subset of locations of a network of locations, each location corresponding to an electronic segment in electronic canvases, and the new descriptor being associated with a new subset of locations of the network of locations, identifying one or more affected descriptors having one or more overlapping subsets of locations of the network of locations and one or more non-overlapping subsets of locations of the network of locations, determining a forecast of allocated locations in each of the one or more affected descriptors; identifying, according to the forecast, at least a portion of allocated locations in the one or more overlapping subsets of locations that are displaceable resulting in a number of displaceable allocations, and determining, according to the number of displaceable allocations, a forecast of available unallocated locations with displacement. Other embodiments are disclosed.

公开(公告)号：US20200334623A1

公开(公告)日：2020-10-22

申请号：US16865595

申请日：2020-05-04

Applicant: Xandr Inc.

Inventor： Craig Miller ,  Charles Douglas Cosman ,  Thomas Evenson ,  Eric Smith ,  Calvin Legh ,  Thomas Shields ,  Aaron Martin

IPC: G06Q10/08

Abstract: Techniques are disclosed for advantageously forecasting an inventory of a product having a particular duration (e.g., video content). The technique can include determining the particular configuration (e.g., maximum number of impressions, maximum amount of time permitted) of breaks identified within an impression log. Based on the number of breaks and the configurations of the breaks, the technique can forecast a future inventory of the product. In some implementations, the disclosed technique can identify an amount of a previous break that was not filled with video content. These forecasts can enable product sellers to better communicate with their customers, negotiate supply contracts, price their products, plan for business operations, etc.

公开(公告)号：US10685321B2

公开(公告)日：2020-06-16

申请号：US15634468

申请日：2017-06-27

Applicant: Xandr Inc.

Inventor： Craig Miller ,  Charles Douglas Cosman ,  Thomas Evenson ,  Eric Smith ,  Calvin Legh ,  Thomas Shields ,  Aaron Martin

IPC: G06Q10/08 ,  G06Q30/00 ,  G06Q30/02

Abstract: Techniques are disclosed for advantageously forecasting an inventory of a product having a particular duration (e.g., video content). The technique can include determining the particular configuration (e.g., maximum number of impressions, maximum amount of time permitted) of breaks identified within an impression log. Based on the number of breaks and the configurations of the breaks, the technique can forecast a future inventory of the product. In some implementations, the disclosed technique can identify an amount of a previous break that was not filled with video content. These forecasts can enable product sellers to better communicate with their customers, negotiate supply contracts, price their products, plan for business operations, etc.

公开(公告)号：US20220132199A1

公开(公告)日：2022-04-28

申请号：US17570453

申请日：2022-01-07

Applicant: Xandr Inc.

Inventor： Eric Hoffert ,  Brendan Greene ,  Craig Miller

IPC: H04N21/438 ,  H04N21/442 ,  H04N21/4627

Abstract: Aspects of the subject disclosure may include, for example, receiving first data from each media publishing system of a plurality of media publishing systems which facilitate a presentation of media content with one or more procurable media content slots, where the first data from each media publishing system have incompatible data structures; mapping the first data from each media publishing system to second data which has a common data structure; receiving a target description from a media procurement system, the target description including information to procure media content slots provided by one or more of the plurality of media publishing systems; comparing the target description to the second data in the common data format; identifying from the comparing at least one procurable media content slot provided by one or more media publishing systems that correlates to the target description; receiving first viewership data associated with viewership of media content presentations that include the at least one procurable media content slot; generating according to the first viewership data an estimated viewership size associated with the viewership of media content presentations that include the at least one procurable media content slot; and providing, by the processing system, the estimated viewership size to the media procurement system. Other embodiments are disclosed.

公开(公告)号：US20210248551A1

公开(公告)日：2021-08-12

申请号：US17244537

申请日：2021-04-29

Applicant: Xandr Inc.

Inventor： Craig Miller ,  Charles Douglas Cosman ,  Thomas Evenson ,  Eric Smith ,  Calvin Legh ,  Thomas Shields ,  Aaron Martin

IPC: G06Q10/08

Abstract: Techniques are disclosed for advantageously forecasting an inventory of a product having a particular duration (e.g., video content). The technique can include determining the particular configuration (e.g., maximum number of impressions, maximum amount of time permitted) of breaks identified within an impression log. Based on the number of breaks and the configurations of the breaks, the technique can forecast a future inventory of the product. In some implementations, the disclosed technique can identify an amount of a previous break that was not filled with video content. These forecasts can enable product sellers to better communicate with their customers, negotiate supply contracts, price their products, plan for business operations, etc.

公开(公告)号：US20200027137A1

公开(公告)日：2020-01-23

申请号：US16514594

申请日：2019-07-17

Applicant: Xandr Inc.

Inventor： Craig Miller ,  Thomas Shields ,  Aaron Martin ,  Cheryl Barton

IPC: G06Q30/02

Abstract: Aspects of the subject disclosure may include, for example, receiving a request to forecast allocations for a new descriptor, the new descriptor differing from preexisting descriptors, each of the preexisting descriptors being associated with a subset of locations of a network of locations, each location corresponding to an electronic segment in electronic canvases, and the new descriptor being associated with a new subset of locations of the network of locations, identifying one or more affected descriptors having one or more overlapping subsets of locations of the network of locations and one or more non-overlapping subsets of locations of the network of locations, determining a forecast of allocated locations in each of the one or more affected descriptors; identifying, according to the forecast, at least a portion of allocated locations in the one or more overlapping subsets of locations that are displaceable resulting in a number of displaceable allocations, and determining, according to the number of displaceable allocations, a forecast of available unallocated locations with displacement. Other embodiments are disclosed.